Meituan take-out is a catering take-out platform, which belongs to a typical online to offline. Its services include food, supermarkets, fresh fruits and vegetables, running errands, dessert drinks and medicine take-out.

As paid members, Meituan members have locked in loyal users for Meituan's food business and increased the frequency of users' purchase. From this, we can see that food take-out has a very important position in the platform.

Conditions for membership:

Pay for 5 yuan and buy 6 universal coupons from 5 yuan, which increases the number of repurchases of users and cultivates the habit of ordering food with the take-out of Meituan. The countdown design also increases the sense of urgency and urges users to make purchases.

Membership benefits:

1.6 5 yuan Universal Group, valid for 31 days, and the average frequency of ordering takeout every week is 2-3 times within the time limit of investigation, and 6 5 yuan coupons can fully meet the user's demand for one month.

2. You can exchange large red envelopes of merchants, which can be a good place for merchants to drain. The bigger the redemption red envelopes designed by merchants, the more users can be attracted to exchange them.