KA merchants that KeyAccount, Chinese meaning "important customers", key customers, for the enterprise KA merchants is the business area, traffic and development potential are in the advantage of the large terminal.

KA merchants of the big stores more and more attention and favor by manufacturers, enterprises through the KA stores can get a larger sales, KA stores in the status of the enterprise is getting higher and higher, so into the KA stores sales is a problem that enterprises must face.

The importance of KA merchants

One, 80% of the performance from 20% of the customers, key customers to use more energy to maintain. Because the key merchants can be one for ten, and more stable.

Second, through the KA merchants can increase market share

Quality merchants focus on follow-up, the market restaurant and retail merchants, but the competition is also very fierce, so you can choose to focus on the expansion of a number of pan-industry high-flow merchants, such as tourism, education, apparel, KTV and so on.

Three, large customers can drive the development of small customers

The use of KA merchants to create a benchmark case, the benchmark case introduced to the new merchants, to establish a high-quality image, to enhance the trust of new merchants to us, thereby promoting transactions.

Reference for the above: Baidu Encyclopedia-KA Merchant