question 1: how to write the operating conditions of the enterprise:
1. Total assets, total liabilities, total net assets and paid-in capital: refer to the total assets, total liabilities, net assets and paid-in capital of the company at the end of this year. Based on the company's balance sheet at the end of this year.
2. "output value", "turnover", "after-tax profit" and "loss" refer to the company's output value, turnover, after-tax profit or loss this year. Based on the company's profit and loss statement at the end of this year.
for example: total assets (ten thousand yuan) 322
total liabilities (ten thousand yuan) 246
total net assets (ten thousand yuan) 76
paid-in capital (ten thousand yuan) 111
production value (ten thousand yuan)
operating amount (ten thousand yuan) 616
. Reasons for loss:
Due to the bad situation of xx industry, low income and large funds, the company is actively expanding business channels and striving to turn losses into profits in the new year.
Question 2: How to write the business situation of the company? (Including what aspects) When was the company founded, what business it is engaged in, how much registered capital, what is the current sales revenue, what is the profit, how much tax is paid, and who are the main business partners. Analyze the operation of the enterprise:
First, provide internal and external information for the analysis. The most important internal information is the financial accounting report of the enterprise, which is a written document reflecting the financial status and operating results of the enterprise, including the main accounting table (balance sheet, income statement, cash flow statement), schedules, notes to accounting statements, etc. External information is information obtained from outside the enterprise, including industry data and data of other competitors.
second, according to the financial report: according to the purpose of the analysis, it is divided into: financial benefit analysis, asset operation analysis, solvency analysis and development ability analysis; According to the different objects of analysis, it is divided into balance sheet analysis, income statement analysis and cash flow statement analysis.
(1) Analyze the financial benefits according to the purpose and content of the analysis
1. That is, the profitability of enterprise assets. The profitability of assets is an important issue that users of accounting information care about, and the analysis of it provides the basis for investors, creditors and enterprise managers to make decisions. The analysis indicators mainly include: return on net assets, capital preservation and appreciation rate, profit rate of main business, multiple of surplus cash guarantee, profit rate of cost and expense, etc.
2. operating conditions of assets. Refers to the turnover of enterprise assets, reflecting the utilization efficiency of economic resources occupied by enterprises. The main indicators are: total assets turnover, current assets turnover, inventory turnover, accounts receivable turnover, non-performing assets ratio and so on.
3. solvency status. The ability of an enterprise to repay short-term debt and long-term debt is an important embodiment of its economic strength and financial situation, and it is also an important measure to measure whether an enterprise is operating steadily and the size of its financial risk. The main indicators of analysis are: asset-liability ratio, multiple of earned interest, cash current debt ratio, quick ratio, etc.
4. Development ability. Development ability is related to the sustainable survival of enterprises, as well as the future income of investors and the risk of creditors' long-term claims. The indicators to analyze the development ability of enterprises are: sales growth rate, capital accumulation rate, three-year average capital growth rate, three-year average sales growth rate, technology investment ratio and so on.
(II) Analyze according to different objects of analysis
1. Balance sheet analysis. Mainly from the aspects of asset items, liability structure and owner's equity structure. The main analysis items of assets include: cash proportion, accounts receivable proportion, inventory proportion, intangible assets proportion, etc. Debt structure analysis includes: short-term solvency analysis, long-term solvency analysis and so on. The owner's equity structure is an analysis: the proportion of each equity to the total owner's equity, indicating the preservation and appreciation of the capital invested by investors and the composition of the owner's equity.
2. Analysis of income statement. Mainly from the profitability, operating performance and other aspects of analysis. Main analysis indicators: return on net assets, return on total assets, profit rate of main business, profit rate of cost and expense, sales growth rate, etc.
3. Analysis of cash flow statement. Mainly from the cash payment ability, capital expenditure and investment ratio, cash flow income ratio and other aspects of analysis. The analysis indicators mainly include: cash ratio, current debt cash ratio, debt cash ratio, dividend cash ratio, capital purchase ratio, sales cash ratio and so on.
question 3: how to write the operating conditions of the enterprise? 11 points mainly write about the operation of the enterprise, such as production, sales, payment, profits and taxes paid, assets and liabilities. At the same time, put forward future plans and goals.
question 4: "how to write the business conditions of an enterprise" The business objectives of an enterprise are the expected results of its production and operation activities in a certain period, and are the reflection and embodiment of the purpose of its production and operation activities. It refers to the purpose that an enterprise, as an independent economic entity, pursues in all its business activities and objectively restricts its behavior under the established ownership relationship. The characteristics of this definition are: 1. Integrity. 2. Ultimate. 3. objectivity.
The business objectives of an enterprise are the development directions and goals of various economic activities of the enterprise determined on the basis of analyzing the external environment and internal conditions of the enterprise, and are the concretization of the business ideas of the enterprise.
there is more than one business goal of an enterprise, which includes both economic and non-economic goals, both main and subordinate goals. They are interrelated and form a target system. Its main contents are: the content composition of economic benefits and the development direction of enterprise organizations. It reflects the value pursued by an organization and provides the basic direction for all aspects of enterprise activities. It enables enterprises to adapt to the environmental trend in a certain period and within a certain range, and it can maintain the continuity and stability of their business activities.
[edit] the practical significance of business objectives
1. Business objectives are one of the foundations of value evaluation.
Different enterprises have different business objectives. For example, before the reform and opening up, the business objective of state-owned enterprises in China was to complete the business tasks assigned by higher authorities; Under the contract system, the state-owned enterprises can only achieve the profit targets during the period (no matter how they do it). Different business objectives actually reflect different enterprise systems.
2. The business goal of the enterprise is the embodiment of the strategy
The long-term business goal of the enterprise is the concrete embodiment of the development strategy of the enterprise. Many enterprises only think about how much sales and profits they want to achieve when they talk about their long-term business goals, which is as narrow as thinking about the height and weight of a child's development. Our long-term business objectives include not only product development goals and market competition goals, but also social contribution goals, employee treatment and welfare goals, and employee quality and ability development goals.
[Editor] Three concepts of business objectives
1. Customer interests first
The increasingly fierce market competition has further strengthened the customer awareness of enterprises, and computer, information and network technology and flexible production technology have provided enterprises with means to enhance customer interests. The goal orientation of customer interests is embodied in the following three aspects.
(1) The concept of marketing has changed from 4P to 4C. Since the mid-21th century, Eugene? Since McCarthy put forward the 4P combination of marketing, that is, Product, Place, Price and Promotion, it has dominated global business activities for decades. At the end of the 21th century, the concept of marketing changed radically, from 4P to 4C, that is, customer needs, customer Costs, customer Convenient and customer communication (Consumer, cost, communication), and enterprise management changed from producer-oriented to consumer-oriented.
(2) serving customers deeply. In order to meet the needs of different customers, enterprises widely adopt flexible production systems, and the production strategy of enterprises has changed from providing large quantities of standardized products to developing personalized services. In the computer field, Dell has pioneered personalized service. At present, Haier Group in China has begun to customize products such as refrigerators according to customer requirements. American Custom Foot company uses 13 kinds of accurate and personalized measurement standards for each customer's left foot and right foot respectively to customize shoes. Before a customer provides the information of the shoes needed, the company will not produce any shoes. In civil housing, aviation, automobile, software and other industries, customers are directly involved in product development to meet customer requirements in depth. Enterprises take the initiative to solve problems for customers, from focusing on providing a variety of products to providing complete solutions;
(3) Enterprises continue to increase investment to meet customer needs. In recent years, enterprises have spared no expense in establishing a customer relationship management system, CRM, to keep abreast of customers' needs; Implement process reengineering, reduce costs, shorten the delivery cycle, and respond immediately to customer requirements; According to a survey of 621 large companies in North America and Europe by CSC Index Company in 1994, process reengineering has been rapidly promoted in European and American enterprises. 69% of 497 companies in North America and 75% of 124 companies in Europe have already carried out one or more reengineering projects, and half of the remaining companies are also considering such projects.
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question 5: how to write the basic information of the enterprise? The basic information of the enterprise includes
1 enterprise type: including enterprise nature, business scope, establishment time, registered capital, number of employees, floor space, etc. 2. Operating conditions: including annual turnover, average gross profit, tax rate, inventory turnover days, accounts receivable days, bad debt rate, and negative debt statement of enterprise funds. Enterprise prospect: the industry to which the products are produced or operated, the relevant national regulations and policies of this industry, the product development expectation of this industry in the next 5-11 years, who are the biggest competitors in this industry, where the enterprise is in the industry, and what are its shortcomings and advantages. 4 social responsibility: what great contribution has been made to the country and society, and employees are satisfied with the enterprise
Question 6: How to write about production and operation? I have been engaged in business for many years, and the basic production and operation of the enterprise are as follows:
1. Basic overview, including company type (limited company), economic nature (state-owned
or private), number of employees, registered capital, main products, and mode of operation (wholesale
or retail).
2. Production and operation, including asset scale (total assets), main business, market area,
average sales revenue, profit or loss in recent years.
third, the development direction, including the continuous improvement of the marketing management mechanism in the next step, the creation of new products and the development of the market.
question 7: how to write about the production and operation of the enterprise? Current operating income (), year-on-year growth (), profit created (), year-on-year growth (), various expenses, various financial indicators, such as asset-liability ratio, operating profit margin, sales profit margin, etc.
Question 8: How to write the company's sales and operation depends on the company's specific situation. Generally speaking, it includes the following aspects: target completion, cost and profit, growth ratio, specific sales and operation measures, sales annual or monthly quarterly environment, achievements and shortcomings, as well as targeted opinions and suggestions on sales and operation in the previous stage and plans for the next stage.
question 9: how to write a slide about the business operation of the enterprise? First, write the following contents, and then make it into a PPT document.
a company's annual business plan template directory:
1, business objectives
2, future market trends
3, current business situation
4, core competitiveness analysis
5, organization, manpower and incentive measures
6, Annual business plan of a certain year
Model of annual business plan of a company:
Factors affecting sales revenue:
1, target market capacity
2, market share
3, product technical advantages
4, overall staff quality
5, sales team construction
6, market system construction
. Brand effect
8, customer distribution
9, input resources
11, technical support, after-sales service
11, competitors' understanding
12, market grasp (project foresight)
13, project success rate
...
Influencing factors of procurement cost: International and domestic price trends of raw materials
2. Number and operation status of suppliers
3. Demand status of competitors
4. Substitutes of important raw materials
5. Development of substitute manufacturers
6. Price negotiation ability of raw material suppliers
7. Credit of suppliers
...
Question 11. Other business income, other business expenses, operating expenses, management expenses, financial expenses, and the amount of non-operating income and expenses. Write again the profit distribution of this year. That is, the reason for profit or loss.
above, for reference only!