Good use of the structure of the text
The text has the original meaning of the hieroglyphic ideograms, good use of the structure of the text to design the poster is often bright, quite a cultural flavor of the feeling. The above poster is a good interpretation of this concept. At the same time, the two reasonable objects into one, the integration is perfect.
Art comes from real life
Art comes from life is not bad at all, there is no economic foundation where the superstructure. You need to seek an idea in the life of a little bit or between close people, let this idea put in your works (posters), then life will be more interesting. The poster above utilizes the precise focus of a cup of coffee for breakfast every day, pointing out that every day you have a strong breakfast to support your EOS journey, life is full of energy.
Introducing others' deep thinking
A good poster not only gives people visual impact, but also needs to cause others to think heavily after viewing, so as to cause concern for this kind of things. Often used in public service advertising. Public service advertising is also an aspect of advertising marketing, advertising, advertising, is to be widely publicized, in order to achieve the role of people into a deep thinking.
Double exposure design
This is to skillfully use PS technology to adjust. If done well, it is a refreshing as well as shocking work. Above this is the Japanese anime master Hayao Miyazaki and green trees combined with the double exposure design, named "the father of the long green", implying that the work will not stop.
Simple
Sometimes, the poster design does not need to be colorful, in the simple and simple flowers can be a stroke, is full of freshness, is full of flavor.
What is the appreciation and analysis of excellent poster works?Excellent poster work appreciation and analysis is as follows:
1, catering opening cartoon style promotional posters, the use of cartoon style + Gongge form embodiment, not only attractive pictures of food, but also the corresponding opening of the event information content.
2, the second half of July early summer greenery cell phone poster, June is about to pass, we will usher in a new second half. This excellent poster design work to fresh turquoise leaves as the background, plus "hello the second half of the year, may the world's good and you ring ring".
3, graduation season campus classroom youth illustration cell phone poster, graduation season is coming, are you ready? This excellent poster design work utilizes the hand-drawn illustration style show, coupled with desks and chairs, books elements, and the basketball court outside the window elements to support.
4, the 20th Nagoya Zokei University Pawn Exhibition, the theme is more prominent, easy to catch people's attention, the word "Pawn Exhibition" in the form of a grid similar to the tablecloth, a very sense of design,
Color scheme
Very nice, "Pawn" for the Rose with blue (the classic red and blue); "Exhibition" for the word "Pawn" with blue (classic red and blue); "Pawn" with blue (classic red and blue); "Pawn" for the word "Exhibition", "Pawn" and "Exhibition", "Pawn" and "Exhibition", "Pawn" and "Exhibition", "Pawn" and "Exhibition". The character "展" is green, blue,
dark blue
and purple (a gradient color scheme).
Keeping a lot of white space, the top half of the picture and the bottom half of the picture form a sharp contrast between simple and complex, so that the reader's attention can be focused on the text part of the message easier to read.
How to design a great poster using Photoshop?Thanks for the invitation to answer.
How to use PS to design an excellent poster, the premise is that we need to skillfully master the use of this software PS and skills operation, this is the basic premise, about PS here will not repeat.
Before designing a poster, we should first clarify the purpose of designing a poster. Poster is a very old way of publicity, with pictures, through the visual to tell the audience groups, this is the reason you pay attention to or buy our products (services). With the improvement of people's aesthetic level, now the creative requirements for poster design is also more and more high, the public's expectations of advertising continues to rise.
Poster design is nothing more than from three major parts of the start, the first is the composition. For today's people's aesthetic needs, the composition needs to be simple, do not messy and redundant. Excellent poster design can instantly catch people's eyes, so we must learn to highlight the contrast in the composition, in addition to external factors should not be ignored, is the size and application of the place. Talking about skills, such as the use of large images, or bold white and so on are available, or depending on the specific design content requirements.
Second, we have to consider is the color. Although the color scheme seems simple, in fact, I personally feel that this is also the most difficult to grasp. Common color methods such as contrasting colors, close to the color, warm and cold tones with a lot, it is recommended to learn the relevant knowledge of color matching, will help you better complete the poster design.
Lastly, we have to mention the poster inside the copy, or text design. Design guru Michael Brett once said, "Try to imagine the audience, the specific situation and the interference factors affecting people's reception of information, and think about how to achieve empathy through the text effect." This shows the importance of text for advertising design.
Said so much, we can not just talk on paper, there is no article can be read immediately after you become a poster designers, it is important to clarify the ideas, in practice, and continue to make progress, come on ~