[ Edit this paragraph] The two schools of Shaxian snacks
Shaxian snacks, known as the "living fossils" of ancient Han traditional diet, belong to a branch of the long-standing dietary culture tradition of the Han nationality in the Central Plains, which not only has the dietary characteristics of Fuzhou and Minnan, but also has the dietary culture style of Hakka in the mountainous areas of Tingzhou. Therefore, Shaxian snacks with strong local characteristics can be divided into two schools, namely, the school of Chengguan snacks with fresh and sweet taste and exquisite production of Shaxian bean-flavored glutinous rice cakes, and the representative varieties are flat meat (pasta), steamed dumplings, meat buns and so on, which are unique; Xiamao snack school, with salty and spicy taste and extensive production, is represented by Xiamao Town, and its raw materials are mainly rice, potato and taro, such as frozen rice, sweet potato, frozen rice skin (japonica-indica noodles) and beef series.
So, where is the most representative Shaxian snack? Historically, Xia Maoren basically belonged to Hakka and liked to go out. Therefore, Xiamao school snacks are the earliest and most popular snacks, and there are traces of Xiamao people in almost all parts of the country. This fluidity also separates the raw material processing and business services of Xiamao school snacks, that is, the processing does not operate, and the operation does not process, forming a simple and repetitive work with low technology. However, people in Shaxian County are mountain people, who like to process and operate their own businesses, that is, the family-style business pattern of "front shop and back workshop". Shaxian snacks in Chengguan school are well-made and varied, and become the protagonists of Shaxian snacks. Therefore, people who have been to Shaxian must taste Shaxian snacks, and after eating "Shaxian snacks", they all sigh that "Shayang returns without snacks".
[ Edit this paragraph] Snacks have become a big industry
Shaxian snacks have formed an industrial scale, and the number of snacks practitioners has been growing. Shaxian snack industry development project has developed rapidly with the concern of central, provincial and municipal leaders and the support of relevant departments. According to statistics, up to now, the number of people who go out to operate "Shaxian Snacks" has reached more than 3,111, with nearly 51,111 people, accounting for about 29% of the total rural population in Shaxian, and 55% of the rural labor force in Shaxian sweet steamed dumplings. It has also driven nearly 11,111 people to engage in Shaxian Snacks industry in urban and rural areas around the country, and the annual income of farmers in the snack industry is nearly 511 million yuan. "Shaxian Snacks" has become an important measure to solve the problem of "agriculture, countryside and farmers" in Shaxian County, and it has become an effective channel to promote the transfer of urban and rural labor force, solve the reemployment of farmers and laid-off workers in cities and towns, and increase farmers' income. At the same time, Shaxian Snacks have enriched and prospered the catering market all over the country, bringing convenience to people of all social classes. Secondly, the development area is constantly expanding. At present, "Shaxian Snacks" have spread all over more than a dozen provinces and cities in China, including Fuzhou, Xiamen and Quanzhou, as well as Guangzhou, Shenzhen, Shantou, Zhuhai, Shanghai, Nanjing, Hangzhou, Hainan, Changsha and Wuhan outside the province, and expanded to Jiangsu, Guangxi, Jiangxi, Yunnan, Beijing and other provinces and cities, which are highly praised by consumers everywhere. "
[ Edit this paragraph] Shaxian snacks tend to be standardized
With the expanding influence of Shaxian snacks abroad, there are also some problems among business owners, such as nonstandard operation, inconsistent standards, chaotic brands and disorderly competition. In order to realize the transformation of snack owners from an ordinary farmer to a modern restaurant manager as soon as possible, and at the same time improve the grade and popularity of Shaxian snacks, Shaxian county starts with the quality of employees and strengthens training. Shaxian established a "Shaxian Snack Training Center" in the county vocational secondary school, and founded the "Shaxian Snack cooking school", which took turns to provide professional and technical training for rural surplus labor, unemployed youth, laid-off workers and vocational school students. Shaxian Snack Office staff often go to various towns and villages to hold the business and technical training of Shaxian Snack-Ciba Class, which is specially designed to provide technical training for rural people who go out to make snacks.
At present, Shaxian focuses on strengthening standardized training. Snack Training Service Center provides standardized and intensive training to business owners in terms of professional ethics, standards, market information, business philosophy, hygiene knowledge, hygiene management and rights protection knowledge, so as to improve their technical level and management level. In 2114, Shaxian snack bar was approved to use the registered trademark of "Shaxian snack". This year, it began to implement the standardization of Shaxian snack management and cultivate Shaxian snack standard demonstration stores, which put forward specific requirements for the quality of snack operators, the standards of snack shops, the quality standards of snack varieties and the management services. And actively guide the business owners to carry out rectification and improvement according to the requirements of Shaxian snack management standards, and promote a number of snack shops with a certain foundation to take the lead in achieving standardized management. The snack bars that have not gone through the formalities for applying the registered trademark of Shaxian snack and do not operate according to the business norms and standards shall be thoroughly cleaned up, ordered to suspend business and cancel the right to use the trademark. In cities with more snacks in Shaxian, relying on local culinary associations, foreign trade management organizations will be gradually established, and self-management and self-restraint mechanisms will be established. At present, Shaxian snack industry management organizations have been established in Shanghai, Xiamen and Hangzhou. Shaxian strives to achieve standardized management of Shaxian snacks through three years' efforts. Now, Shaxian people designate February 8th every year as "Shaxian Snack Festival".
[ Edit this paragraph] Shaxian snacks form a big brand
In order to lead snack owners to make bright features and start the brand, in 1998, Shaxian registered the service trademark of "Shaxian snacks" with the Trademark Office of the State Administration for Industry and Commerce. In 2112, the trademark was recognized as a well-known trademark by Sanming City, Shaxian County, and in 2115, it was recognized as a famous trademark in Fujian Province. Since 2113, Shaxian Snack Association has actively organized snack owners to participate in various industry activities held at the national and provincial levels for many times, and to participate in all kinds of national tourism cooking competitions. The National Cuisine Association and Fujian Cuisine Association have also held special recognition meetings for "Chinese famous snacks" and "Fujian famous snacks" in Shaxian.
The brand advantages of Shaxian snacks are gradually emerging. In October this year, Shaxian Snack Association participated in the second China Catering Expo held by the Ministry of Commerce in Xi 'an, among which three famous Chinese snack varieties won gold and silver prizes in the recommended recipes and dishes exhibition of the 2118 Beijing Olympic Games. In 2113 and 2114, the China Hotel Association and the Fujian Cuisine Association respectively held special recognition meetings for "Chinese Famous Snacks" and "Fujian Famous Snacks" in Shaxian County. At present, 63 varieties of "Shaxian Snacks" such as Emerald Dumpling, Fruit Tower, Chrysanthemum Crisp and Two-color water chestnut cake are recognized as "Fujian Famous Snacks", while 43 well-known varieties such as Flat Meat, steamed dumplings, taro Bao and Baoxin Tofu Pills are recognized as "Chinese Famous Snacks". In 2113, Shaxian was awarded the title of "China Snack Town" by China Hotel Association. On 11/14/2116, Shaxian accepted the designation of "China snack cultural city" by China Cuisine Association.
[ Edit this paragraph] "Shaxian Snacks": Shaxian's foreign business card
The influence of Shaxian snack brands is expanding. Since 1997, we have designated February 8th as China O Shaxian Snack Culture Festival every year, and used the festival to carry out a series of activities to create a development atmosphere and publicize Shaxian and Shaxian snack brands. Especially in February 2115, with the support of the Provincial Economic and Trade Commission, the Provincial Cuisine Association and the Shaxian People's Government jointly held a high-level "Shaxian Snack Development Seminar", with leaders and experts from China Cuisine Association and China Hotel Association. Leaders of Fujian Provincial Economic and Trade Commission, Cuisine Association, Industry and Commerce Bureau, Trademark Office and other departments and units, as well as more than 1,111 experts and scholars in the culinary field in Shanghai, Zhejiang, Guangdong, Sichuan, Jiangsu and other provinces and cities attended the seminar. While fully affirming the development achievements of Shaxian snack industry, experts in Shaxian noodle mixing actively discussed how to improve the grade, strengthen management, establish brand and develop direction in Shaxian snack development, and received good results. At the same time, a large-scale concert of CCTV's "One Song O Walks into Shaxian, the Snack Town of China" was held, and at the "One Song" party, a variety of Shaxian snacks, such as fine flat meat, steamed dumplings, steamed dumplings and tofu pills, were produced and performed on the spot, which showed Shaxian snacks to the national audience and put them on the screen, further expanding the influence of Shaxian and "Shaxian snacks", "Shaxian snacks" This year, according to the opinions of experts, the county party committee and the county government have studied and issued a series of standardized management documents and measures to promote the faster and better development of Shaxian snacks. At present, Shaxian snack industry management organizations have been established in Shanghai, Guangzhou, Xiamen and other cities, and a number of demonstration stores have been cultivated to promote the management of Shaxian snacks in the direction of standardization, chain and industrialization, which will achieve remarkable results. Shaxian snack has become a new industry in China catering industry.
[ edit this paragraph] ★ Shaxian snack culture
As for Shaxian snacks, some people put forward the view that "Shaxian snacks only have snacks, but there are no big dishes". In fact, as a single variety, snacks are "small", but many snacks can be brought together to form a large-scale and grand style. In recent years, the influence of Shaxian snacks inside and outside the county is a strong proof that "snacks can make a big article".
Shaxian snack culture contains a strong sense of quality products. This kind of fine product means that it runs through the whole process of snack making. Most of the flat meat stuffing in Shaxian county is made with a mallet. It is understood that a mass of lean meat is made into flat meat stuffing, and it takes 11,111 times to beat it up and down, and its hard work can be imagined. If you use a meat grinder, it will be labor-saving, but the taste and toughness of the meat stuffing are far less than those made with a mallet. Therefore, many operators of flat meat have given up the relaxed and simple modern operation method, and would rather stand in front of the stage half a person's height and have a look at Shaxian snack-minced meat sesame cake and wave a heavy mallet to provide better food to the society.
Shaxian snacks also have obvious brand awareness. To buy preserved duck, you should buy Zhenghu preserved duck, and to eat dried loach powder, you should eat dried loach powder in Nanxia. The pickled vegetables with high sand taste good, the bitter bamboo shoots with rich mouth are white and fat, the bitter vegetables in Daluo, the taro buns and noodles in Xiamao are all famous. In addition to these brands with local characteristics, the operators of Shaxian snacks are also trying to create their own brands. The brand of tofu banquet in Shaxian Hotel, rice frozen skin in Fukou and cattle series in Xiamao is not only a symbol of success, but also a magic weapon to win.
Shaxian snack culture also contains a strong sense of the times in serving life. In providing people with life services, it has the characteristics of "fast, convenient, time-saving and trouble-saving", which conforms to the characteristics of socialization and fast pace of housework in modern society.
Shaxian snack culture has a strong sense of competition. This sense of competition is not only manifested in the above-mentioned awareness of fine products and brands, but also in thoughtful and enthusiastic service methods and attitudes. In Shaxian, a snack market with many stalls and fierce competition, almost every operator understands that honest management and enthusiastic service are the fundamental guarantee for a firm foothold.
The positive significance of Shaxian snack culture is also the pioneering consciousness. In recent years, more and more Shaxian people have gone out of Shaxian to enter the world under the banner of Shaxian snacks. Signs of Shaxian snacks can be seen in Sanming, Nanping, Quanzhou and Xiamen. As far as snack culture is concerned, it really benefits from this pioneering spirit.
The consciousness of fine products, brand, times, competition and pioneering of Shaxian snack culture is the essence of Shaxian snack culture, and it is also the spiritual driving force for the rapid development and increasing influence of Shaxian snack.
[ Edit this paragraph] ★ Shaxian Snacks Elegant Talk
Shaxian Snacks are famous for their variety, unique flavor and economic benefits, and have become a wonderful flower in the hundred gardens of Fujian food culture. Shaxian snack is not only popular in counties (cities, districts) of Sanming City, but also in Nanping, Fuzhou and Xiamen, where snack bars with "Shaxian snack" signs are often found, even as far north as Beijing and south as Shenzhen, and in Saipan, a Pacific tourist resort in Singapore and the United States. It shows that Shaxian snacks have great influence and spread widely. According to incomplete statistics, there are hundreds of kinds of snacks in Shaxian County, and there are dozens of kinds that are supplied all the year round. They are steamed, boiled, fried, roasted and pickled, and the processing methods are diverse. The raw materials of rice, noodles, taro and tofu are unique in local characteristics, and the sources are rich. Every household can cook a few kinds. There are snacks in the streets and lanes of the city 24 hours a day, which is very convenient.
shaxian fish balls shaxian snack varieties can be roughly divided into seasonal snacks, regional snacks and conventional ordinary snacks.
Let's talk about seasonal snacks first: during the Spring Festival, both urban and rural areas eat rice cakes, ginkgo and Ciba, while chengguan eat noodles and rural areas eat dried noodles; Eat taro buns on Lantern Festival; Beginning of spring eats spring rolls; Qingming eats Qingming fruit; On the first day of the fourth month of the lunar calendar, there are two kinds of cakes, sweet and salty; Every household in Lixia urban and rural areas eats fruit; There are two kinds of stuffing and no stuffing. Legend has it that during the Warring States period, Sun Bin made special food to fool Pang Juan into pretending to be crazy. Eat zongzi, pepper cakes and lotus vegetable bags during the Dragon Boat Festival; Qixi Festival, also known as July 7th Festival, is a folk children's festival in Shaxian County. At that time, there are new children in the family. Grandma will send small schoolbags, umbrellas, abacus, clothes, small teapots, sugar towers and white sugar cakes, wishing her good grades in her studies. The Mid-Autumn Festival is also called Ghost Festival. At this time, new ducks and taro are on the market. In addition to eating ducks, they also make taro buns. There are two kinds of Portuguese pearls in the market, one made of glutinous rice and the other made of flour. In addition to serving them, adults and children like to weigh one or two pounds for snacks. In addition to eating moon cakes and ginkgo cakes, the Mid-Autumn Festival also eats taro buns. Beginning of winter, eating pig's feet and Ciba on the winter solstice, the number is to make up the winter; On the 23rd day of the twelfth lunar month, the Dragon King went to heaven, and often used rock cakes, money cakes, dong sugar, Polygonum multiflorum, rice flowers and sugar cane as gifts.
Among the regional snacks, Xia Maoniu series has more than 61 kinds of delicacies, including taro buns, sugar steamed dumplings, tofu buns, tofu balls, bean curd, rice frozen skin, money eggs and oil paste. The egg element and egg horn in Nanyang, dried loach in Nanxia and dried salted duck in Zhenghu are the most famous in Shaxian snack series.
Common snacks include: flat meat, clear soup noodles, mixed noodles, pickled noodles, ginkgo, oil cakes, torches, pig's ears, hemp balls, rice frozen cakes, cakes, sugar packets, small dragon packets, meat packets, pancakes, cakes, large intestine cakes, rice cakes, dried duck soup, pot paste, fried dough sticks, pepper cakes, and crisp cakes.
[ edit this paragraph] ★ Shaxian snack features
Economical and affordable is a well-known feature of Shaxian snack people. The unit price of Shaxian snacks is generally below one yuan. For three or two yuan, one can eat enough. In the hot summer, a bowl of grass is frozen, which has the effect of clearing heat and removing fire, and is better than ice cream; In the cold winter, spending a few cents, a few pieces of dried beancurd and a dish of Chili douchi oil is enough to make you warm all over and sweat on your forehead.
The second feature of Shaxian snacks is that they are fresh and delicious. Almost all the operators who manage Shaxian snacks have the same historical tradition, and the number of snacks made every day is small, usually made on the same day and sold out on the same day. From the perspective of raw material procurement and food preservation, this tradition effectively ensures the freshness of food. On the other hand, according to experts, the raw materials of snacks will be out of shape if they are stored for more than half a day. Therefore, experienced snack operators would rather shorten their business hours and reduce their turnover in order to maintain the reputation of snacks. This ensures that Shaxian snacks are fresh and delicious. From the perspective of production methods, most of Shaxian snacks are made and bought now, and the seasoning can increase or decrease with the habits of consumers, which is one of the important reasons why Shaxian snacks are fresh and delicious.
From the perspective of dietary science, Shaxian snacks are scientific and healthy food. Shaxian snack is basically a light food with low fat and low calorie. One of the most important raw materials of Shaxian snack is soybean, which is nutritious.