In the eyes of all people in China, there is an idea that the rice cooked by oneself is always healthier and more nutritious than the rice sold outside! The point is to save money by cooking for yourself. Going out to buy a steamed stuffed bun and drink rice porridge costs 3-4 yuan. The cost of steaming steamed bread and cooking porridge at home is less than 1 yuan, right?

At this time, the breakfast shop owner should ask me, then where do you think our potential customers are?

The case I will share with you next will tell you the answer!

Sister Wu is a housewife, 44 years old this year. Opened a breakfast shop in the community and started a business. Although Wu Jie doesn't know marketing, she knows that families like herself who cook every morning rarely go to breakfast shops to buy breakfast.

So who often goes to the breakfast shop? In a busy family, parents go out early and come back late. At this time, children will take money to buy breakfast by themselves or go out for breakfast with their parents. So how to find such a family?

Sister Wu aimed at a laundry opposite the breakfast shop. Because the laundry fee is low, a large number of residents in the community send clothes to wash. But let's be clear, people who have leisure time, no matter how low the laundry fee, will not take their clothes to the laundry, because washing clothes at home is cheaper!

So people who send clothes to the laundry must be busy, that is to say, the customers of the laundry are potential customers of the breakfast shop.

Recognize where the customer is, and then do drainage. How to do drainage?

Sister Wu printed 500 breakfast shop tasting cards in the advertising shop. With this tasting card, she can go to the breakfast shop and eat six steamed buns for free. The price of six steamed buns is 12 yuan, and they are free for you. Do you want it?

Sure, then you need to help me forward a circle of friends link before I can get this tasting card. The link in this circle of friends is actually to go to a laundry to wash clothes, and you can take away the activities of the breakfast shop in 2 yuan with value/kloc-0. Then, when forwarding it to the circle of friends, the copywriter should write: The clothes in this laundry are clean, and I have also received a sample card.

Many good friends in his circle of friends are also residents of this community or nearby residents, so the fission of this forwarding is very strong. By sending coupons, the laundry business is much better than before. I'm Qian QQ/ WeChat: 930 1558.

But some bosses don't understand, how can they feel that this is a wedding dress for others? Sister Wu hasn't made money yet! In fact, customers came into the store with tasting cards to eat buns, and Sister Wu's money came in!

Because you go to breakfast, you don't usually just eat steamed buns without drinking, do you? Does it cost money to drink? Other customers may not like steamed buns, but they can also order oil cakes. But is it difficult to make money only by other products?

So the fifth sister thought of another trick. When the customer wants to check out after eating the steamed stuffed bun, Sister Wu tells the customer, Congratulations, you are the 20th customer who entered the store today. Now you only need to spend 50 yuan to get a breakfast card. Today's consumption is free. Then I will send you a 10 breakfast coupon worth 5 yuan and a cake coupon worth 50 yuan.

At this time, 80% of the customers in the store have applied for breakfast cards. Why?

50 yuan is innocuous to these customers, so they are willing to spend it, and then spend 50 yuan to get more than 100 yuan, which is very cost-effective! Then, because it is their exclusive opportunity, "the 20th customer entering the store" is their chance to win the grand prize!