First, the official WeChat account, a successful place, gained a card position advantage when naming registered keywords! There is a tricky way in the initial positioning of the local official WeChat account. In the naming stage, key place names are laid out to gain the advantage of card position. Searching for the name of WeChat official account on WeChat, occupying the first place, can bring a lot of natural user growth, such as local names: popular Dongguan, Chaoshan life, eating, drinking and having fun in Changsha, favorite big Beijing, people in Xiamen, Hefei Raiders and so on. , very valuable for promotion! Second, the successful content operation of the local official WeChat account should focus on local life consumption! It is an obvious development trend to absorb powder by providing local high-quality content. The absorbed fans are very active and sticky, but we need to continue to provide quality content! The content of local living consumption is a good starting point! In fact, if you look at why the traffic of 58 people in the same city is so large, you will know that local living consumption is a huge demand gap! The official WeChat account is located in this area, and information such as weather, renting, public transportation, news, flights and surrounding food can be easily broken, which can help the official WeChat account quickly accumulate the first batch of seed users. Then through the later operation, it provides users with more detailed life consumption guidance, and also saves a lot of space for subsequent commercial development. However, this kind of content is easy to be copied, and it is impossible to quickly gain word-of-mouth communication from users. How to improve viscosity? You can refer to many official account modes of catering WeChat to set up an electronic membership card, as long as