The Innovation and Entrepreneurship Training Program for College Students is a national innovation and entrepreneurship training program for college students that the Ministry of Education has decided to implement during the 12th Five-Year Plan period. Through the implementation of the national college students innovation and entrepreneurship training program, to promote higher education institutions to change the concept of education, reform the training mode, strengthen the innovation and entrepreneurship training, enhance the innovation ability of college students and entrepreneurship on the basis of innovation, and to cultivate high level of innovative talents to meet the needs of the construction of an innovative country.

1, functional beverages: functional beverage market, in the past year there are constantly new players into the game. Because of its functionality and instant demand, the beverage market may online volume of hoarding attributes are also more difficult to occur in the functional drinks, as the fastest-growing segment in the beverage category, may also indicate that the expectations of the beverage online volume has not been well met.

2, convenient fast food: due to the display form is mostly hot, fragrant feast real shot, convenient fast food has become the most suitable for the Internet social communication category. For instant noodles, the traditional market volume is huge, new product forms, new brands are driving new growth in the market, is the turnover and growth rate of the category are very high.

3, health food: with the rise of consumer health awareness and changes in dietary structure, everyone's health consciousness has changed, consumers are increasingly valued health, which protein demand is the most vigorous. Nowadays, consumer demand for snacks is no longer simply to meet the appetite, health and nutrition has gradually become the main consideration when buying snacks.