Selected Catering Investigation Report (2)

Catering Survey Report Essay 4

I. Abstract

Fast food, as the front-runner of China's catering industry, is increasingly favored by consumers and has gradually become the main force in the catering market with its adaptability to the mass consumption level and its strong ability to respond quickly. China's stable social and economic development and people's living standards continue to improve, will make the development of fast food industry environment and conditions more mature, the market demand will be further enhanced, China's fast food industry development prospects will be more broad.

I am going to open a fast food restaurant in Europe and the United States College, made a market survey questionnaire, through the questionnaire feedback, to get useful information to help us establish and operate fast food restaurant.

Second, the background of the survey

China's fast food industry started late, with the KFC fast food chain entering the Beijing market in April 1987 as an opportunity to unveil the prelude to the rapid development of modern fast food in China. After years of development, China's fast food industry has grown rapidly and expanded its market share. Against the backdrop of 78% year-on-year growth in GNP in the 1990s, China's fast food industry has been growing rapidly at a 20% annual incremental rate, with industry profit margins ranging from 15% to 25%, making the fast food industry an important force supporting the continued development of the food and beverage industry and a new point of economic growth.

China's fast food industry has been generated so far, the overall development trend is good, adapted to the requirements of social development, the fast food industry can continue to develop, the market steady growth. Starting from 20__, the golden period of China's fast food industry has arrived, and will be centered in Beijing and other big cities and developed areas, gradually spreading to the whole country, towards a mature stage of development. 20__ fast food market can be said to be a hotspot constantly, the competition between Chinese and foreign fast food enterprises escalated, the development momentum of the fast food industry is good, and a lot of companies

began to enter the expansion of the accelerated stage. For catering enterprises, chain is the main means of expansion. 20__ years of chain development appeared a new model, the form of franchise more diversified, in addition to franchising, direct, hosting mode has become a new choice for many enterprises.

China's stable socio-economic development and people's living standards continue to improve, will make the development of fast food industry environment and conditions more mature, market demand will be further strengthened, China's fast food industry development prospects will be more broad.

Third, the purpose of the survey

In order to understand the customer's consumption range and the market situation, in order to locate the price, the market and the mode of operation.

Fourth, the survey method

The use of quantitative analysis and qualitative analysis of the research method

V. The survey process

The questionnaire survey *** received 10 valid questionnaires recorded

Six, data analysis

1, you will be because of the promotion of the opening of the restaurant's promotional offers and go over to the dining?

2. What are the factors affecting your choice of fast food?

3. How often do you choose fast food?

4. When do you usually choose fast food?

5. How much do you spend each time?

6. What is the main reason for you to choose fast food?

7. Where do you usually choose fast food?

8. What kind of meal do you personally like?

Seven, the survey results

According to the questionnaire analysis of the data can be seen, 50% of the people at least once a week to choose fast food, 18-25 years old students have the highest frequency of meals, of which breakfast and lunch accounted for 50% and 40%, respectively, the store decided to focus on breakfast and Chinese food on the basis of the whole day business, the majority of people each time they spend money for the amount of $ 10 Most people spend less than 10 yuan and 10-20 yuan each time, breakfast pricing is 6 yuan, lunch pricing is 12 yuan, dinner pricing is 8 yuan. 70% of people choose fast food because it is convenient, in the increasingly fast-paced society, this is the characteristics and advantages of fast food. The fact that 80% of the students and teachers eat at the school shows that we chose the school as the right location. People like Chinese fast food accounted for 50%, like Western fast food accounted for 40%, the store decided to choose to Chinese fast food as the main, Western fast food as a supplement to the characteristics of the business approach.

Teachers and students can't eat in the morning, so when choosing a restaurant, whether the food is convenient and quick to become the primary consideration, in addition to the consideration of the price is still high and low, whether the variety is rich, and the quality of health and service. Most people will dine because of promotional activities. From the above can be basically determined that we operate the project market is broad, the prospects are very good.

And now more and more people are more cautious about food, the quality of food is also quite attention. Therefore, we need to improve the quality of our dishes, especially the hygienic aspects of the dishes should be very important.

In order to increase our turnover, we will regularly hold special promotions. Give small gifts to customers after dining during festivals.

Catering investigation report sample five

A. Summary:

In order to y implement the "consumption and responsibility" theme spirit, deepen the "civilized consumption, healthy diet" concept of publicity and education, to understand the current public in the catering Consumption situation, to further regulate the business behavior of the food service industry, advocate integrity management, and continue to promote the catering industry, "the new consumer movement" in-depth development. Better for consumers to create a standardized, healthy, harmonious consumer environment, and promote consumers to establish a rational, responsible, civilized consumption of new styles. Nowadays, people's living standards gradually improve, a variety of restaurants standing in the streets and alleys, people to restaurants to eat the opportunity to gradually increase their dietary safety, dietary environment and other aspects of the requirements are also undergoing radical changes, the group based on this, the Shihezi city dining consumption of the relevant investigation. The survey took the form of questionnaires, the guests of each restaurant and the boss did the relevant investigation, through their investigation, a deep understanding of the Shihezi city food consumption related situations.

Second, introduction: in order to understand the Shihezi city people's diet consumption, our group of five people in July 25, 20__ to August 10, 20__ on some of the restaurants in Shihezi questionnaire survey and interviews. Through the questionnaires we made out of the questionnaires issued to consumers to investigate, the restaurant managers mainly in the form of interviews, the relevant situation was investigated, this survey *** issued 400 questionnaires recovered 378, the recovery rate of 94, 5%, and recovered each questionnaire is effective and efficient. Through the feedback of these people and the summary of these situations, we have a certain understanding of the Shihezi City, food and drink consumption, to achieve the purpose of our survey, the survey is summarized in the relevant situation, the relevant situation is as follows:

Third, (a) the results of the survey statistics

1, the identity of the respondents, age and related results of the statistics<

2, (a) the results of the survey, (b) the results of the survey, and (c) the results of the survey.

2. Statistics on the actual consumption of the respondents in the restaurant

3. Customers' expectations related to the restaurant

4. Situation of the restaurant owner

5. Sources of repeat customers

40,2% of the customers thought that the portion size was sufficiently large was a necessary condition for them to be a repeat customer, and 45,6% thought that the affordable price was the first condition for them. The quality of service, the number of people, safety and hygiene are also part of their considerations. Whether or not there is a queue is also a factor to consider, 65,0% of people often go to places where there is no queue.

(2) Analysis of the survey results:

With the economic foundation, people also gradually in their lives, work from time to time to restaurants, consumers eat out more frequently, and catering as part of their life, work is indispensable, such as business socializing, birthday parties, couples dating, etc., catering is also the development of the promotion of all aspects of progress. With the development of the economy, people's monthly expenses for dining out are also gradually increasing, which shows that people's consumption level is gradually increasing with the development of the economy, and people are more in pursuit of enjoyment outside.

In the consumption, each time to spend how much money, Shihezi consumers now have no matter, but they are in the process of consumption, but also for the catering put forward higher requirements, consumers no longer focus on the food portion how much, but gradually to the catering hall of the environmental style, food flavor, environmental hygiene and other aspects of the higher requirements in the decorative style, modern style, simple style, modern style and other kinds of style, such as the style, the style, the style, the style, the style, the style, the style, the style, the style, the style, the style, the style, the style and so on. style, modern style, modern style and other various styles of pursuit, indicating that consumers nowadays have been improved in all aspects of taste, showing that people in Shihezi City area are more willing to approach the modern life and keep up with the pace of development of society. But one thing is worth noting, although the development of society but people are still very concerned about the price of consumption, the price is an important factor in their consideration, hoping that they can consume both cheap and tasty food. All of these reflect a major shift in the Shihezi region consumers, but also more concerned about people's livelihoods.

In the process of communicating with restaurant managers, we also got a lot of valuable information, most of them think that the consumer's outlook on consumption has changed a lot: Families, classmates, and colleagues eat more, and consume a lot more than before; in the past, many consumers would order food according to the price, but now it's more based on the taste of the food to choose; the number of people who ask for invoices has also increased. Consumers' awareness of laws and regulations and their own protection has increased.

After consumption, many customers will choose whether to visit again according to the actual situation of the restaurant, and now people in Shihezi region in the consumption of the portion size is the main factor they consider to return to the main factors, while the price concessions also give them more temptation, and whether a restaurant is a lot of people, whether they need to queue up is also a factor for them to consider.

This year, with the development of the Shihezi region's economy, to all walks of life injected fresh blood to promote the development of various aspects of the Shihezi region's catering industry also appeared to be a relatively rapid development at the same time also appeared to be a problem, which put forward the following views and opinions:

1, the investigation of the situation, Shihezi area The development of the catering industry in the Shihezi region, there are many new conditions, such as: the rise in prices, to the catering also brought a big blow to the profits, many restaurants have a low profit situation, the development of catering in the Shihezi region has played a certain role in hindering, therefore, the control of prices is the current top priority, the prices down in order to promote the development of the catering industry in the Shihezi region.

2, from the point of view of the customer's requirements for food and drink, catering enterprises should be considered in the process of operation in the decoration of different types of decoration styles, in favor of the customer's different needs. At the same time in the operation of the time, improve their quality of service and food portion and hygiene quality, which is conducive to attracting repeat customers, enhance the brand image of their own restaurants, in order to attract more consumers to visit.

3, now the Shihezi region's brand image of the restaurant is not fully established, should be through more advertising, flyers and other ways to enhance the brand image. Through this to promote the prosperity of the entire Shihezi region's food and beverage industry.

Dining survey report essay six

The cafeteria is in the school of secondary school students eat three meals a day, is the place where every student must go. According to the survey 96% of the students' meals are in the school cafeteria to solve the problem. Cafeteria closely linked to the learning, life and health of secondary school students. The cafeteria is not only one of the school's hardware facilities, but also an important part of the school's management. In order to better understand the situation of the school cafeteria, for the school to better strengthen the management of the cafeteria, we did a survey on the school cafeteria, a more comprehensive understanding of the current situation of the school cafeteria, in order to further strengthen and improve the supervision of the cafeteria provides the basis for the work.

A research study activity design

1, research topic: survey report on the school canteen

2, the subject of the research objectives: the problem of canteen meals and the problem of queuing up in the canteen

3, the activities of the preparations: paper, pens, questionnaires, cameras, etc.

4, the research method: questionnaires, field surveys

5, Activity process: the following table

Time

2,3 weeks

4,5 weeks

6,7 weeks

8,9 weeks

Stage Tasks

Completion of the report

Design and distribution of questionnaires

Fieldwork, interviews

Screening, finalization of the project

Stage objectives

According to the time, specific, detailed into the study

Randomly investigated the students in each class in the cafeteria dining situation

Further understanding of teachers and students in the cafeteria dining situation

The main research method

Data query method

Questionnaire method

Interview method

Data Query Method

Background of the study: the school has more than 3,500 students enrolled in the school, and the number of visits to the cafeteria is more than 1,800 per day. Therefore, the existence and development status of the student cafeteria is not only related to the students' and teachers' living problems, but also to a greater extent to the students' and teachers' physical health and learning conditions. However, according to the survey: there are a lot of discordant factors between the student body and the cafeteria, which, if allowed to spread and develop, will inevitably affect the normal operation of the school. In order to understand the overall situation of the student cafeteria in our school, to further improve the level of work of the cafeteria, to improve the quality of life of students and create a harmonious dining environment, is now our school cafeteria situation for the following investigation.

Second, the investigation notes

This research activity field visits to the Quzhou Experimental School cafeteria and Changshan County, Changyi Middle School cafeteria.

Research time: January 20, 20__ to February 20

Research methods: questionnaires, field surveys

1, dishes:

① For the price of the dishes, 40% of the students think that they can afford it. 60% of the students think that the price is too high, of which, 20% of the students think that the price of meat dishes is too high.

② The cafeteria's single dish, the same price on the meat and vegetable mix is unreasonable, and in the same day there is often a duplication of dishes.

③ dishes with a single flavor, sometimes talk or sometimes salty; with less oil; no local characteristics; dish color is not good.

2, service:

In the survey of the cafeteria in all aspects of the service situation, 60% of the students recognized and accepted the service work, 40% of the students were not satisfied. The reason for their dissatisfaction, manifested as: service personnel smile less, stiff expression; language indifference, lack of enthusiasm; poor patience; playing the measurement of inaccurate food, less; brush card error more often, often more brush; and there are often playing the wrong dishes and other issues.

3, health:

The survey on the overall health satisfaction of the cafeteria shows that: 50% of the students think that the cafeteria health to be further improved, 30% of the students think that the general, 10% of the students think that the students are satisfied with 10% of the students think that it is very poor. Among the problems are:

① canteen hygiene management is not standardized, the responsibility is not strong, cleaning is not strong enough. In particular, the damage to the tables and chairs was not cleaned up in time after the sixth grade meal at noon, resulting in no better seats for the eighth grade meal afterward.

② Individual staff members did not wear the required uniforms and masks at work, and their uniforms were too dirty.

④ The floor of the cafeteria room is slippery especially on rainy days, and there is water and food stains in some places, and the surrounding environmental hygiene is poor.

4, meal card:

In the surveyed students, the problems are summarized as follows: the phenomenon of playing the wrong card occurs in a high proportion; the non-human factors caused by the card loss of magnetism to replace the card charges up to 20 yuan unreasonable.

5, discipline:

In the survey of students, the problem is summarized as follows: to go to the cafeteria on the way to the cafeteria is still running to the cafeteria to eat behavior; in the cafeteria, there are still some people in the phenomenon of queuing up to eat, especially for girls is particularly serious.

Third, the questionnaire survey

Investigators: Ruan Ziyuan, Zhou Yicheng, Mao Ruohao, Zhu Hao Dong, Zheng Wuji

Written by: Ruan Ziyuan, Zhou Yicheng

Place of the questionnaire survey: the school cafeteria

Time of the survey: January 20, 20__ to February 20

Target: the school's students in grades 7-8

The school's students in grades 7-8

The school's students in grades 7-8 are still running to the cafeteria to eat; in the cafeteria there are still people cutting in line to eat, especially girls are particularly serious. p>

Fourth, reflection and recommendations

In this survey, it shows that our cafeteria in a large area, there are problems that can not be ignored, it is worthwhile to think about. The following suggestions are made in response to the above situation, hoping to help improve the cafeteria.

(1) to "urban and rural environment comprehensive improvement" as an opportunity to do a thorough job of the internal and external health of the cafeteria to create a good dining environment.

(2) The development of a perfect incentive mechanism to increase the training of the cafeteria staff. For better performance in the work of the staff to give incentives, poor performance to be penalized, until dismissal.

(3) The canteen should purchase a set of tableware cleaning and disinfection tools to ensure that tableware hygiene. And a person shall be responsible for acceptance.

(4) According to the needs of students, adjust the price and types of dishes accordingly at the right time.

(5) In order to facilitate student dining, the card demagnetization caused by non-human factors should be replaced free of charge.

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