Handle 1 in the market supervision administration, and be responsible for comprehensive market supervision and management and intellectual property management. Organize the implementation of policies and regulations related to market supervision and management and intellectual property rights, draft regulatory documents related to market supervision and management and intellectual property rights, formulate relevant policies and standards, and organize the implementation of the strategy of strengthening the city with quality, food safety, standardization and intellectual property rights. Formulate and organize the implementation of relevant plans, standardize and maintain market order, and create a fair competition, honest and trustworthy market environment. 2. Responsible for the unified registration of market entities. Responsible for the registration of municipal enterprises, resident representative offices of foreign (regional) enterprises and other market entities. Organize and guide the registration of various enterprises, farmers' professional cooperatives, units engaged in business activities, individual industrial and commercial households and other market entities in the city. Establish information disclosure and * * * sharing mechanism for market participants, publicize and * * * share relevant information according to law, strengthen credit supervision, and promote the construction of credit system for market participants. 3, responsible for organizing and guiding market supervision and comprehensive enforcement of intellectual property rights. Guide the construction of a comprehensive law enforcement team for market supervision in the city and promote the implementation of unified market supervision. Organize to investigate and deal with major illegal cases. Standardize market supervision and administrative enforcement of intellectual property rights. 4, responsible for the supervision and management of market order. Supervise and manage market transactions, online commodity transactions and related services according to law. Organize and guide the investigation and punishment of illegal price charging, unfair competition, illegal direct selling, pyramid selling, infringement of trademark and patent intellectual property rights, manufacturing and selling counterfeit and shoddy acts. Guide the development of advertising industry and supervise and manage advertising activities. In accordance with the requirements of the responsibility system of "industry must manage safety, business must manage safety, and production and operation must manage safety", it is responsible for the supervision and management of safety production in the market field according to law. To guide and investigate unlicensed production and operation and related unlicensed production and operation behaviors. Guide the construction of consumption environment, guide and urge consumers to accept and handle market supervision consultation, complaints and reports. Guide the investigation and punishment of violations of consumer rights and interests. Guide the Municipal Consumer Rights Protection Committee to carry out consumer rights protection work. 5. Promote the implementation of competition policy as a whole and guide the implementation of fair competition review system. Supervise the centralized behavior of the city's operators according to law, and carry out investigations according to the entrustment. Guide enterprises to respond to anti-monopoly litigation abroad (overseas).