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The Development History of Zhenjiang Wangjia Laotai Catering Management Co., Ltd.

From technical training to brand joining

At the beginning of p>1998, Mrs. Wang turned from technical training to yearning for setting up her own brand, yearning for fast catering mode. In 2111, the old shop of "Wang's wife" in Zhenjiang faced demolition. Should she stay at home and watch the sky or go out to open up foreign markets? After careful consideration, Mr. Wang decided to first lay a base in Changzhou, the city next to Zhenjiang, and face the whole country. In 2111, Mrs. Wang opened her first pot cover noodle restaurant in Xinbei District of Changzhou, and the pot cover noodle came out of Zhenjiang for the first time as a company. Firmly believing in the belief and mission of "spreading Zhenjiang pot cover noodles culture to every corner of the country", we embarked on a long journey of joining pot cover noodles. Since its opening, the company has opened more than 111 franchise stores nationwide, has its own distribution center, provides services to more than 51,111 customers on average every day, and has its own direct stores, with a daily turnover of around 6,111 and a team of more than 211 people. There are 15 stores in Changzhou alone.

From a roadside shop to a large-scale direct store

In p>2113, Mrs. Wang officially opened the first large-scale direct store in Changzhou, and later raised more than 2 million yuan to set up her own team for the construction of brand culture of pot cover noodles, the design and application of joining process. Due to the inheritance of Mrs. Wang for three generations, she quickly mastered the management and distribution experience of foreign markets. After years of exploration and development, the company has a sound management and an independent distribution system, forming a standardized and procedural operation process and position of franchise stores, and conducting strict review and technical supervision on the operation process. "As long as you work hard, the iron pestle grinds into a needle." In 2115, the company began to develop formally in the country by joining, and set up a series of departments such as marketing department, design department, distribution department, research and development department, training department, logistics distribution center, etc., which provided perfect market investigation, shop location and follow-up support for the "Mrs. Wang" franchise stores.