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The direction of employment and prospects for the convention and exhibition profession

Convention and exhibition professional employment direction and prospects are as follows:

1, convention and exhibition planning and organization

Convention and exhibition planning and organization is one of the core content of the convention and exhibition economics and management professional. Graduates can be engaged in planning, organizing, executing and managing convention and exhibition projects in various convention and exhibition companies, exhibition halls, museums and other units. They need to have good organization and coordination ability, innovative thinking ability and market analysis ability to ensure the smooth progress of convention and exhibition activities.

2, exhibition marketing

Convention marketing is an important part of the exhibition economics and management program. Graduates can be engaged in marketing planning, promotion and sales in the exhibition market in all kinds of enterprises, advertising agencies, public relations companies and so on. They need to have strong market analysis ability, communication ability and teamwork ability to realize the business objectives of exhibition activities.

3, Convention and Exhibition Service and Management

Convention and Exhibition Service and Management is another important direction of Convention and Exhibition Economics and Management major. Graduates can be engaged in planning, organizing and managing exhibition services in various hotels, restaurants, logistics and other enterprises. They need to have good service consciousness, customer relationship management and risk control ability to improve the quality of exhibition service and customer satisfaction.

4, Exhibition Design and Production

Exhibition design and production is the emerging direction of the exhibition economics and management major. Graduates can work in all kinds of advertising companies, design companies, exhibition companies, etc. engaged in exhibition visual design, space design and exhibit production. They need to have strong creative design ability, aesthetic ability and technical operation ability to create attractive and competitive exhibition works.

5, Exhibition Education and Research

Convention education and research is the high-end development direction of the exhibition economics and management specialty. Graduates can be engaged in exhibition education and research in colleges and universities, research organizations and so on. They need to have strong teaching ability and research ability to cultivate more exhibition professionals and promote the development of the exhibition industry.

Employment Prospects of Convention and Exhibition Economics and Management

1, Industry Demand: Convention and Exhibition Economics and Management involves a variety of fields such as conferences, exhibitions, event planning, etc., which are widely used in various industries, such as business, science and technology, education, culture, and so on. Therefore, graduates majoring in conference and exhibition economics and management have a large employment space in various industries.

2. International exchange platform: Convention and exhibition activities usually require cross-border cooperation, which provides students with abundant international exchange opportunities. In the process, students can learn the culture, customs and business habits of different countries and regions and improve their cross-cultural communication skills.

3. Diversified career choices: Graduates majoring in convention and exhibition economics and management can choose to engage in convention and exhibition planning, organizing, operating and so on, and they can also choose to enter enterprises and institutions in related industries to engage in marketing, public relations, human resources and other work. In addition, they can also choose to continue their education, study for master's or doctoral degree, and engage in teaching and scientific research work.

4. High-salary jobs: Since the exhibition economics and management specialty involves knowledge and skills in many fields, graduates have strong comprehensive quality and innovation ability, so they have high competitiveness in the job market. Generally speaking, graduates majoring in convention and exhibition economics and management can get higher salaries.

5. Entrepreneurial opportunities: graduates majoring in convention and exhibition economics and management have certain market sensitivity and innovation consciousness, so they can find entrepreneurial opportunities in the convention and exhibition industry chain. For example, founding convention and exhibition companies, planning theme activities and so on. In addition, with the development of Internet technology, online exhibition has also become a new field of entrepreneurship.