This is a very specific application scenario, and it is also a good development direction of small programs at present. Let's make a simple analysis.

1. First of all, it should be pointed out that the application of online ordering applet is very limited, and the delivery range of a merchant is limited. It can't be said that a small restaurant can directly deliver hundreds of miles to Fiona Fang, and the meal money earned may not be enough.

Therefore, we must be clear about this premise when promoting it. Under this problem, other respondents put forward a good idea, using the two platforms of Hungry and Meituan to guide themselves.

I don't know if you have noticed that some businesses are already doing this in the US delegation and Hungry. It's a good idea to scan the code and send red envelopes, and some respondents mentioned that putting small cards in takeaway bags is also worth learning.

2. online, some preferential activities can be taken to promote the secondary promotion of small programs, such as "forwarding the opportunity to win and get free tickets", "forwarding coupons" and "bargaining in groups". The purpose of these activities is to urge users to share small programs and let more users know about this small program.

3 .. In addition to online traffic, offline traffic is also very worthy of attention.

Generally speaking, people who make online ordering applets generally have their own physical stores, so every customer who comes to eat in their own stores is actually a potential applet user. You can put a applet code on the counter and tell them that when customers pay, they can deliver the order to their homes within the applet, which will bring a large number of users to the applet.

yanchuan technology, which focuses on providing customized development services for small and medium-sized enterprises, is welcome to ask questions about customization of small programs.