The so-called planning book makes people feel "profound" and "mysterious", especially the friends who took over for the first time, feel more profound, unable to start, and even nervous. It may be that this word makes people feel a little mysterious and gorgeous, and coupled with the situation of writing planning books-most of them are "ordered by the crisis" and want to "show their skills" or "don't ruin the pot the first time", so I quickly searched online, so I was nervous and didn't know how to start. Of course, there are also lazy people who are unwilling to use their brains or think that they can't do well and are unwilling to work hard. I have been reluctant to pay attention to the latter. Can I write a decent planning book through reasonable study and training, but only if I learn to judge calmly and think seriously? It is not difficult to write a plan book. People with gullies in their chests know what to do without writing a plan book. However, this does not mean that they are beyond ordinary people and have the talent of "learning from heaven and earth". They just have a reasonable estimate of the current situation, such as task form, personnel allocation, resource status, situational purpose, what can and can't be done, and on the basis of this estimate, they have a "well-thought-out", which is planning. For a simple example, let you send an email to Mr. Jia, and the whole process is a complete plan. Although you didn't do it, you can completely simulate the whole process of starting an email in your mind, including the content of the email. Ok, you write everything in detail and completely on paper, and a plan to send an email to Mr. Jia comes out. The plan book is like this. You can understand that the planning book is a plan, but it is much more detailed than the plan. Of course, this involves the question of how to evaluate the plan book. In my opinion, if others can follow your planning book and achieve the desired effect accurately without your guidance, this is a successful planning book. For example, after the plan to send an email to Teacher Jia is written, a person who doesn't know how to send an email does it according to the plan, so your plan is undoubtedly successful. What I said above is nothing more than the nature and evaluation criteria of the plan. This seems a bit theoretical, and it has nothing to do with the planning book you are in a hurry to write-I think it's just the opposite. If you want to write a planning book, you must first know what you want to do, what you are doing and how to do it-if you can understand this, it will be great, and you can make a planning with confidence. When I instruct students to make planning books, these two problems are generally not fully understood. Because I don't know what a planning book is, I often feel that I have no confidence and don't know what to do. However, when I understood what needed to be done, I was shocked. The initial feeling-the confidence and thinking state that comes with this feeling, can generally write a more practical plan. Of course, speaking of this, I want to say another meaning: the plan book is very simple, and the foundation is that you are confident enough. After understanding the essence and evaluation criteria of the planning book, you can write the planning book. What do you need most for a planning book? We need to fully understand the situation, resources and capabilities we are facing. In more formal terms, it is "research". In fact, things are not that troublesome, so what do you think our current personnel and ability can do? If you don't know, ask some relevant personnel. This information is easy to obtain. Well, the investigation is completed, and even the evaluation is completed. You should know what you can do. The next step is writing, which is a process of perfecting information, and this is also the essence of the planning book. Your plan contains enough information, taking into account every aspect and taking care of every possible situation. This is success. It is not difficult to do this: first, we use the "template method", such as the following template, which provides all the aspects you need to think about, and a basic plan book comes out by comprehensively filling these aspects. First, the name of the plan.

Write the planning name as specifically as possible, such as "XX University Activity Planning Book", and put it in the center of the page. Of course, you can write the main title first, and then write the subtitle below.

Second, the activity background:

According to the characteristics of the plan, this part should focus on the following matters: specific items include: basic introduction, main implementation targets, recent situation, organizational departments, reasons for activities, social impact, related motives, etc. Secondly, it is necessary to explain the environmental characteristics of the problem, mainly considering the internal advantages, disadvantages, opportunities and threats of the environment, making a comprehensive analysis (SWOT analysis), focusing on various factors of environmental analysis, describing the past and present situation in detail, and making plans through forecasting the situation. If the environment is unknown, it should be analyzed and supplemented through investigation and study.

Three. Purpose, significance and objectives of the activity:

The purpose and significance of the activity should be clearly expressed in concise and clear language; When stating the main points of the purpose, the uniqueness of the core composition or planning of the activity and the resulting significance (economic benefits, social benefits, media effects, etc.). ) write clearly. The activity objectives should be specific, and need to meet the importance, feasibility and timeliness.

Four. Resource requirements:

List the required human and material resources, including the places to use, such as classrooms or activity centers. It can be divided into two parts: existing resources and needed resources.

Verb (short for verb) activity:

As the main body of the plan, the expression should be concise and easy to understand, but the expression should be detailed, and everything that can be thought of should be written, and nothing can be omitted. In this part, not only words, but also statistical charts can be added. The planned work items should be arranged in chronological order, and drawing the implementation schedule is helpful to the verification of the plan. The organization and allocation of personnel, the object of activities, the corresponding rights and responsibilities, time and place should also be explained in this part, and the emergency procedures to be implemented should also be considered in this part. Some reference aspects can be provided here: venue layout, reception room, guest seating, sponsorship mode, contract agreement, media support, campus publicity, advertising production, hosting, leadership speech, emcee, venue service, electronic background, lighting, sound, video recording, information contact, technical support, order maintenance, clothing, command center, on-site atmosphere adjustment, pick-up and drop-off vehicles, post-game personnel cleaning and so on. Please adjust yourself according to the actual situation.

Intransitive verb budget:

The activity expenses are listed in a clear form after detailed calculation according to the actual situation.

Seven. Problems and details that should be paid attention to in the activity:

The change of internal and external environment will inevitably bring some uncertain factors to the implementation of the plan. Therefore, whether there are emergency measures when the environment changes, what is the loss probability and how much loss will be caused, and the emergency measures should also be explained in the plan.

Eight. Person in charge of the activity and main participants:

Indicate the name of the organizer, participants, guests and units (for group planning, indicate the name of the group and the person in charge).

note:

1. This plan provides basic reference, and the small plan can be filled in directly; Large-scale planning books can be designed by themselves, not rigidly adhere to the form, and strive for detailed content and beautiful pages; 2, you can make a cover for the planning book, and strive to be concise and dignified; The planning book can be packaged, such as using the designed logo as the header, illustrated and so on; 3. If there are attachments, they can be attached to the back of the planning book or bound separately; 4. The planning book should be bound from the long side of the paper; 5. A big plan book can have several sub-plans.

Note: 1. The format of the planning book was written by Zhang Zhiyong, my student assistant and I, thanking him for his hard work; 2. The main bibliography categories in this format are: marketing planning, project management and business plan guidance; 3.SWOT analysis is an analytical technique of modern management. We think it has a wide range of applications, so we introduce it into university activity planning. This project is not complete enough. Welcome netizens to point out the shortcomings and supplement them to make them more practical and easy to use. As we can see, templates provide many aspects of thinking, which may not seem obvious, but putting so many things together is a system that cannot be ignored. Some people think that some of these things are repetitive, but they are not repetitive at all. Each item has its connotation and extension. If you still can't understand, you need to check the relevant information to understand. Although these overlapping contents have little influence on the whole, if you can understand them in more detail, the plan will naturally be more complete. Some people will question whether the second and third points are written too much. In fact, of course, there is a scale that needs to be acted according to the actual situation, but you must write it clearly. Because in a sense, one purpose of the planning book is to convince people, such as event approvers and sponsoring companies, and this part is exactly what they need most, which is directly related to the right to survival of this activity, so it is really sloppy. Here, I especially propose that I hope the students can recite these items. The subtleties of their hearts are precisely the place where a person is beyond ordinary people. Memorizing these things may be a bit annoying, but turning the logical memory that needs thinking into mechanical memory and letting it go deep into your potential thinking will benefit you a lot in any future work. Secondly, after we have finished the first part of the work, we can use the method of "writing novels". It's simple. In logical order, rehearse every link in your mind from beginning to end like a novel, and you will understand where to do what, where to lack what, and where to use who. Of course, remember to write down everything you think. These are all practical contents in the planning book. Any deficiency can be a disaster. If it works correctly in your mind, I think this plan can be regarded as a finished product; Of course, the method of "writing novels" can be applied not only in this way, but also flexibly by students. In fact, here, a complete planning book has been formed, and what you need to worry about should be the subsequent implementation. Some students may not have confidence in their own planning. You can ask the organizers of such activities to modify it for you. In fact, I don't think they have changed much, but they have made some minor mistakes in details. What kind of mood will we have when we carefully examine the ink-scented planning book in our hands? Writing a planning book is as simple as that; Maybe some students still have a headache after reading this article-what guidance is this? If this is an attribution idea, you don't want to write-you want a plan book. If you don't want to pay your own labor, the planning book will certainly not appear in front of you. Writing a planning book is to think about one thing seriously, write an article seriously, and then put this article into practice. You don't have to search hard on the internet, and you can't find a good plan book. Besides, as far as I know, there are few such resources on the internet, so basically you won't get anything. If you want to make a good plan, you must do your best, do it yourself and write it yourself. There is no shortcut. Therefore, the friends I hope to see here can make up their minds to make a complete plan book as soon as possible, and don't pin their hopes on the Internet. Of course, there is no denying that it would be very helpful if there were some planning books for reference. I am a teacher who works for students. Often take students to do some planning, including parties, TV programs, social practice and so on. Now, I will try my best to post some plans to my blog for students' reference. The effect of a good plan is immediate. When your plan is successfully implemented, you can fully enjoy the sense of value. "Nothing is difficult in the world, if you put your mind to it", as long as you pay, you will get something back. Finally, I especially point out my point: if you have no experience at all, your planning should try to be the best among the rules and do not require any changes. Do the so-called "no merit, no fault", then your first plan has been successful. And after doing it skillfully, your planning should gradually have its own personality. You should make your plan different, for example, there is an ingenious idea in your plan, which is refreshing. There are not many innovations, one or two is enough, and the key is to be practical. Then at this time, you are a successful planner. And your plan will be recognized by more people, flowers and applause. I wish your planning book success.