naming applets is a very complicated problem. If you don't get it well, it will affect the ranking and it is not easy to promote it. Diandianke shares some tips about the naming of small programs with you, so that you can have ideas to follow when developing your own small programs.

Rules and restrictions on the naming of applets

1) The name of applets can be Chinese, English and numbers, with a length of 4-31 characters (one Chinese is equal to two characters). )

2) WeChat official account and applets have unique names on the WeChat public platform, and they belong to the same subject, so they can be renamed.

3) It is not allowed to have the same name as the WeChat official account name of different entities. Please modify it if there is a duplicate name!

4) A small program of an individual or an organization entity has two chances to be renamed before it is released; After the publication, the individual subject has two chances to change its name every natural year, and the organization number needs to be modified through WeChat authentication, without any limit.

Method for renaming applets

1) Modification method: log in to the applet on WeChat public platform -> Settings -> Basic information -> Applet name -> Modify -> You can enter the modification page after passing the administrator's code scanning verification.

2) When modifying the name, you need to further review and pass before the modification is successful (the review time is 7 working days). After the name is successfully modified, the original name will be released immediately.

3) A small program whose name has been changed for more than two times should be published first, and then verified by WeChat. There will be a renaming entrance during the authentication process. If the small program is not published, even if the small program is verified by WeChat, there will be no renaming entrance.

what should I pay attention to when naming applets?

1) The information of the name and introduction must be relevant and consistent, and should be consistent with the actual functions provided, and do not contain search hot words irrelevant to the functions.

[if ! SupportLists]2)[endif] Applet names cannot be named by generalized and non-identifying words such as telephone, email, calendar, etc. The names are not single words, but must be a combination of two or more words: simple calendar, Netease mailbox, etc.

[if ! SupportLists]3)[endif] Names should be simple, interesting and easy for users to remember. You can use some homophonic methods appropriately, such as eating food, chopsticks and music.

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