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How to write the restaurant marketing plan?
Hello, restaurant management should have innovative thinking. The greater the market competition, the more professional the restaurant marketing planning should be.

1. Market analysis: the advantages of our own restaurant, the problems existing in the restaurant, the restaurant environment analysis, and the competitor analysis;

2. Target market analysis: analyze the target customers in detail, and use this information for label management to attract consumers' patronage;

3. Marketing strategy: advertising strategy, coupon strategy, activity strategy, membership strategy, promotion strategy, the core part of restaurant marketing plan;

4. Service strategy: cultivate and bring up a staff with honest business ethics and enthusiastic working attitude, so that customers can feel at home when they come to the restaurant;

5. Marketing budget: the total cost of restaurant marketing, such as raw materials, staff salaries, office supplies and activity fees;

6. Evaluation of results: By analyzing the results of the restaurant marketing plan, we can measure the quality of the plan, such as the ratio of market share, cost percentage and customer attitude.

As a catering service provider, you are optimistic about your business attitude. You can keep asking questions. thank you