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Xi 'an snacks are standardized, and the brand is moving from loose to unified

Time: 2116-15-27 14:15:11.1 Food Business Network

As a popular snack in China, Xi 'an snacks have always been well received by everyone, and special snacks such as mutton buns, Chinese buns and biangbiang noodles are all popular with people. Although various stores of snacks in Xi 'an have opened all over the country, there has been no unified standard to regulate management. Finally, yesterday, the Quality Supervision Bureau of Xi 'an issued five operating standards for snacks, and Xi 'an snacks finally embarked on the road of standardized management!

standard for interesting snacks

1. Fine digitalization of Chinese hamburger

In the standard published yesterday, the specification of Chinese hamburger attracts people's attention, which stipulates that Baiji steamed buns used in Chinese hamburger should be "made into round steamed buns with a diameter of about 11.5 cm and a thickness of 2 cm with a spindle-shaped rolling pin". At the same time, when making bacon, the front legs and fresh raw pork should be made. The ratio of fat to thin is 3.5∶6.5, the quality of the finished preserved meat should be "ruddy, soft and mellow", and the meat yield is "55 kilograms of preserved meat can be produced per 111 kilograms of clean pork".

It can be seen that the standard of Chinese hamburger is meticulous and strict, from the selection of meat to the proportion of collocation, it is bound by accurate digital proportion, which makes the Chinese hamburger achieve standardized and unified quality. Xiaobian lamented that the taste of Chinese hamburger after eating was finally pure, but he could not help but worry that such accurate numbers would be too difficult for our Chinese hamburger maker.

II. Standardization of the Shape Matching of Mutton Paomo

According to the standard, in the production regulations of beef and mutton Paomo, it is required to "break, tear, pinch and shake" to finally form "soybean-sized pieces". At the same time, when the finished product is served on the table, it should be accompanied by dishes, including "21g Chili sauce, 51g sugar garlic, 5g coriander, etc.", and the shape should reflect the characteristics of "silver net cover and floating roof of Pisces", "no soup in the bowl" and "no soup at the entrance".

Xiao Bian can only say that the standard of mutton bread in soup is against the sky, which not only stipulates how to make it, the size and technology of making it, but also standardizes the matching of setting meals. In the future, Xiaobian eating steamed buns is not authentic and can't fool me. I will know it as soon as I see the meal!

3. The name is not long, but not fashion

In the standard published yesterday, the English names of Xi 'an snacks have also been unified. For example, the English for Chinese hamburger is Rougamo, the English for beef paomo is Pita Bread So awked in beef Soup, the English for mutton paomo is Pita Bread So awked in lamp Soup, the English for buckwheat noodles is hele buckwheat noodles, the English for cucurbit head is hulutou, and the English for biangbiang noodles is Biangbiang.

looking at these long tadpoles, the small editors are all big. Don't say it's a crooked country, and our own people can't figure out what that long string is really about. We can all understand the short pinyin literal translation of gourd head and Chinese hamburger. What the hell are mutton buns and beef buns so long? Don't bully me ........................................................................................................................................................................... At the same time, standardization also instantly promoted the grade of snacks in Xi 'an. When eating a bite of Chinese hamburger, I confidently said, "Chinese hamburger should be matched with 21g Chili sauce, 51g sugar garlic and 5g coriander, with the shape of a silver net cover and a floating roof of Pisces. There can be no soup in the bowl, and there is no soup in the entrance." If I say the word "Rougamo" deeply, does it feel instantly worshipped by thousands of people?

The reason for the introduction of snack standards

I know the reason for the introduction of snack standards, which is to make our diners understand, eat with class and taste elegant. Haha, don't be poisoned by Xiaobian's nonsense. There are serious reasons for the introduction of snack standards.

For a long time, although Xi 'an snacks are well-known, there are many shops. Unfortunately, the light has its potential, but it has not brought any economic income and substantial help to Xi' an snack industry. Compared with Lamian Noodles and Shaxian snacks in Lanzhou, the turnover of Xi 'an Catering Group is less than 711 million yuan for three consecutive years, while Shaxian snacks bring Shaxian an annual income of 4 billion yuan, Lanzhou Lamian Noodles in Gansu Province earns 3 billion yuan, and even Lanzhou Lamian Noodles made by Qinghai people earns 2 billion yuan. The reason is that Xi 'an has not adopted the model of unified standards and standardized management. The standardized restaurants in the world, such as McDonald's and KFC, have already opened their stores all over the world. If Xi 'an snacks want to achieve economic income, expand their development and go global, standardization is a problem they must face.

in addition to the reasons for realizing economic income, the introduction of snack standards is also conducive to the healthy development of the entire catering industry in Xi' an. With unified standards, fewer stores will make non-authentic snack products for personal gain. For this industry brand, it can gain both reputation and quality, which is of great significance for its rapid development.

Finally, of course, the standardization is also for the sake of diners. Only when snacks are standardized can the food quality be guaranteed, and consumers can trust Xi 'an snacks with more confidence. Only when the whole industry is standardized will consumers be full of expectations for this industry.

the standard is humanized, and you should observe yourself

Of course, the five technical specifications for making traditional snacks in Xi 'an are all recommended, not mandatory, and only play a guiding role in snacks, but not decisive.

In the past, the quality of snacks in Xi 'an was always controlled by chefs. This time, the organization formulated such standards in the hope of changing this situation. With standards, we can standardize the production in different regions, which is equivalent to a business card and a brand, becoming the common language of the catering industry. The original intention of the quality supervision department to issue standards is to organize time-honored enterprises to formulate technical specifications. First, it will guide other enterprises to voluntarily adopt traditional craftsmanship to enhance the overall brand. At the same time, it will guide the standardization, chain and scale development of time-honored enterprises through the formulation of technical specifications by time-honored enterprises. Trying to make local snacks a veritable and genuine local brand and a local business card. In addition, these standards are not static. With the development of society, snacks may need to be innovated. The law stipulates that the revision time of local standards is generally five years.

In a word, there may be some points in Xi 'an snack standard that are worth discussing and discussing. However, the introduction of snack standards is beneficial and harmless. As a brand building of snacks in Xi 'an, it is naturally a solid step, and it is expected that Xi 'an snacks in the future will also become a business card of China.