Chicken is our life, often eat a kind of meat, and has been the price of three yellow chicken, but also relatively stable. When the national price of chicken meat, appeared for the first time in 3 years when the price reduction. I think whether it is for fast food business, or each of us, a good thing.

In my personal opinion, when the chicken price reduction situation, for fast food business, has the following effects:

For fast food business, has always been through the way of thin profitability; they are able to sell more fast food in a single day, they will be able to earn more money.

But when the price of chicken is high, they are only able to maintain their stores by appropriately reducing the amount of chicken available, as well as shrinking their margins.

When there is a drop in the price of chicken, it is a good thing for these fast food businesses. They are now able to spend less for the same portion size, and I think that will increase their profits and revenue.

And they are also able to spend the same amount of money on the freshest, highest quality chicken. This is also a favorable situation for the businessmen themselves; not only to improve the quality of fast food, but also to improve customer satisfaction with the dishes.

After the price of chicken dropped, the businessmen can use the same budget to buy more chicken back; in this case, they can develop new dishes; they can also increase the amount of chicken in the original dishes.

I think this is a win-win situation for both the fast food business, and the consumer. The businessman's cost outlay is less, while the consumer eats more meat and is naturally in a very happy mood.

Those who want to do word-of-mouth catering users, but also be able to take advantage of the cheap price of chicken, making all kinds of exquisite snacks, through the way of gift promotion, to develop some new dishes appear, to help themselves to understand the customer's taste.

Even for our ordinary families, the price of chicken has fallen, but also allows us to eat chicken, save a lot of money.