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Logo black and white tone explanation?
Although some brands' logos, mascots and cartoon images have no trademarks, after a long period of promotion, these logos have left a deep impression on the public. These trademarks don't need to be changed in other colors, just use your original image color. In this case, it is recommended to apply for a color trademark.

If there are no special requirements and the registered trademark is not a well-known symbol, you can apply for a black-and-white trademark. When you apply for a black-and-white trademark, you can change the color of the trademark to make it more in line with the status quo and protect your rights and interests more comprehensively.