Making an introductory PPT for a project product needs to follow certain steps and principles, here are some suggestions:
1. Determine the target audience: before you start to make a PPT, you first need to define who your target audience is. This will help you determine the content and style of your PPT.
2. Design a PPT template: Choose a clean, professional PPT template and make sure it is consistent with your brand image and product style. Customized templates can be created using PowerPoint or other online design tools such as Canva.
3. Develop a content outline: Before you start working on your slides, make a content outline to ensure that your presentation is clearly structured. The content outline should include: product introduction, product features, product advantages, application scenarios, market analysis, competitor analysis, marketing strategy, pricing strategy and so on.
4. Create slides page by page:
- Cover page: Include information such as project name, company logo, speaker's name and date.
-Table of Contents page: lists the main contents of the PPT, which makes it easy for the audience to understand the structure of the presentation.
- Product introduction page: briefly introduce the background, objectives and development process of the product.
-Product features page: detailing the features of the product in terms of function, performance, technical parameters and so on. You can use charts, pictures and other forms to show the product features.
-Product Advantage Page: Explain the competitive advantages of the product in the market, such as unique features, high cost-effective, good reputation, etc..
-Application Scene Page: Showing the application of the product in different industries and scenes, illustrating the applicability and extensiveness of the product.
-Market analysis page: analyze the size of the target market, growth trends, demand characteristics, etc., to provide a basis for subsequent marketing strategy.
-Competitor analysis page: analyzes competitors' product characteristics, market share, strengths and weaknesses, etc., in order to highlight their own product advantages.
-Marketing strategy page: introduces the product promotion channels, sales strategy, price strategy, etc., in order to attract potential customers.
-Price strategy page: detailing the product's pricing system, incentives, etc., in order to provide customers with buying guidance.
-Conclusion page: summarize the main content of the PPT, reiterate the advantages and value of the product, and put forward the intention to cooperate or contact information.
5. Add animation and transition effects: the appropriate use of animation and transition effects can increase the interest of the PPT, but to avoid excessive use, so as not to distract the audience. Choose the animation effect that matches the style of the product.
6. Check and revise: After completing the PPT, carefully check the accuracy, completeness and consistency of the content. Ask colleagues or friends to help review it to get valuable feedback. Modify accordingly based on the feedback to optimize the quality of the PPT.
7. Rehearse the presentation: Before the actual presentation, rehearse the PPT presentation several times to familiarize yourself with the content and tempo and to improve the presentation.