In the whole process of starting a business, the business plan is the soul. In some cases, the business plan can not only make entrepreneurs clearly understand their own business content and firm their business goals, but also have the function of persuading others. For example, entrepreneurs can persuade others to join a joint venture or share in a stock, and even raise a business fund through the business plan. KFC Registration Form

The quality of the business plan often determines the success or failure of the investment transaction.

for start-up venture enterprises, the role of business plan is particularly important.

when you have chosen the goal and motivation of starting a business, and the conditions in terms of capital, contacts and market are ready or have accumulated considerable strength, you must provide a complete business plan, which is the soul of the whole business process.

here is a business plan for fast food restaurants.

I started a Chinese fast food restaurant in Hangzhou, which mainly focuses on stir-frying. At present, I have made a standardized cuisine, formed a unique formula of more than 51 dishes, and can make adjustments according to the color of the dishes.

It has a unique food primary processing method to ensure that the dishes that need primary processing will not lose their original flavor when they are processed again; At the same time, the standardized operation can ensure the unified taste of each dish; The processing energy is mainly electricity, and basically no open flame is used; Serve the dishes quickly.

The advantages of our Chinese fast food restaurant are as follows:

1. The varied dishes are rich in nutrition.

2. There is a refinement standard, which can ensure that each dish tastes 99% the same every time it is cooked.

3. Like the rate of western fast food.

4. Low and moderate price.

5. A clean and tidy kitchen.

Project prospect forecast: Many people like to eat Chinese-style stir-fry, and now the pace of life is accelerating day by day. However, the fast food market of Chinese-style stir-fry is still underdeveloped. At present, Chinese-style fast food still focuses on pasta, and many small fast food restaurants are not standardized enough to even guarantee hygiene, which is far from meeting the public's consumption safety needs.

therefore, it is just the right time to get involved in the market, and the market has a broad development prospect.

economic benefit forecast: the investment profit in the first year is 41,111-51,111 yuan, and the profit in the second year is more than 1,111 yuan.

the investment payback period is short, and the cost can be recovered in 7-8 months, so the project risk is small.

Remarks: Chinese fast food restaurant business plan

Chinese fast food restaurant can be said to be a sunrise and mature product.

First, the external market situation

The rapid economic development and accelerated social rhythm have also promoted the development of the fast food industry.

The survey shows that when the per capita annual income reaches xx dollars, the traditional housework will turn to society, and the rapid development of fast food service industry in Zhejiang in recent years just confirms this point.

Let's take a look at the development of fast food enterprises in recent years.

As we all know, McDonald's and KFC, the representatives of western fast food, have developed rapidly in China, and they can be seen in all the more prosperous areas of the city.

The lively style of western-style fast food restaurants has changed the messy situation of traditional fast food restaurants, and its bright and clean environment and good dining atmosphere have attracted many people to patronize.

However, the price of western fast food is not cheap, and the taste changes little. Eating it a few times more will make people bored, but the biggest drawback is that the nutrition is single, basically only calories, and eating it often will make people fat and cause a series of diseases.

Therefore, this kind of fast food has been called junk food by more and more social groups. In its birthplace, this kind of fast food has been criticized in the United States, and the United Kingdom has recently issued a boycott law, which has caused McDonald's to close more than 51 stores in the United Kingdom.

Looking at the current Chinese fast food restaurants, although the prices are low, there are many varieties and tastes, and rich nutrition is its advantage, the situation of small, dirty, chaotic and poor is still very serious.

But now there are clean and tidy Chinese fast food restaurants all over the country, and there are old uncles, rice babies and so on in Hangzhou.

However, the fatal weakness of Chinese fast food is still unresolved. Chinese fast food relies heavily on the skills of chefs rather than the procedural operations of ordinary staff. Different chefs will cook the same dish with different tastes, even if the same chef cooks the same dish at different times, the tastes will be different.

Therefore, every store or even the same store in the same catering enterprise will present the same dish to customers with great differences in taste, so it is difficult to achieve the professional standard level of western-style fast food.

At the same time, it is difficult for ordinary small shops to hire high-level chefs, and even if they do, they will have to pay a high cost, and the management cost of chefs in stores is also relatively high.

In addition, Chinese restaurants prefer to use naked fire in their kitchens, which makes the air dirty and difficult to clean, and the probability of fire is relatively high.

Second, our market positioning and operation mode

Our stores will be located in the urban area of Hangzhou, between office buildings and cultural and educational areas, or between cultural and educational areas and residential areas.

the storefront is 31-41 square meters, and the kitchen is about 8 square meters.

The customer base is the people who need to provide fast food service and prefer Chinese food rather than giving up the fun of eating. The dining standard is 8-21 yuan/person? Between meals, mainly for working people and students.

Because it's just started and the scale is not large, you can use your own kitchen to do some preliminary processing of some dishes first.

The kitchen in the store uses electricity as the main energy source, and open flame energy sources such as gas are only used in case of sudden power failure. This is because my processing technology only needs electricity, and the cost of using gas is already quite high.

dishes: the most fundamental thing for a restaurant is the dishes. No matter how elegant the decoration is, how thoughtful the service is, and how fast the dishes are served, if the dishes are not delicious, no one will patronize them. Even if they patronize them, they are no longer real restaurants.

the taste of the same dish should be consistent, and it can't be this flavor this time and become another flavor next time. Once the taste is established, it can't be easily changed.

this seems easy to say but it is.