First of all, brand introduction

Yihetang is a brand from Wuhan, China. The name of Yihetang Head Office is Wuhan Yihe Catering Management Co., Ltd., and its address is Po Tai Un Monastery, Wenhua Avenue, Jiangxia District, Wuhan City, Hubei Province.

Yihetang is a brand featuring handmade milk tea, which is deeply loved by young consumers. Yihetang was founded on 20 12, which belongs to Wuhan Yi Hui Drinking Technology Co., Ltd., and was originally a fashion tea chain brand. Brand operation adopts two business models: direct operation and joining.

After nine years of development, it has spread all over China and Southeast Asian countries, and started its brand strategy. Based on China, we will further enter overseas markets and vigorously promote brand internationalization.

Second, the brand concept

Yihetang balances the quality and value of tea and is committed to providing more fashionable and younger delicious experiences for tea lovers around the world. The brand is famous for its youth.

At the same time, Yihetang starts from many professional dimensions such as market research, product research and development, technology dissemination, brand operation, brand marketing planning, store management, franchise management training, etc., and relies on professional teams to master brand chain management, keep up with the industry tide, and constantly innovate, change and develop.

Brand services and statements

I. Services

Yihetang's requirement for service is not only the high-quality service between people in the store, but also as a responsible enterprise, serving the public, taking into account the value to society, and thoroughly implementing corporate values while doing a good job in products.

Let every customer who comes to Yihe Hall deeply feel a kind of power from Yihe Hall.

Second, the statement

Yihetang is a brand of Wuhan Yi Hui Drinking Water Technology Co., Ltd. The company and its founder, Mr. Hu Jihong, have never authorized any franchise platform, institution or individual to open any sub-brands.

The brand name of Yihetang does not have any prefix or suffix, and the official name of Yihetang on WeChat official account, Weibo, Tik Tok, Little Red Book, and Billie Billie will not have any prefix or suffix.

Any brand that adds prefixes, homophones and modifiers to Yihetang has nothing to do with Yihetang, and has never been authorized by the company and its founder, Mr. Hu Jihong.