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I make fast-moving consumer goods. Ask the great gods first, how to write the current situation and analysis of competing products? Can you give me a template?
Two options

1, you pay more for it. If you are just a business, not a boss. Then report truthfully and make your suggestions, for example, you buy out stores with 750 yuan every month. The rest is what your boss needs to worry about. You still need to consider a few questions.

Buy out time, you can't always lose money like this, buy out for one year or six months?

Competitors, what is the personal ability of their salesmen? Their company's sales strategy in this area, their company's market share in this area, and their future prospects in this area. Finally, their reaction speed.

Customer relationship: This is very important. Your customer relationship is related to your expenses and a series of follow-up work. Your boss will also ask you about the result after spending the money.

You also need to think about spending money from the boss's point of view. Is it necessary to spend this money only in this store and area? How will his boss react? What's his problem? The key is whether there is a good hope to see the vicious circle of shopping in the end.

You or your boss should talk to your competitors. Open the door to do business, there is no need for such vicious competition, unless you are Jia Duobao and Wang Laoji. Even if you are, you can try to acquiesce in a hidden rule. For example, don't buy out, rely on customers' feelings about business, and be diligent. With the distributor's logistics, services and your sales strategy, you can win. Peer is not an enemy, but a friend. We are both part-time, and we will support each other in the future.