It is based on the Internet and other mobile terminals to have *** with the same interests, hobbies of people gathered together, the marketing communication process, the marketing process by attracting the attention of the audience, the convergence of the crowd to achieve the ultimate marketing purposes.

Network community marketing is a marketing model based on the concepts of circle, network and six-degree space, which utilizes the interpersonal relationship in the virtual community to carry out marketing. By bringing together people with *** same interests, a circle of interest is created as a consumer home.

Because communities are so open, they are like mini societies. Society exists culture, the circle will have a breath. So communities also have their own unique kind of atmosphere. And this atmosphere is related to the member portrait, rules and regulations.