The origin of jeans

Speaking of jeans

We naturally think of jeans first

In fact, the concept of "cowboy" first appeared

in the 1951s of 19. A businessman named Levi Strauss

selected some unsalable canvas for gold miners in the western United States to make wear-resistant overalls

All of a sudden, it became popular in California

.

Accidental Accidental

It never occurred to him that

such an unintentional idea

turned out to be one of the greatest inventions in the history of fashion

Later, the businessman established a denim brand Levis

which is still active in the business world

(Levis's advertisement in the early 1981s)

Jeans.

It is a symbol of independence, rebellion, courage and adventurous spirit.

At first, denim clothing was mainly popular among hard-working laborers such as miners, farmers and horses.

It only appeared in the form of work clothes.

In the late 1931s, the first jeans specially designed for women were born in Levis brand.

Because of their durability, the cost was low.

During World War II. Occasionally

American authorities designated jeans as uniforms of the US military

A large number of jeans followed the army into the hinterland of Europe

, which made jeans popular all over Europe

Until today

navy blue was still used in the color naming of Europe and America

In the 1951s and 1961s

wild one. Elvis Presley

Marilyn Monroe

the lead singer of the Rolling Stones in misfits

gave the cowboy a young, sexy and energetic image

showed the cowboy's wild and rebellious culture to the extreme

The cowboy became a fashion symbol

Jeans' clothing

According to the data survey,

In Europe,

there are as many as 51% people in public. Wearing jeans on occasions

The Netherlands has reached 58%

The cowboy culture in the United States is deeply rooted

The number of cowboys has almost reached 5-11

Even more

There are countless cowboy brands in shopping malls and streets

In the 1961s and 1971s

Cowboys became popular in China

After a hundred years of baptism

. Suitable for all ages

Four Seasons General

occupies an increasingly important market share

Jeans (jeans)

also known as-five-bag pants

Five-bag pants are the classic style of jeans

Two patch pocket behind the first two digging bags

Plus patch pocket on the right front digging bag

This is the five-bag jeans.

This small pocket was designed for the first time

to protect gold miners' pocket watches from abrasion

So its name is watch pocket

Denim transliteration of denim-Tanning

Cotton is the foundation of denim

There are cotton polyester, cotton linen, Cotton, wool and other interwoven

spandex with elasticity

more comfortable and close-fitting

Denim fabrics are mostly woven

Knitted denim fabrics have been used more and more in recent years

It has stronger elasticity and comfort

It is widely used in children's denim clothing design

Indigo blue is one of the oldest colors of denim

At first, denim was born in brown

Instead of brown

, it is endowed with the meaning of sacred mystery and wealth

because it

still maintains a beautiful color tone in the process of fading

When cotton yarn comes out of the dye vat, the color is actually green

It will turn blue after drying

The demand in the popular market is escalating

Now the color changes of jeans are more diverse

Color jeans are already in fashion. As a special fabric characteristic born in traditional fashion,

industrial washing and finishing technology

makes traditional denim have a natural aging appearance effect

and uses various washing methods

to achieve personalized design effect

nails (rivets) and copper buttons

were originally produced to strengthen the stressed parts of work clothes

and make clothes wear longer

. The uniqueness of his trousers

has also become the patent production of Levi's Levis

the leather label that shows the brand logo

from metal material to leather to cloth

has become one of the iconic features of jeans

? (the logo of American traditional denim brand Lee)

The decorative embroidery thread in the back pocket of jeans

is also produced as a logo with brand recognition

The embroidery effect of special machines

brings different aesthetic feeling to details

(Swallow-shaped decorative thread is the brand endorsement of Levis)

Jeans are different from other clothing categories. The special existence of

in the long history of clothing

it has the characteristics of personalized benchmarking category

it contains a century-old traditional cultural atmosphere

and is saturated with modern popular fashion temperament

traditional fashion

low-key high-profile

and will continue to stride at the forefront of fashion

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