In recent years, the whole catering market in China has developed vigorously, and has maintained a double-digit growth. According to Foresight Industry Research Institute's Report on the Development Prospect and Investment Forecast of China Catering Industry, the market capacity of catering industry has reached 3.6 trillion yuan in 20 16. 20 17- 1-8 months, the national catering revenue was 25 1 1 billion yuan, and the growth rate of income scale maintained a double-digit level, with a year-on-year increase of11%.
However, there are three pain points in the catering industry at present: limitation (short selling time, only early, middle and late) and floor effect (large area, most of the time wasted; The area is small, so it can't be consumed at noon and in the evening rush hour), standardization (Chinese food is artistic, emphasizing cooking and taste, depending on the chef).