Trade is an important industry in China's national economy. The development of commerce and trade circulation industry has guaranteed social supply, promoted agricultural production, facilitated people's lives, stimulated economic growth, and played an important role as a bridge and link between cities and rural areas, industry and agriculture, and production and consumption. On the basis of studying and practicing Scientific Outlook on Development, I studied how to scientifically develop the business work in our county. Through in-depth investigation and study, soliciting opinions and suggestions from the masses, going deep into shops, on-the-spot inspection and data analysis, I collected the basic information of business circulation and mastered the basic status quo of business work. After analysis and arrangement, the research situation is reported as follows:

First, the basic situation of the commercial circulation industry

(1) current situation

Today, the commerce and trade circulation industry in our county has 1962 commercial outlets (including all kinds of shops), 22 comprehensive markets, with a business area of about 48,760 square meters, about 4,000 business circulation employees, and the total retail sales of social consumer goods is about 320.2 million yuan. With the development of commercial circulation industry, it not only provides a good environment for people's shopping and consumption, but also becomes an important source of tax revenue in China and solves the employment problem. In recent years, the business circulation industry in the central city of this county has developed rapidly. The commercial outlets in the central city 10 13 have a business area of about 24,897.6 square meters and more than 500 employees/kloc-0. Three comprehensive supermarkets, more than 60 chain stores/KLOC-0 and 25 hotels have been built and put into operation. The completion of these consumer shopping places has further improved the consumption conditions of the masses and raised the consumption level.

(ii) Development

In recent years, great changes have taken place in the construction scale, development speed, circulation subject and circulation mode of China's circulation industry. Under the guidance of the policy of expanding domestic demand and paying equal attention to standardization and development, the commodity circulation market environment in the county has been greatly improved, the commodity market system has been basically established, the reform of the circulation system has been deepened, the structure of the circulation field has been obviously optimized, and the trade economy has entered a new stage of development.

1, the status of the commercial circulation industry is increasing day by day. In recent years, the level of circulation industry in our county has been greatly improved, and the total retail sales of social consumer goods has increased from150.37 million yuan in 2006 to 320.2 million yuan in 20xx, an increase of169.83 million yuan, an increase of13%. Among them, the wholesale and retail industry completed185.4 million yuan, up 32.5% year-on-year; Accommodation and catering industry completed 34.5 million yuan, a year-on-year increase of 41.2%; Other industries completed/kloc-0.003 billion yuan, an increase of 26.3%. Judging from the regional composition of consumption, 49% is above the county level, and 5 1% is below the county level. Similarly, in 200 1 year, the number of people engaged in business in the county was about 2457, and by the end of 20xx, the number of people engaged in business increased to 4000, a net increase of 1543 over 200 1 year. The scale of trade and commerce has been continuously expanded, and the total retail sales of social consumer goods have increased steadily, which has guaranteed people's purchasing demand, expanded employment, stimulated production, promoted social and economic development and maintained social stability.

2. The construction of commodity circulation market system has been significantly accelerated. With the continuous promotion of commodity circulation marketization, the process of commodity circulation marketization in our county is accelerating. At present, there are 19 10 enterprises registered in xx county, including 33 private enterprises and 877 self-employed enterprises. The prices of most consumer goods, agricultural and sideline products and means of production in the county are determined by market supply and demand, and the basic role of market mechanism in allocating resources is further exerted. The county has initially formed a multi-level and multi-category commodity market system dominated by wholesale market and retail market; It has formed a circulation network and commercial outlets all over towns and radiating rural areas, providing an important carrier and circulation channel for commodity circulation; It has formed a pattern of coexistence, equal competition and common development of various economic components.

3. The modernization level of commodity circulation has been continuously improved. In recent years, my county? Bring it in and out? The implementation of this strategy has promoted the introduction of advanced competition mechanism in the circulation field, brought advanced sales concepts and management skills, and effectively promoted the modernization of circulation in our county. The chain operation in our county started to develop, and there were chain operations in department stores, non-staple food, agricultural materials, household appliances, catering, medicine, communications and other industries, which made small and medium-sized comprehensive supermarkets and specialty stores enter xx, changed people's consumption concepts and improved the consumption level of the masses.

4. Circulation market management is becoming more and more standardized. First, strengthen market operation monitoring. At present, our county has further strengthened the supply and demand management of important commodities and holiday markets, and attached importance to market regulation during the epidemic and holiday periods; Focus on monitoring important commodities, actively publicize and implement the revised Regulations on the Management of Pig Slaughtering, formulate the Implementation Plan for Strengthening the Management of Pig Slaughtering in xx County according to the actual situation of our county, increase the monitoring of slaughterhouses and the inspection and quarantine of pig products, and prevent the listing of problem pig products. Second, standardize the rural two-level business model and actively carry it out? Wan township market project? . In 20xx, our county was elected as the whole country? Wan township market project? 1 10 farmer's shop was built in the pilot county that year, which passed the provincial and state acceptance and was held in our county. Wan township market project? Commendation meeting, is it implemented in our county? Wan township market project? It has played a very good role in promoting. At present, there are farm shops 174 and distribution centers 1 home in the county, supplemented by * * * 1 662, 650 yuan. ? Farm shop? Construction has provided more convenient services for the masses.

5. Great progress has been made in market construction. With the deepening of reform, economic development, social prosperity, continuous improvement of market system and rapid development of market infrastructure. At present, there are 22 comprehensive bazaars in the county, including 1 at county level, 6 in villages and towns, and 5 at village level, with an annual transaction volume of more than 364 million yuan, which has played an irreplaceable role in the food, clothing, housing and transportation of more than 10,000 people in the county and the development of trade and economy at home and abroad.

6. Law enforcement continued. In recent years, the Bureau of Commerce has attached importance to the training of law enforcement personnel, which has effectively improved the quality of law enforcement personnel. Law-enforcement officers hold certificates according to law and administer according to law, which further regulates the market operation behavior.

7. The circulation management system was further rationalized. In 20xx, our county established an integrated management organization of domestic and foreign trade through merger? In terms of organizational structure, functional allocation and management mode, the Bureau of Commerce has accelerated the integration process, closely focused on the county economic work center, constantly improved and strengthened the macro guidance to the market, thoroughly rectified and standardized the market economic order, actively promoted the market construction and circulation modernization, strengthened the supervision and management of important commodities and characteristic industries, ensured the market supply and met the consumer demand, and maintained a good development momentum in all work, which effectively promoted the sustained, rapid and healthy development of the county national economy.

Second, the existing difficulties and problems

While realizing the steady and rapid development of commerce and trade in our county, there are also some problems that cannot be ignored.

(A) the level of trade circulation is low. The operation point is weak, small and scattered, and most markets are still in the primary circulation form of booth operation, and the scale and organization degree are not high, which limits our contact with the outside world and xx's entry into the world market.

(2) Insufficient investment in market construction, lack of transaction carriers and poor circulation network. No matter the comprehensive trading market radiating from all directions, or the centralized trading places and professional markets scattered around the country, there is a shortage, especially at the rural level, there is no standardized market, the layout is blind, and construction funds are in short supply. Most markets have formed a market without a market. Some markets covet foreign investment, innovate and repeat construction, resulting in no market, low efficiency and serious waste of national resources and property. There are some problems in our county, such as few operating points, poor construction, insufficient transportation capacity, low grade and poor service function, which lead to the poor two-way circulation channels of goods, and most people are in an embarrassing situation where one party has goods and the other party has money and nowhere to buy them. With what? Wan township market project? Although it has brought great convenience to the people, the coverage is narrow at present, which can not meet the needs of farmers' production and consumption.

(3) Lack of brand awareness and leading enterprises. At present, agricultural and sideline products in our county belong to extensive management, which is basically in the primary stage of raw material processing, lacking deep processing and large-scale production. Due to the lack of brand awareness and the support of leading enterprises, although the agricultural and sideline products such as pickled walnuts, pickled garlic, braised chicken and preserved goose are unique and well received by the outside world, they have only developed some workshop-style production, failed to form their own brands and scale, and still cannot coexist and develop with modern commercial enterprises under open conditions.

(D) Low resource integration rate. Due to the single mode of production, management and sales, the effect of tourism-driven development is not obvious, the advantages of location resources are not fully exerted, the existing manpower, material resources, funds and technology cannot be well integrated, and the benefits of resource integration are not maximized.

(5) Lack of information platform. The lack of communication platforms such as internet and media makes it impossible for us to fully understand the needs of the outside world and make full use of our own advantages, which to some extent isolates xx from the outside world and limits the development of business.

(six) the loss of funds, business turnover difficulties. In recent years, the financial sector's support for the commercial circulation industry has become less and less, resulting in the loss of loan liquidity, which has formed a financial phenomenon that funds that need support from underdeveloped areas flow to developed areas. The capital investment in the circulation industry of xx is mostly spontaneous and natural social scattered funds, which leads to the shortage of commercial operating funds in xx and difficulties in operation.

Three. Next step countermeasures

In order to accelerate the development of circulation industry in our county and give full play to its role in promoting, guiding and driving the development of national economy, the following countermeasures and measures are put forward in combination with the actual situation in our county:

(A) the government should strengthen the leadership of commercial circulation. After the market economy has changed from a seller's market to a buyer's market, the circulation industry plays an important role in guiding consumption, promoting production, guiding investment and promoting industrial restructuring, and is an important link in social reproduction. The government should put this work on the important agenda, determine the project, formulate the target measures, determine the special person to implement it, and include this work in the main goal of the county and township governments.

(2) Increase capital investment and speed up market construction. The market is an important carrier of commercial circulation, the center and promoter of commodity economic activities, the distribution center of economic, cultural, scientific and technological information, the transit point of modern civilization spreading from cities to rural areas, and the propaganda position of the policies, routes and regulations of the party and government. The construction of various markets has played a good role in driving and guiding the development of county economy. When the circulation infrastructure is built and the circulation channels are unblocked, commerce and trade can flourish and the economy and society can develop. On the one hand, the government should make necessary investment in both policy and capital. Combined with small urbanization, the construction of business district will be included in the budget and supported by public investment. On the other hand, make full use of our county's preferential investment policies, plan and package a number of high-quality circulation infrastructure construction projects, attract foreign investment, and introduce various social forces to participate in the construction. Do a good job in nine specific tasks:

1. Strengthen the expansion of county comprehensive shopping malls, steel market, building materials market and parking lot construction. According to the arrangement of the county government, strengthen the implementation, and the comprehensive bazaars in the reconstruction and expansion should be closely combined with the actual situation and built in blocks. Market service centers should strengthen internal management, improve service quality and give full play to the multi-functional role of the market. Building materials market and parking lot are important functional areas of urban development. The county government divides building materials into steel and ordinary building materials according to the needs of development. The construction scale of steel market is 15 mu, and the construction land of building materials market is 4 1 mu. ? Three games? Accelerate the pace of construction, introduce businesses with strong strength, experience in market construction and operation and good reputation, and combine the development of attracting investment. Three games? Create a first-class market with service, environment and benefits, realize a win-win situation for the government and businesses, benefit the masses, and effectively promote the economic development of xx.

2. Effectively strengthen the coordination of refined oil market. The supply of refined oil is the focus of circulation and the core element to ensure the normal operation of the industry. After years of efforts, the supply of refined oil in this county has a good market foundation, but there are still many problems to be further improved. First, increase multi-channel oil intake, increase oil intake, promote blood circulation and remove stasis; Second, with the needs of urban construction and market development, adjust the unreasonable layout of gas stations; Third, strengthen management and improve service level; The fourth is to speed up the transformation of the old station and strive to build it into a comprehensive service station according to international standards.

3. Strengthen the construction of slaughter market. Pig slaughter is a popular project related to social stability and people's health. Through various channels and forms, we should increase the publicity of the Regulations on the Management of Pig Slaughtering, so that the broad masses of the people can understand the purpose and significance of implementing pig slaughter. It is necessary to strengthen the construction of slaughterhouses in towns and villages, start the slaughter of pigs in towns and villages as soon as possible according to the requirements at all levels, and increase the training of all kinds of talents. Strictly control every pass to ensure that the meat on the market is qualified and that the people can eat meat with confidence.

4. Construction of walnut trading market in Qudong, Yunnan. With what? Build xx into the largest characteristic forest products industry development base county in western China? With the establishment of the goal and the smooth progress of the reform of collective forest right system, the planting area of pickled walnuts in our county has been expanding, the processing and trading volume of pickled walnuts has been increasing, and the number of people engaged in the trading of pickled walnuts has been increasing, which further shows the support and driving role of pickled walnut industry in our county. At present, Qudong has become a well-known distribution center for pickled walnuts inside and outside the province, and has a solid purchase and sale network with Shanghai, Fujian, Guangzhou and other places, but now it mainly deals in the open air and farmers' door-to-door transactions. In view of this, in order to meet the needs and adapt to the development, our county should make full use of the original popularity and network of Qudong distribution center to build a comprehensive trading market integrating walnut processing, trading, warehousing and information network in Qudong, and further

5. Strengthen the construction of xx logistics park. Take advantage of xx's good transportation advantages, product advantages and rich trade experience for many years, cultivate a trade distribution center centered on xx and radiating in all directions, form a leading trade force, provide conditions for xx to use external resources, and promote the development of xx's commerce and trade.

6. Accelerate the construction of renewable resources market. The construction of renewable resources recycling market is an important part of the whole market network system. In order to promote the recycling of resources, effectively solve the dirty, chaotic and poor problems, realize the effective allocation of resources, plug the loopholes of tax loss, eliminate the disorderly competition in the current renewable resources industry, realize the real effective management of resources and markets by the government, develop a circular economy, and advocate environmental protection and energy conservation. Our county plans to build one in the industrial park? County specialized market for renewable resources? The construction scale is over 50 mu with a total investment of 50 million yuan. Functional layout is all kinds of places where renewable resources stay in the process of recovery, transit, distribution and processing. After the construction of the specialized market of renewable resources, it can effectively promote the infrastructure construction of the county and promote the local economic development.

7. Accelerate the construction of timber trading market. Our county has a vast mountainous area, few households and a large forest area and forest stock. On the one hand, we can use the vast low-cost forest land to plant precious tree species for trading, on the other hand, we can update and transform existing trees for trading. Yunlong, Yangbi and Baoshan, adjacent to our county, are rich in forest resources. In addition, our county has a strong traffic location advantage, which provides good conditions for the distribution of surrounding trees. The establishment of timber trading market can effectively stimulate economic development, increase fiscal revenue and lay the foundation for the integration of forestry, pulp and paper.

8, accelerate the construction of township markets. In particular, it is necessary to increase investment in mountainous areas and solve the problem of poor two-way circulation channels of rural commodities at present.

9. Combining the location advantages of villages and towns, we will build four major logistics trading areas with Bonan as the center, Yang Shan, Shuixie and Longjie as the sub-centers, and gradually form a market system with reasonable commercial layout, complete service functions, high service quality and high management level.

(3) Seize the opportunity and build a good commercial circulation platform around the goal. Around? Make xx a special distribution center for agricultural and forestry products on the international passage from Yunnan to South Asia and Southeast Asia? Our strategic goal is to seize the opportunity of Darrouy railway transit, the layout of passenger and freight transport stations and the reform of collective forest right system, make good use of the advantages of mineral resources, agriculture, forestry, animal husbandry and fishery, tourism and location, and logistics distribution in our county, actively develop agriculture and forestry, and make xx the largest high-quality walnut bubble base county in China through the planning and construction of Dali logistics development. Connect Dali, Baoshan and Nujiang characteristic agricultural products distribution centers, improve the level, scale and level of commercial circulation industry in xx county, accelerate the pace of commercial activities in xx county, and promote the rapid economic and social development of the county. At the same time, it will also greatly promote the further development of regional economy in the western region of Dali prefecture centered on xx. Effectively use the "New Rural Business Daily" founded by the Ministry of Commerce and? New agricultural business network? , promote business information to the countryside, guide and cultivate rural consumption and commodity circulation, and timely publish information on supply and demand of purchase and sale for civil associations (vegetable associations and fruit associations), large farmers and rural brokers on the website.

Straighten out and strengthen the circulation management function. From the aspects of adjusting the circulation structure, standardizing the market competition behavior and protecting the legitimate rights and interests of consumers, we will further standardize the county market, especially the large-scale operation points, and accelerate the construction of the circulation industry. While improving the management system of relevant departments and strictly performing their duties, we should work flexibly and reasonably, create a good market environment and build a new circulation management system.

(5) Establish brand awareness, strive for enterprise drive, and gradually realize large-scale and intensive production. Based on the advantages of xx location resources, organically combine industrial rich counties with commercially active counties, take flue-cured tobacco, walnut, mining and metallurgy and animal husbandry as the leading industries, intensify the cultivation of deep processing of superior agricultural products as the economic growth point, and do a good job in deep processing of agricultural and forestry products. Specifically, we should take the road of product processing-enterprise establishment-external contact, strive to build a superior agricultural product processing system focusing on the processing of forest pulp paper, yew, walnut, sericulture, flax and meat products, actively strive for the leadership of leading enterprises, establish brands, realize the improvement of the production and operation level of various agricultural and sideline products in our county, and accelerate the pace of county trade and life.

(6) Innovative ways and flexible circulation. As far as the current circulation mode of our county is concerned, it is basically based on local materials and small-scale circulation. However, based on the long-term, we must explore new ways and methods of operation and sales, so that new breakthroughs can be found in production, operation and circulation. It is necessary to focus on local products such as walnuts, and to limit the trade area to nearby counties such as Yangbi. We should be far-sighted and courageous, speed up the construction of various logistics parks, make good use of regional advantages for commodity distribution, actively do a good job in local and external commodity circulation on the one hand, and learn from it on the other? Out of thin air? Create conditions, innovate ways and develop actively? Two ends out? Commercial circulation, borrowing other people's resources for their own development.

(seven) actively explore the rural market with great potential. Accelerate? Wan township market project? Standardize the construction pace of farm stores, gradually implement chain operation in rural areas, transform rural commercial outlets with modern logistics methods, and build a rural circulation network with urban stores as the leader, township stores as the backbone and village stores as the foundation to meet farmers' production and living needs, improve rural consumption environment and promote the development of agricultural industrialization. On the one hand, through the reform and reorganization of rural circulation system, the rational allocation of urban and rural resources will be realized, and farmers' income will be increased and the market will be prosperous; On the other hand, to adapt to the major changes in the current economic situation, we should coordinate the construction of urban and rural market systems, promote production and guide consumption through the construction and circulation of rural markets.

(8) Increase investment and promote the interaction between investment and domestic trade. By attracting investment, introducing capital and various senior technical talents, we will increase the flow of people and logistics, promote the high integration of manpower, material resources, capital and technology, and improve the utilization rate of integrated resources. In addition, by actively promoting the development of tourism, we can promote the development of various cultures and economies, form a unified system, and form a situation in which investment promotion and domestic trade promote each other.

(9) Developing foreign trade. The degree of foreign trade development is a sign of regional economic development. The absence of export products in a region shows that the economic development is relatively backward and the level is low. The purpose of developing foreign trade industry is to introduce capital, technology, raw materials and management experience needed for economic construction, develop industry, create more employment opportunities, increase tax and foreign exchange income, and promote industrial development and industrial structure upgrading. Our county should package and export the agricultural and sideline products with strong competitiveness, such as pickled walnuts, Tricholoma matsutake, braised chicken, preserved goose and pickled garlic. Through the international flow and exchange of goods, technology, services and other resources, our county's economic development will be in line with the international economy, which will stimulate the county's economic development and strive for an early breakthrough in zero foreign exchange. The development of foreign trade is not to adjust the surplus and deficiency, but mainly to earn foreign exchange through exports, stimulate economic growth, increase fiscal revenue and expand social employment, which is an important way to build a well-off society in an all-round way in the long run.

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