To open a milk tea shop, the location is one of the important steps for the success of the shop. The location of the milk tea shop will determine the development direction of the store, and even limit the development. Therefore, for a milk tea shop, choosing a store address must have a corresponding flow of people and relative purchasing power, and there must be a certain demand for drinks, so that the store can carry out basic sales. What are the specific steps for selecting a store location?
reference: CoCo milk tea detailed reference
demand measurement
milk tea shops can analyze the purchasing power of this area through the size of people flow, basic salary and consumption embodiment in a certain area, especially the types of people who are mainly reflected in the consumption groups of drinks, and judge whether this area is suitable for the development needs of milk tea shops according to the total income of the people and the usual demand for drinks.
2.? Saturation degree of beverage shops
When choosing a certain area, we should first investigate whether the beverage market in this area is competitive or not, and whether it has reached saturation state. Demand and supply are opportunities to create markets for each other. Therefore, for a newly opened tea shop, the higher the demand, the greater the competition, and the lower the demand, the less the competition. It is necessary to choose the development area of tea shop.
3.? Market development potential
The saturation of the location of a tea shop determines whether it has development potential. For example, every time customers want to buy a drink in your chosen area, they have to go far away to buy it, which shows that it has great potential for development. Entrepreneurs of tea shops need to recognize the market saturation and development and attract more consumers through various methods.
A good location is half the battle to open a tea shop. You must know the importance of location when opening a tea shop. By the way, have you opened such an excellent project as the tea shop? Don't hesitate, the opportunity flies!