supplier's process of goods entering the supermarket

1. supermarket negotiation process

, preliminary supermarket investigation: sales volume, payment, reputation, local influence, location of office area, location of purchase area (it is not convenient for the company's delivery vehicle to enter and exit) and purchasing personnel

preparation for the company's three certificates (business license, health permit and tax registration certificate), the company's invoice sample, and the formal quotation cooperation of the company's products. Counter)

, make an appointment with the purchasing manager or assistant, and make the first contact

Objective: Understand the conditions of the supermarket: Early entry fee

Cooperation mode proposed by the supermarket

Payment method

Entry fee includes: account opening fee, single item fee, festival fee (five festivals a year), unconditional rebate promotion schedule fee, single promotion fee, advertising fee (promotion fee)

* Understand. It is necessary to negotiate with the company's competent leaders

report to the company what you learned during the first contact, and submit the application form for entering the market to the head office, and study and formulate the acceptable bottom line with the company

negotiate with the purchasing manager, and finally reach an agreement (probably need rounds of negotiations)

sign a contract with the supermarket. And compare it with the entry application form submitted to the head office in advance and confirm whether it exceeds its scope

II. Product entry process

After signing the purchase contract, communicate with the store operation supervisor in time to determine the lifting position of the products after they enter the market (at the end of the negotiation, they should be picked up once in advance)

Confirm the first batch of orders with the operation supervisor, set the date and order quantity

After receiving the first batch of orders, coordinate the delivery with the warehouse staff. (delivery address, delivery time, freshness of goods)

When the products enter the market for the first time, you must personally go to the store to place the goods, try to expand the display area, and have an in-depth communication with the operators and introduce our company's promoters to the store operators. And introduce the general situation of the store to

promoters.

iii. Entry process of promoters

First, apply to the head office for employment (number of people, salary and working hours) in advance

Recruit promoters

Train promoters

After signing the purchase contract, communicate with the personnel in the promotion department (or in charge of promotion matters) in time. Procedures required for consulting the entry procedures of promoters

Handling the entry procedures of promoters

Arranging the entry procedures of promoters

Guiding the work of promoters

The second and third processes are carried out at the same time, and the preparation work of the third process is earlier than that of the second process

Fourth, the supermarket settlement process

Preparation work: In normal times, the receipt documents (valid settlement documents) of supermarkets are placed in the order of time. Have an immediate grasp of the receivable payment of the supermarket

After the purchase contract is signed, communicate with the finance department, contact with the financial personnel in charge of our company, and learn about the reconciliation time, invoice delivery time and payment arrival time of our company

On the reconciliation date of the supermarket, the receipt sheet of the supermarket that should pay our company according to the contract is seconded from the company's finance department. After registration, take it to the supermarket and check with the financial staff of the supermarket. If there is any difference, we must

find out the reason for the difference and settle the account in time; After there is no difference, confirm the amount with the financial department, and notify the company to invoice according to the amount of reconciliation.

Send the invoice to the supermarket at the time specified by the supermarket

Ask the supermarket for the invoice (unconditional rebate or annual sponsorship fee) for deducting our company's expenses

Take the deducted invoice from the supermarket back to the company for reimbursement procedures, and after the company approves it, make an account

After receiving the payment notice from the company's accounts, make an account with the receipt presented by the finance department

At the end of each month, make a reconciliation with the company's back office (or financial personnel). Number of cars opened to traffic

parking area

delivery dock area, number of delivery trucks

number of storage cabinets

number of cashier designs and development, The cashier in line

Is there a compulsory route for customers in the supermarket

Is the collocation of goods reasonable

Are the products displayed in the special display at the entrance of the store and the main aisle brand products that still attract consumers' attention or melatonin and electric blankets

Cigarette and famous liquor counters, and whether the stock is large, because cigarette and famous liquor are given in cash

Look at the attitude of other manufacturers to the supermarket

Look at the three.