Current location - Recipe Complete Network - Catering training - The new take-out rate has reduced the merchant's fee by 70%. Do you know what this means?
The new take-out rate has reduced the merchant's fee by 70%. Do you know what this means?
The reduction in the number of platforms is a good thing for small and medium-sized businesses.

Benefits of Takeaway With the continuous development of technology and Internet, our life has undergone tremendous changes. These changes make us realize the power of science and technology, and we can enjoy all kinds of delicious food without going out, which is the benefit brought by takeaway. Under the new take-out rate, the cost of merchants has been reduced by 70%, which is definitely a good thing. The cost of take-away merchants will drop, and the take-away price will definitely not rise, which can reduce the living burden of consumption and is a good thing for consumers; The cost of take-away merchants is reduced, the profit rate is improved, and the behavior of cutting corners before is greatly reduced; Finally, reducing costs and being more motivated will benefit everyone and improve the quality and service of their own catering.

Business costs will drop, and the take-away price will definitely not rise, which is good for consumers. Merchants will get a lot of commissions from the take-away platform, which makes many businesses miserable. Under the new take-away rate, 70% of the expenses of the merchants will be reduced, and the take-away price will definitely not rise. Consumers can continue to enjoy low-cost takeout, which is good for consumers.

This new take-out rate can make businesses have higher profit margins. The original platform should be about 20%, but now it can be controlled at 10%~20%. The average decline was 5 points, which increased the profit for the merchants by 5 points. This is the growth of actual net profit, which is no small progress. The original comprehensive picture of the takeaway platform is 20, which means that my product is sold in 30 yuan. The money I actually get will be deducted by about 20%, and the rest is my money, including delivery fee and platform extraction fee.

Therefore, the profit rate of the normal catering industry is 50%, and after deducting 20%, the profit rate of the take-away platform is further compressed. Because there will be various preferential activities on the platform, if you don't promote it, you will hardly get high traffic, you won't be able to sell orders, and of course you won't make money, so many take-away merchants keep the profit margin at around 30%.