SMT Super Manager Training System: Strengthen training before opening, and adopt the teaching mode of centralized explanation, one-on-one counseling, practical operation and qualified examination to ensure franchisees to become experts in rice noodle cooking and store management. Even people who are completely inexperienced can master cooking techniques, store management, business skills and consumption in a short time.
ISS information supply system: Intensive procurement of core materials and strict quality control ensure the food safety and product quality of franchise stores and effectively control the cost of raw materials. Franchisees order materials by mobile phone, which is simple to operate, and there is no need to queue up for payment and no handling fee. ERP system improves the efficiency of order review, warehousing management and logistics distribution, and provides franchisees with the most stable and efficient material supply.
SOS (Store Operation Service System): Wu Mingyuan Operation Center has set up a dedicated customer service to provide follow-up service for new franchisees for up to three months, and provide immediate consultation and guidance, so that new franchisees can get rid of their initial confusion and quickly enter the profit track. Inspection and supervision regularly visit stores for investigation, supervision and guidance, so that franchisees can carry out business activities in strict accordance with successful standards and norms and stabilize their income. The expert team of "Wu Mingyuan Entrepreneur Training Base" is mainly composed of top franchisees and experienced entrepreneurial instructors from all levels of markets, providing franchisees with perennial itinerant territorial training and experience exchange, and really helping franchisees master Wu Mingyuan management skills and improve store profits. As long as the franchisees have confidence, Unnamed Edge will go all out to support it to the end.
SCM Store Construction and Marketing System: Wu Mingyuan Investment Promotion Center is a professional investment consultant, providing business circle analysis, store opening possibility evaluation, investment payback period and profit rate calculation services for prospective franchisees, so that franchisees can have sufficient basis to reduce investment risks and ensure investment returns. Wu Mingyuan Headquarters provides free storefront decoration, storefront layout, signboard decoration design scheme and complete decoration planning drawings.
The marketing center provides personalized opening promotion, store promotion and development promotion programs according to the consumption habits of the local market and the operation of the franchise stores. Plan marketing activities such as new product listing promotion, holiday promotion and theme activity promotion from time to time to improve the sales performance of franchisees.
IBC integrated brand communication system: based on the unnamed CIS system, create the brand effect of "whole store". We adopted the media communication strategy of combining national media with local media, combining online media with traditional media, and combining public media with self-owned media, and formed a strategic alliance with a number of authoritative organizations, so that Unnamed Destiny was promoted from a strong local brand in Northeast China to the whole country.
MPM market protection mechanism system: strict regional exclusive management system, each store has a careful business circle setting, and never open a second store in the same area to ensure the interests of investors. Through the mobile APP storefront location search system and official website authorization code comparison query system, the consumer identification ability is improved, and the impact of counterfeiting or infringement on storefront performance is reduced.
Innovative research and development of IRD project; D plan system): The team of food experts in Wu Mingyuan R&D Center constantly introduces new products to expand market share and keep up with the trend. At the same time, the "nameless edge project" innovation competition inspired the enthusiasm of franchisees to participate in project optimization and improved the speed of nameless edge project optimization. The innovative research and development plan of the project ensures that the competitive advantage of Unnamed Yuan will not decline, which provides a guarantee for making eternal flavor fast food.