If you want to increase sales, you must first understand your consumers.

1, the consumption level of college students nearby.

2. Dietary preference of college students nearby.

3. The proportion of nearby college students ordering takeout.

The second is to understand the advantages and disadvantages of peers and themselves.

1, what are the advantages of 10, which ranks first in the number of take-away orders of its peers nearby?

2. What are the advantages of our fast food restaurant?

What qualifications do you have to let most college students order your fast food?

Solve the above two problems and you will basically know the problem.

Finally, the sales model and skills.

1, price advantage.

Your house only delivers takeout, which means the rent is lower than others. First, promote word-of-mouth by means of capital preservation. Example: 9.9 One set meal, one meat and three vegetables, free of packaging and delivery fees. (Note: exclusive to XX school)

Through this form, it can spread quickly in schools and drive other packages in the store. Don't increase the price too much later, just keep it cheaper than others 1 yuan.

2. Hygiene.

On-site cooking, so that college students can eat with confidence and circle powder. At present, there is no live cooking in the market, and it happens that college students like to play live cooking.

3. details.

When delivering food, you can put some healthy urine notes, for example, don't play with your mobile phone while eating, and watch live broadcasts, which is easy to gain weight. (similar to this)

4. Features.

Exclusive functions, such as: your sauce, your kimchi, your soup ... let others remember it once.

That's basically it. Step by step, remember never to digress. For fast food, it is mainly the taste and price. Everything else is just an aid. Cooking depends on word of mouth.