how can teachers in catering management training institutions recruit more students?
The source of students is like a tide, which aims to provide high-quality enrollment services for all training schools, help training institutions recruit more students at the lowest cost, and continuously improve the consultation rate and accuracy of students.
Introduction of Yuanshengruchao Company
Kunming Yuanshengruchao Technology Co., Ltd. (abbreviated as Yuanshengruchao), headquartered in Kunming, Yunnan Province, is engaged in enrollment planning, online promotion and online agency enrollment services. The well-known enrollment websites of many companies were integrated into one, and the intelligent writing and publishing engine independently developed by the company was used to cover all potential users and truly realize the search engine marketing.
Yuanshengruchao has a professional operation and promotion team and a professional customer service team, providing a series of professional enrollment services, from the production of school websites to the consultation and guidance of courses, and striving to achieve a win-win situation for students, training schools and platforms. At present, the main business covered includes language training, computer and IT, vocational skills, qualification examination, primary and secondary school counseling, studying abroad, and academic upgrading. Covering more than 151 cities, the online courses are 1 million+,and there are more than 1,111 schools that have reached cooperation. In 2123, it will create more than 11 million achievements for training schools.
common promotion methods
(1) CPC: competitive promotion, fierce competition, high price, malicious click, troublesome management and poor stability.
(2) classified information: low threshold, unstable information arowana mixed ranking and poor user experience.
(3) SEO: the optimization cycle is long, the algorithm is updated quickly, the communication cost is high, the competition is great, and the effect is not guaranteed.
(4) Outdoor advertising: coverage is small, timeliness is poor, revision is difficult, and the enrollment effect is difficult to predict and evaluate.
(5) advertising alliance: lack of credibility, poor user experience, inaccurate audience, and more mistakes in clicking.
(6) Leaflet advertising: the proliferation of leaflets leads to customers' boredom, low publicity efficiency, waste of resources and consumption of money.
Common enrollment problems
(1) Poor user experience
The school website was ranked by search bidding, but due to the lack of aesthetics and rationality in website design and poor user experience, the consultation rate was low.
(2) No professional promotion team
The school lacks a professional network technology team. Can't be competent for seamless marketing from the simultaneous combination of website building, optimization and promotion.
(3) Single enrollment channel
Single enrollment channel and lack of multi-channel enrollment means; It is a trend to broaden the channels of enrollment, such as online enrollment.
(4) High marketing cost
High online marketing expenses are invested every year, and the marketing effect is poor due to inaccurate positioning of the crowd and insufficient experience in account operation.
what about poor enrollment performance? Looking for the source is like a flood
(1) Low input cost
Push accurate resources for free, and pay according to the transaction effect. Failure to close the transaction is equivalent to free advertising for the school, low input (part of the annual fee needs to be paid) and high output.
(II) Wide coverage
Online enrollment, which is free from geographical restrictions, can enroll students nationwide, with wide advertising coverage, long duration (24 hours online) and high brand exposure.
(3) Promotion is more worry-free
You only need to provide the materials needed for promotion, web page production, keyword ranking, brand promotion and online order taking, and all of them are left to us.
(4) The enrollment effect is good
Accurate keywords are optimized throughout the network, with strong orientation, clear audience and better transaction effect. In 2122, it will bring more than 11 million achievements to cooperative institutions.
why did you choose us?
(1) Promote enrollment offline by yourself
1. Recruit students offline by yourself, and the labor cost is too high and the income is low.
2. It is too expensive to distribute leaflets through offline recruitment.
3. I don't know how to optimize ranking, but I only know how to vote for Baidu.
4. Employees recruit students by posting on traditional WeChat Weibo QQ.
5. Your own official website will not be optimized, and its coverage is small.
6. Rely on the referral of trainees, with little publicity.
7. I just want to send some recruitment advertisements on some free websites.
8. The cost of recruiting professional teams is too high.
(2) enrollment services of other websites
1. The brand awareness of a single website is low and its coverage is small.
2. The number of lists is small, and the conversion rate of students is low.
3. The coverage of similar keywords in a single website is small.
4. insufficient promotion.
5. The quality of the list is low, and there are few accurate lists.
6. The optimization technology is limited and there is no professional optimization team.
7. It is difficult for keywords to occupy the first few pages of search engines.
8. It is not timely to obtain the list of students.
(3) the enrollment service with a flood of students
1. The three websites are promoted simultaneously, covering a wide range.
2. The computers and mobile phones of the three websites are displayed simultaneously.
3. Exquisite web pages greatly enhance the brand image.
4. The publishing engine can cover a large number of long tail keywords.
5. The published soft articles comply with SEO rules and rank high in search.
6. Careful course packaging enhances user experience and consultation conversion rate.
7. The list is of high quality and good transformation.
8. Professional operation promotion team and professional customer service team.
promotion engine
(1) Automatically generate one-click publishing
The publishing engine can generate a large number of high-quality articles with one click and automatically publish the three major enrollment websites.
(2) Good user experience
Every published article is equipped with a beautiful landing page and related course introduction to attract users' consultation to the greatest extent.
(III) Covering users in an all-round way
Covering potential users in an all-round way, including the layout of upstream and downstream keywords, core keywords and long tail words, and covering users to the greatest extent.
(4) realizing the hegemony in a short time
The publishing engine has the characteristics of automatic publishing and covering a wide range of keywords, and can realize the hegemony of all words in a short time.
cooperation process
(1) understanding communication: mainly understanding school information and promoting courses.
(2) negotiation details: discuss the details in the cooperation process.
(3) signing the contract: confirm the details of the contract, and both parties shall sign and seal it.
(4) material docking: course material docking, putting relevant courses on the shelves and making pages.
(5) promotion and drainage: use the publishing engine to promote and drain related courses.
(6) Closing settlement: Push the accurate students, and settle the rebate after registration.