One, directly reflecting the nature of the industry

In the company's name, you can directly reflect the nature of the industry in the name, to give consumers an intuitive feeling, with a strong degree of recognition, reflecting the company's business. For example, so-and-so Men's Limited, the first impression of the customer will be able to know that this is a company doing men's clothing.

Second, the name with a beautiful moral

The core of the moral naming method is mainly focused on the moral of the business name. Most of them use words with beautiful meanings, such as Xiang, Kang, Fu, Tai, Heng, Xing, Qing, Fu, De, Long and so on. For example, these auspicious and beautiful words are used for Beijing Quanjude Roast Duck and Shanghai Laofengxiang Silver Building.

Three, the name is short and precise

There are many ways to name a company focusing on the significance of the name and auspicious, with most of the words have nothing to do with the main business of the company, the role of the company is not very meaningful for the start.

Company names can be effective enough if they are short and precise, using only two to three words and eliminating redundancies. Because people don't have a lot of time to remember and understand the meaning of a company name in the midst of a large number of companies, simplicity and straightforwardness can hit the bull's-eye.

Four, the name has a differentiation

Some companies will draw on the name of the company in the same industry has a well-known name, in the latter part of the time easy to confuse. The company name can be unique and novel at the beginning, it is best to take a name style that has never been seen in the industry. Establish distinction, but also easy to shape the company's brand image.

Fifth, the name is good and memorable

Catchy company name can leave a deep impression on consumers. To avoid bad pronunciation, strange, awkward words, try to use people are familiar with, simple and easy to read words to name. Catchy company name not only makes it difficult for consumers to remember, but also more difficult to repeat and introduce to others, which is unfavorable to the company's publicity and promotion.