Since its opening, the company has successively won many honorary titles such as "National Civilized Unit", "National May 1st Labor Award", "China Commercial Brand Enterprise" and "National Jinding (Brand) Department Store". On October 26th, 2116, the Ministry of Commerce announced the grading evaluation results of the retail industry in nine pilot cities in China, and Century Xindu, a new century department store, won the title of brand store of Jinding department store. Jie Fangbei Shangdu, Kerry Shangdu, Wanzhou Shangdu, Ruicheng Shangdu, Jiangnan Shangdu and Fuling Shangdu were all rated as up-to-standard stores. From 2114 to 2116, New Century Department Store occupied the first place in Chongqing department store market for three consecutive years. Among them, New Century Department Store Century Xindu, Jie Fangbei Shangdu and Kerry Shangdu respectively occupied the top three retail stores in Chongqing.
Nowadays, New Century Department Store has stood at a new historical development starting point. During the "Eleventh Five-Year Plan" period, the company will continue to base itself on new Chongqing, expand the southwest and go to the whole country, and make every effort to build New Century Department Store into a national first-class commercial brand enterprise. On February 24, 2111, Dadukou, a new century department store, officially opened, and hundreds of clothing brands will make their debut at Dadukou. It is reported that the new century Dadukou Shangdu, which has settled in Dadukou Guorui Shopping Center, is the 15th comprehensive shopping mall of New Century Department Store and the first shopping mall to enter a large shopping mall.
Improve the commercial format of Dadukou
"There is about 1-1.5 billion yuan of consumption outflow every year." According to Zhu Yongze, executive deputy director of dadukou district Business Circle Management Committee Office, comprehensive department stores are the most basic business format in the business circle, while Dadukou Business Circle has always lacked large main department stores. Therefore, consumers tend to shop in Yangjiaping, Jie Fangbei and other business districts, and the situation of consumption outflow is more serious.
Director Zhu said that although Wal-Mart, Yonghui, Meijiasen Outlets, Yiwu Trade City and other types of retail enterprises have been introduced in Dadukou Business Circle, the overall retail business format of the business circle is still not complete. As the leader of various business circles, New Century Department Store has both strength and popularity. With the opening of Dadukou, a department store in the new century, the first large-scale middle and high-end comprehensive department store will appear in Dadukou, and the commercial format of the business circle will form a complete format structure in a real sense.
providing a one-stop shopping experience
unlike other comprehensive merchants in the new century, Dadukou merchants entered the Shopping Mall for the first time and became the main department store in the shopping center. Its Guorui Shopping Center is equipped with cinemas, restaurants, entertainment and other commercial formats, so that consumers can enjoy the one-stop shopping experience.
it is reported that Dadukou merchants are positioning themselves as popular fashion department stores, targeting the working class and taking into account the needs of some middle and high-end fashion consumers. Its business area is more than 21,111 square meters, with 7 business floors, mainly engaged in cosmetics, gold jewelry, men's and women's clothing, home sleeping, children's play, lifestyle supermarkets and household appliances. At the same time, there are more than 211 parking spaces for consumers to shop easily.
Three household brands make their debut in the new century
After the opening, Dadukou merchants will introduce hundreds of clothing brands to the area for the first time. Like women's clothing, there are E-LAND, Teenie Weenie, Ochirly, Baijiahao, ESPRIT and ROEM;; Men's wear includes ELLE, mark huafei and carbine; Women's shoes FED, thousands of Baidu, etc. It is worth mentioning that Dadukou Shangdu has also exclusively introduced three famous household products: Xinshangjia, a small household item, and a brand owned by Meikemeijia; Luolai KIDS-famous baby sleeping series; Umbra-a high-quality home decoration from Canada. On October 25th, 2113, Nanping Shangdu, the first major department store at the city level in Nan 'an District under the New Century Department Store, made a strong landing in Nanping Business Circle, and together with Shenghui Plaza, it will build a new urban fashion center integrating shopping, entertainment and leisure.
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