If you are planning to print a leaflet advertisement about your products or services, you may wish to read this article from www.dzysw, sheet-fed printing. It will tell you in detail how to design your leaflet, how to write your copy, and how to make a DM advertisement that not only attracts the public's attention but also creates good sales results.

the leaflets mentioned in the following articles are commonly called: leaflets, leaflets, color pages, folding pages, three-fold pages, posters, DM advertisements, advertising boards and advertising leaflets. For the convenience of explanation, leaflets are uniformly used.

first of all, let's talk about the design and production of leaflets. No matter the catering industry (restaurants, hotels, restaurants, snack bars, restaurants, etc.), beauty salons, hair salons, clothing stores, accessories stores, Internet cafes, mobile phone stores, optical shops, etc., it is best to print a number of leaflets and distribute them effectively when opening, which has three major advantages: first, to quickly enhance the visibility of stores, second, to attract more new customers, and third, to increase turnover and create good results. Whether you are a large-scale restaurant or a newly opened beauty salon in the community, you must quickly improve the visibility and influence of the enterprise and let more customers know about you! There should also be some attractive measures in the opening leaflet, such as discounts when opening, so as to attract guests to spend at home by satisfying their greed and cheapness.

How to write a leaflet

Many people like to search for the sample of the opening leaflet or the sample of the leaflet through Baidu when planning to print the leaflet. In fact, few samples (samples) can be found on the Internet. If you want to make a good leaflet, you can actually grasp several aspects. First of all, write a copy according to the planning scheme (the text content of the leaflet advertisement). The first thing in the text content is the headline, which can also be said to be the theme. Remember that this does not mean your store name. You should have a very attractive theme or headline. For example, the headline: Guangzhou is eating it all over the city! Subtitle: Xin Xu crayfish is the most picky eater in Guangzhou. The headline is eye-catching and suspenseful, attracting everyone to look closely at the content of the advertisement. For another example, a leaflet advertising the opening of a shoe store in Longyan, Fujian, designed by Zhangping Taiyi Advertising Company, was printed with all kinds of eyes, and an oval blank was enclosed with all kinds of eyes, and a sentence was written in big letters in the blank: Please look carefully for any defects. The following fine print is explained in detail. This 11,111-piece leaflet made the newly opened shoe store get excellent reputation and sold out all the shoes in the store in just a few days. The owner of the shoe store immediately went to Guangzhou to purchase shoes for replenishment less than three days after its opening. As a title, there are many ways to write it, such as creating suspense, sensational, gentle and caring, etc. Enterprises should write it according to their own actual situation.

Next, let's talk about the content. When a leaflet was sent to the consumer, the prominent title attracted him, so that he would not throw away the leaflet but read the detailed content with interest. Then the content and words on this advertisement must make consumers who see the leaflet have the desire to spend in the store. Explain your products or services in detail, and use sensational language to make consumers have a strong desire to come to your store for consumption. Then please remember that the text content of your product or service must be concise, and please remember that it is concise rather than complicated. According to sheet-fed printing Net's experience in designing and printing leaflets for many years, many bosses make several mistakes when setting the contents of leaflets. First, the contents are too simple. Some bosses have a lot to say and there are many attractive products in the store, but he doesn't know how to express them. As a result, the contents written on leaflets are few and far between. No matter how little, at least the products and services should be introduced clearly, right? Look at the officials! Second, the content is too complicated. The boss of this kind of leaflet always has a lot to say, and he is afraid that he can't make it clear, so he seems to say everything in the end and can't make it clear. Third, Ma Daha, hehe, there are quite a few people of this type. It costs money to print leaflets. Even if you look for sheet-fed printing Net from Guangzhou, they can print leaflets at the cheapest price in China. A4 double-sided color printing costs 3111 in 481 yuan, Zhang Cai, but you should know that what you want to do is your own publicity advertisement. As a result, the picture of the product was put up and the introduction was written. Either I misspelled my phone number or I missed the detailed address. After the advertisement went out of the street, the consumer wanted to come to the door but found out, where are you, boss? ! In fact, there are quite a few such careless people. If you look at the job advertisements in Guangzhou Daily, there are really many companies that have posted the contents of the job and forgot to write their contact information ~ haha.

leaflet layout

let's talk about pictures again. A good picture is worth a thousand words! However, when some enterprises design leaflets, they always try their best to put a lot of pictures on them. In fact, it is enough to highlight the key points without masks. What you have to do is to attract your guests to your home through the small advertisement of leaflets or to highlight your products or services. There is no focus, only a bunch of words and pictures, so what can be left in the brain after reading it? ! When printing leaflets or coupons, beauty salons and hair salons might as well put some pictures about the store. For example, your appearance is beautiful and easy for people to remember at a glance, so you can put a picture of the appearance of the store or some pictures of the shop and the work of beauticians and hairdressers. So as to deepen the impression of consumers.

key points of leaflet design and printing:

opening leaflets should highlight the festive atmosphere of opening and use some preferential measures to effectively attract guests

school leaflets, enrollment leaflets such as kindergarten enrollment leaflets, school enrollment leaflets and family education leaflets should be prudent and not too fancy. Kindergarten enrollment leaflets should have the feeling of childlike innocence and fun. At the same time, please note that the leaflets are for parents to see. Therefore, in addition to the introduction of the park and teaching instructions, parents must have a sense of security and identity.

Welcome to sheet-fed printing website www.dzysw for design appreciation of hotel leaflets, hotel leaflets and hotel opening leaflets.

We should grasp the season and the theme of the event in the design appreciation of the photo studio leaflet, the photo studio leaflet, the wedding photo studio leaflet, the photo studio opening leaflet and the latest photo studio leaflet. The paper used for leaflets must be high-grade, and different papers should be matched with different advertising themes to attract new people. The design must be colorful, and the text does not have to be highlighted.

cake leaflets, mooncake leaflets design, catering leaflets, beverage leaflets, mooncake leaflets and catering leaflets should highlight the characteristics of products, such as cakes and mooncakes must be photographed by professional photographers in the studio. Show the attractive hue of the product. There is no need for too many words in design. Just focus on the products. Diners might as well put more exquisite dishes to attract diners. It is also very important for the catering industry to tell stories, such as how the origin of a dish is finely processed and cooked with what materials. These stories can not only capture the curious appetite of diners, but also become anecdotes passed down from mouth to mouth after a meal, which has earned the reputation of restaurants.

product leaflets, corporate leaflets, drug leaflets, cosmetics dm leaflets, company leaflets, clothing leaflets, cosmetics leaflet formats, hairdressing leaflets

leaflet design works, leaflet design appreciation, leaflet design appreciation, Korean leaflet design appreciation

How to write leaflets? See here for a detailed introduction of the model leaflet: www.dzysw

Supermarket advertising leaflet. Due to the large delivery volume of supermarket leaflets, it is usually recommended to use 115g coated paper for paper, so as to reduce the cost by using thin paper. Promotional leaflets in supermarkets should be printed and distributed frequently, and the price should be highlighted in the leaflets to attract consumers.