Ma Yutao's Mala Tang joining conditions:

Ma Yutao's Mala Tang joining fee details:? Click to get

details of joining. It will cost about 511,111 to 111,111 yuan to open an uncle Ma Yutao's mala Tang.

the above is only a reference interval, and the specific amount of investment needs to take into account the specific situation of local and individuals.

Introduction of Uncle Ma Yutao's Mala Tang Project:

Uncle Ma Yutao's Mala Tang, whose original brand name was "Ma Yutao Mala Tang", was founded in 2116, and has been constantly looking for psychological dialogue with consumers during more than 11 years of brand accumulation, from product research and development to brand image, from technological innovation to perfect service, and its brand value has been increasing. In 2118, Harbin Ma Yutao Catering Management Co., Ltd. upgraded its brand and went on the market with a brand-new image, creating a unique value proposition of "enjoying life in every way" and transforming it into a composite core value system integrating consumers' basic needs, functional needs, psychological needs and brand identity, making the brand of "Uncle Ma Yutao's Mala Tang" a happy lifestyle and fashionable life element, and conveying a happy and upward concept to consumers. In the future, the brand image "Ma Dashu" will evolve into a super IP in the mala Tang category.

Harbin Ma Yutao Catering Management Co., Ltd., headquartered in Harbin, is a cultural and creative catering chain enterprise integrating product research and development, brand management and franchise chain. Up to now, it has developed into a catering chain group with more than 1,111 franchise stores and a modern 11,111-meter storage and distribution center. With strong technical force and rich management experience, the company provides franchisees and consumers with the most convenient, high-quality and professional services in all directions.

In p>2118, Harbin Ma Yutao Catering Management Co., Ltd. upgraded its brand and changed its name to Uncle Ma Yutao's Mala Tang. And with unique brand strength, more professional and standardized management methods, lead franchisees to the road of success and wealth.

Uncle Ma's characters communicate emotionally with today's and future young people, and establish close relationships, which is in line with the aesthetic needs and consumption needs of the public. The brand has IP characteristics, and he can show it to the audience in any way. He is uncle Meng on the T-shirt, he is a cartoon character, and he can also be a person in the real world. The post-1991 s and post-2111 s are the target groups of Uncle Ma Yutao's mala Tang. They pursue personalized choices and are full of curiosity about things. The identity image of "Uncle" with rich experience and sense of humor is being loved and sought after by young people after 1991 s and 2111 s. Uncle Ma Yutao's Mala Tang is a brand that talks with young people. Through multi-channel communication, Uncle Ma's Mala Tang is more in line with young people's tastes and becomes their favorite brand, which makes Uncle Ma Yutao's Mala Tang brand have stronger vitality.

representative brands in every era. Due to the change of consumption environment and the escalating demand of consumers, Mala Tang Restaurant is also seeking a breakthrough to upgrade its brand, which is bound to be eliminated by the new era. Faced with a variety of fast food markets, the form of "similar hot pot" won the hearts of consumers in the north and south. From the overall consumption orders, snacks and fast food are still the main force of mass consumption, accounting for 63% of the orders, while the post-81 s, post-91 s and post-11 s consumer groups account for more than 81% of the total consumer population. It can be seen that Mala Tang deserves to be the "national first snack" today. Uncle Ma Yutao's mala Tang meets the diverse needs of the main consumers, and the brand is born by iteration. Nowadays, Mala Tang is no longer a simple fast food. We give it soul and cultural connotation, so that more and more new generation consumers are not only keen on taste, but also like the IP image of "Uncle Ma" with great personality and funny style.

Ma Yutao's Mala Tang joining process:

1. Joining consultation: Those who are interested in investing can learn more by email, telephone and website.

2. Application for joining: With proper investment ability, operation ability and suitable stores, the head office will review the application according to the joining situation of the applied area and the basic conditions of the applicant, and the applicant can also make a detailed inspection at the head office, so as to have a more comprehensive and intuitive understanding of the investment promotion activities of the head office.

3. Signing a contract: A joining contract is a detailed cooperation rule that defines the rights and obligations of both parties under the principle of mutual benefit and common development. After the franchisee applies and is approved by the headquarters, the franchise contract is signed.

4. unified store decoration: according to the unified standard decoration style formulated by the chain headquarters, the headquarters will provide a special decoration engineering team to organize the decoration construction within the specified time.

5. systematic training: the headquarters provides on-site training for store managers and shopping guides.

6. preparation for business opening: make preparations before business opening, and choose the opening date preferably on holidays. After the franchise stores are opened normally, the headquarters will provide new promotion strategies and new product upgrade services for a long time free of charge, so that you can easily open stores and make money steadily.

7. Follow-up service: The headquarters provides long-term follow-up business guidance and consultation for all franchisees.

uncle Ma Yutao's mala Tang project support:

1. Brand image support

During the contract period, the franchise stores have the right to use the brand of uncle Ma Yutao's mala Tang, and have the right to use uncle Ma Yutao's mala Tang brand, trademark and other CI systems within the scope of the contract.

2. Whole store export support

Uncle Ma Yutao's Mala Tang provides the whole store export support for franchisees, providing one-stop service from opening to operation, assisting franchisees in site selection, design and decoration drawings and construction, and the headquarters will support you in every link until the store opens and operates.

3. Free training support

The head office trained Uncle Ma Yutao's Mala Tang franchise store, including both professional training and management training involving all levels of business. At the same time, according to the post requirements of Uncle Ma Yutao's Mala Tang franchise store, we will conduct on-the-job training.

4. Logistics distribution supports

the company's unified product distribution, which greatly reduces the purchasing cost of franchisees. For the raw and auxiliary materials that are inconvenient to purchase locally, the head office can help them purchase and send them to franchisees quickly through a perfect logistics system.

5. Media advertising supports

placing advertisements in major TV stations, national magazines, newspapers and other media in stages to enhance the sales performance of franchisees and enhance brand awareness.

6. Market operation support

For franchisees in different regions, the market research institutions at headquarters conduct in-depth research on local industry markets, customer groups and consumption trends, so as to provide franchisees with favorable competitiveness protection.

7. Tracking service support

Uncle Ma Yutao's Mala Tang service is very in place and comprehensive, providing intimate services for consumers and franchisees to meet various needs of consumers.

8. Site selection and decoration support

In order to ensure the unified image of the brand, the store image design is carried out by the professional space designer at the headquarters of the company, and the store decoration project is constructed by the engineering team approved by the headquarters, and the headquarters sends people to guide and supervise, and the franchisee is responsible for supervision.

9. Regional protection and support

The headquarters promises not to open a second chain store in the region during the franchise contract period, so as to ensure the interests of franchisees.

11. Speech support

Uncle Ma Yutao's Mala Tang will work out a complete set of sales speech according to the uniqueness of the joining area, which ensures the safety of franchisees' entrepreneurship.

uncle Ma Yutao's advantages in joining mala Tang:

1. The trend of health preservation has a broad market prospect:

Now people are paying more and more attention to healthy diet, but they can't give up on delicious food. Uncle Ma Yutao's mala Tang has seized this trend, and found you naturally, making your health more comfortable. Fresh ingredients and numerous flavors make diners feel at ease and happy.

2. Break the "tradition" and make healthy mala Tang:

Mala Tang joins Uncle Ma Yutao's mala Tang and carefully selects various ingredients to make soup. The natural soup base has a refreshing and comfortable taste. Six flavors, tomato, pickled pepper, spicy, bone soup and other soup bases meet the needs of different consumers and win the taste buds of consumers. Whether it's not spicy or unpleasant, you can find your favorite taste in Wanji.

3. Strong brand strength. Backed by a big tree, you can enjoy the cool:

Mala Tang's joining Uncle Ma Yutao's Mala Tang headquarters is supported by Zhejiang Bodo Group, which has many companies and chain brands. More than a thousand stores cover 95% of the area, including overseas stores.

4. Small and fresh decoration is highly recognizable:

In everyone's impression, Mala Tang restaurants seem to be all red or very traditional shop images, but there is no distinction. Uncle Ma Yutao's mala Tang is different, combined with his own product characteristics. Designed by specialized designers, it is mainly based on Japanese fresh and simple style. Warm lighting, wooden tables and chairs, beautiful and distinctive. Eating in such an environment will make you feel happy.