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Business Casual Catering
A new type of catering mode - business casual dining

Business casual dining refers to the increasingly diversified business activities and leisure mode under the impetus of business negotiations, friends gatherings, leisure and entertainment for the purpose of mainly relying on food and beverage, tea, coffee and business services as the main form of multi-functional consumer activities. Its core is "to enhance the value of catering services with business functions, service innovation to increase the connotation of leisure and culture", mainly has four basic features: First, to provide customers with meticulous and considerate humanized business services, clubs and catering rooms equipped with Internet, long-distance telephone, typing and photocopying, sending and receiving faxes, books and newspapers, and reading and cultural festivals and lectures services; Secondly, it provides customers with private, comfortable and cozy space for business, entertainment, friendship and catering; thirdly, it provides delicious Hunan catering and special tea and coffee; fourthly, it is affordable and economical. It has humanized, private, characteristic and economic service characteristics.

Business casual dining (referred to as business dining) concept began to flourish in Hunan Yueyang Tower Dongting Lake. As an important birthplace of Hunan and Chu culture, Yueyang, Baling win shape, with the world's most famous buildings, articulated "Junshan", swallowing the Yangtze River, since ancient times, convenient transportation, merchants gathered. Today, with the reform and opening up, Yueyang people are creating a new era of economic prosperity with the spirit of sorrow and joy and unity, and the tertiary industry, especially restaurants, teahouses and other leisure and cultural industries are booming. The creation of business casual dining business model is precisely the combination and enhancement of the restaurant culture and teahouse culture of Hunan characteristics. In this context, the times make heroes, Mr. Zou Shaofeng, Chairman of Hunan Ampere Business Catering Management Co., Ltd. seized the opportunity to become the founder, practitioner and leader of the concept of business casual dining. It will be the traditional Yueyang teahouse culture interpretation of modern business casual dining model.

Founded by Mr. Zou Shaofeng, Hunan Ampere Business Catering Chain Co., Ltd. under the Ampere Business Club, Ampton Business Club, Andel Business Club, Posidon Business Club is rooted in Hunan culture, leading the trend of leading the development of business and leisure catering in the northern Hunan region, changing the quality of people's life, leisure, entertainment, food and beverage, and actively promote the comprehensive upgrading of business catering culture and the national The company will actively promote the comprehensive upgrading of business dining culture and the expansion of national operation.

Ampire Business & Leisure Dining is a new business & leisure concept proposed by Mr. Zou Shaofeng, featuring the intelligent clubhouse (cafeteria) with the characteristics of business & leisure dining and Xiangchu folk culture. The biggest feature of Ampere business dining is: sitting in a European-style environment to eat Chinese food, luxurious European-style high-grade interior and exterior decoration, imposing store scale and store image, first-class Xiangchu cultural characteristics of the food and beverage, humanized private boxes, unique modern intelligent IT business room, and high-grade consumer environment to form a huge contrast to the price of the ordinary consumer. These buying point combination captures the vast majority of Chinese people in business, dating, parties and other occasions "face consumption" as the preferred factor in the psychological characteristics of the general public and business people are very favorite business catering and fashion consumption place, open store in a short period of time can form a very hot consumer crowd.

Mr. Zou Shaofeng is the founder, practitioner and leader of Ampere business casual dining. He will be the modern business concepts of developed coastal cities cleverly integrated into the traditional Yueyang teahouse culture and Hunan-Chu culture, the successful interpretation of the modern intelligent business function of the "business casual dining model". Mr. Zou Shaofeng has more than 20 years of rich experience in hotel management, has a unique life experience and inner character, but also created a fabulous growth trajectory of the enterprise and excellent corporate culture, for the external cooperation and chain development of Amperex enterprises has laid a solid foundation.

At present, Mr. Zou Shaofeng has created and developed a business casual dining model (many Amperex directly-managed stores and joint venture stores) which has been successfully promoted in Yueyang area, achieved considerable economic benefits and brand effects, and attracted extensive attention from the local government and the public as well as high appraisal from the media. Mr. Zou Shaofeng's outstanding entrepreneurial deeds have been reported by the media, such as People's Daily, China Youth Daily, Hunan Daily, and Contemporary Business Daily, etc. In 2009, Mr. Zou Shaofeng was named Outstanding Youth of Hunan Province, won the eleventh Hunan Youth "May Fourth" Medal, and was appointed by the Hunan Provincial Government as the "National Entrepreneurship Tutor Group Mentor". Mr. Zou Shaofeng was appointed by the Hunan Provincial Government as the "Mentor of National Entrepreneurship Mentor Group", and made dozens of lectures in 14 prefectures and cities in Hunan Province, as well as in Hunan Polytechnic Institute, Changsha University of Technology, Hunan University of Economics and Technology, and other institutions of higher learning. His excellent deeds of hard work and strict self-discipline lifestyle have touched countless young people in Hunan and spread all over the country, and he is a model of entrepreneurship in the new era that is respected by governments and young college students all over the world.

Ampire business and leisure catering single store size, decoration environment, catering business model is unique (both business and leisure functions), investment risk is small, the market source of customers is stable, the project revenue period is long, the brand awareness and fashion consumption influence is strong, it is worth investing in an innovative service economic entities. Its unique business model positioning, effective business service system, diversified target consumer groups, will bring a new reform storm to the Chinese catering industry!