1) near the vegetable, seafood and meat counter.

No matter how good the sales volume is, the location is not selected, and the expected sales volume cannot be achieved.

2) There is a water source (the water outlet and faucet are guaranteed) or a place where equipment can be installed.

3) The area is at least 7 square meters.

Secondly, the choice of tofu machine (it is recommended to use a good quality tofu machine)

① Flexibly adapt to consumer demand and increase output.

Tofu can be made at any time to flexibly meet consumer demand.

(2) Due to the preservation of nutrients, the output of tofu is increased and the taste is more delicious.

There is no soaking process, which avoids the loss of water-soluble protein and sugar, improves the yield by 20% and has a better taste.

(3) Semi-permanent service life, reducing unnecessary expenses.

④ Machine noise correction

⑤ Subminiature machine.

The machine occupies a small area and is easy to clean, and a woman can operate it independently.

Third, publicity strategy.

1, brand-name products

2. Show raw soybean

The display of soybean, the raw material for processing tofu, is trusted by consumers.

3. Set up a free tasting counter.

Provide consumers with free opportunities to taste tofu and attract more potential customers.

4. Make and publish tofu cooking brochures.

Provide consumers with functional tofu and tofu cooking knowledge, improve service quality and increase demand for tofu.

In addition, the sales strategy

1, which is different from the previous tofu (high-quality (Hi-Q) tofu with dried bean curd). The tofu directly made with dried bean curd has no loss of nutrition and tastes more delicious.

Step 2 clean

Let consumers witness the whole process of tofu making, and let consumers buy tofu with confidence.

3. Improve service quality

Pack in containers to prevent tofu from being damaged during transportation.

4. Stab consumers' curiosity and desire to buy.

Make tofu in places where people flow heavily, attract consumers with vision and smell, and make consumers want to buy it. The location of ready-to-eat tofu mill is an important factor affecting the success or failure of business.

5, dynamic corresponding demand

1, directly using dried beancurd to make tofu can adjust the output. (No inventory burden) ☆ Improve consumers' understanding of diversified tofu. 4. Investment budget: 1, rent (8 square meters in the supermarket) 4 months × 1, 000 yuan/month = 4,000 yuan. 2. Purchase of equipment: 30,000 yuan. 3. First purchase: 1 1,000 yuan. 4. Working capital: 65,438 yuan. Income analysis: Monthly income: the market price of tofu is one catty in 2 yuan. Daily sales:1200kg× 2 yuan/kg = 2400 yuan. Material consumption: 1.200 yuan. Profit = sales-material consumption 1.200 kg of tofu output analysis = 2400- 1.200 yuan = 65438. Sales × 1 00% =1200/2,400×100% = 50% monthly total income:1200× 30 = 36,000 yuan monthly fixed expenditure:1,utilities:. Salary: (2 persons) 1600 yuan, total: 2,600 yuan, monthly profit: 36,000-2,600 = 33,400 yuan, 6. Risk analysis: 1. Competitive risk: there is not much competition among peers, but to do your own service well, you must choose high-quality raw materials.

2. Business risk: Quality, venue, passenger flow and good instant bean curd machine are the keys to making money.

3. Raw material risk: Tofu is cheap, so it can't be easily increased, but the price of soybean will go up and down with the output. Therefore, when the price of raw materials rises, the sales price cannot rise accordingly, which will affect the fluctuation of operating funds.

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