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11 rules for writing the title of new media copy

1. Numbers

Users are more sensitive to numbers, and using numbers is more simple and clear, which arouses users' curiosity.

2. Benefits

If you want to attract users better, you can directly reflect in the title what benefits users can get from the article, which is concise.

3. Freshness

Taking advantage of the curiosity of users, new things can always arouse users' interest better.

4. Emotion

Everyone has a worldly desires, and it is also a good way to impress users through emotion and cause a buzz.

5. Stories

Stories are the most likely to cause users to spread, shape scenes, drive users and impress them, such as chicken soup for the soul and inspirational deeds.

6. suspense

Set suspense to let users dig for answers a little bit and make full use of users' curiosity.

7. Revealing secrets

Everyone likes revealing secrets. Others may not know it, but I know it. Users generally think that what they see is what they earn, and the story behind it is also a good title that attracts people's attention.

8. Crisis

Taking advantage of users' fear, a sense of crisis is an innate instinct, so it is also very attractive for readers to create a sense of crisis with warnings.

9. Taking advantage of the situation

With the help of stars, celebrities and big V lights, it is also one of the common ways. For example, celebrities will be interested in users if they say what they should do.

11. Hotspots

Grasp hot events, hot news, etc., and find content related to yourself as a breakthrough to attract users.

About the 11 rules of new media copy title writing, Qingteng Xiaobian will share them with you today. If you are interested in Internet marketing, I hope this article can help you. If you want to know more about advertising marketing copywriting, copywriting optimization methods and materials, you can click on other articles on this site to learn.

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