I think this phenomenon belongs to the self-help behavior of cinemas, but this phenomenon itself belongs to a case.

under the influence of the COVID-19 epidemic, the film industry has been severely impacted by the landscape, and cinemas have been neglected for a long time. Even on weekends, the number of people willing to go to the cinema has plummeted, and many cinemas will be temporarily closed because of the epidemic. Because the epidemic situation in many places is uncertain, the development of the film industry is also unclear, which also leads to the gradual payment of many cinemas in operation.

The cinema earns ten thousand yuan a day by selling beer and crayfish.

under normal circumstances, cinemas mainly rely on box office receipts to make money. However, under the influence of the COVID-19 epidemic, many cinemas have to make more profits through other sideline businesses, and some cinemas also earn 11,111 yuan a day by selling beer and crayfish. Although this turnover is very large, compared with the normal movie box office, the cinema is still in a state of loss.

this phenomenon belongs to the self-help behavior of cinemas.

For the majority of cinemas, because the box office data of cinemas has plummeted, many cinemas have to make self-help actions. Especially for those large and medium-sized cinemas, the daily operating cost of many cinemas will reach more than 111,111 yuan. If the box office data and other snack sales data cannot be guaranteed, the cinemas will bear great business pressure.

this phenomenon is also a case.

Some cinemas can indeed make money by selling snacks, but for more ordinary cinemas, many cinemas are still at a loss, and some even go bankrupt. If the COVID-19 epidemic has not completely left, the film industry, including cinemas, will not be able to return to its previous level, and the staff in related industries are also pessimistic. To some extent, temporary closure may be the best choice for many cinemas.