Tik Tok stores can push their strategies and precautions at will.

1. Positioning the target audience: First, you need to determine the target audience according to your product type and audience characteristics. You can understand the audience's interests, needs and consumption habits through data analysis, user portraits, etc., so as to make more targeted delivery.

2. Choose the appropriate advertising form: The ad forms that can be pushed at will mainly include brand page recommendation, video advertisement and window advertisement. You need to choose the appropriate advertising form according to your product characteristics and the purpose of delivery.

3. Make high-quality advertising materials: The quality of advertising materials is very important for the delivery effect. It is necessary to make eye-catching advertising materials with accurate content and clear structure in order to improve users' click rate and conversion rate

4. Set appropriate budget and time slot: Set appropriate budget and time slot according to your own business situation and expected effect to ensure the effectiveness and cost-effectiveness of advertising.

5. Monitoring and adjusting the delivery effect: After delivery, it is necessary to monitor the advertising effect in time, understand the feedback and transformation of users, adjust the delivery strategy and optimize the advertising material in time, so as to improve the delivery effect and ROI.