innovative business plan for dietotherapy (5 selected articles)

In the ever-changing modern society, business plan is indispensable in many occasions, and it is an all-round project plan. You have no idea when you draw up a business plan? The following is my carefully organized innovative business plan for dietotherapy (5 selected articles), which is for reference only and I hope to help you.

innovative and entrepreneurial plan for dietotherapy 1

Food is the most important thing for people, but in colleges and universities, the food in school canteens has always been complained by students. Because school canteens are generally made in the form of cauldrons, although the price is low, they are rarely really welcomed by students. Nowadays, people's living standards are constantly improving. For college students, a healthy and nutritious diet with moderate price is what they need. Therefore, it is my goal to start a business by setting up a restaurant with students as the consumer group near the school.

my dream of starting a business has been around for a long time, and I have learned something about the establishment and operation mode of restaurants. In addition, fund raising, personnel hiring and location selection are in progress.

I. Overview of the project

Project objective: The food in the campus canteen has always been criticized by the school, and it is a very profitable entrepreneurial project to run a restaurant with moderate price and various varieties near the school.

project name: xx restaurant

nature: a student restaurant that provides breakfast, lunch, dinner, special cold drinks and casual dining.

construction site: xx university town

market analysis: what has been criticized in universities is the food in university canteens. The poor quality of university food has become a recognized problem, which only meets the students' food and clothing problems, but the quality is far from meeting the students' requirements. This restaurant is based on this, in order to improve the quality of college students' diet, it aims to provide low-cost, safe, high-quality and distinctive food for college students, and at the same time provide some work-study jobs for colleges and universities to help poor students finish their studies better.

Aims: Healthy nutrition, serving students and creating distinctive restaurants

Business scope: providing breakfast, lunch, dinner, special cold drinks and casual dining

1. Breakfast mainly features southern snacks such as Zhejiang, and of course local snacks are indispensable. Variety, full taste and rich nutrition make diners have more choices.

2. There are different Chinese and western dishes for lunch and dinner. Instead of meals, all kinds of cold drinks are provided, such as juice, thin ice, ice porridge, shaved ice, ice bean sweet soup, frozen coffee, fruit platter and so on.

3. Provide all kinds of meals, cold drinks and hot drinks all day.

marketing: in the initial development stage of the restaurant, preferential marketing is used to attract students by various preferential ways, and publicity is carried out in various colleges and universities, so as to deepen students' impression of the restaurant and build a brand. At the same time, employ skilled chefs to create all kinds of exquisite food. With the increase of regular diners in the restaurant, a solid customer relationship has been established.

financial data: financial plan column

registered amount: 151,111 yuan

financing method: 51,111 yuan from my own work, 51,111 yuan from my family, and 51,111 yuan from a loan

organizational concept: special diet, smiling service

Conclusion: Student restaurants are obviously different from traditional restaurants, and their special management will be the main source of their profits. Taking the university town as its market, it is the main pillar of the existence of restaurants with concentrated consumer groups, stable consumption direction, large flow of people and strong consumption potential. According to our market investigation and analysis, the market demand of our products exists and has certain competitiveness. As a student, I can better understand what products and services customers need. From these aspects, I should have a good chance to squeeze into the catering market.

II. Management

(1) Responsibilities of catering operators

1. Have the decision-making power of the restaurant and the power to hire and dismiss its members.

2. The salary and vacation arrangement of restaurant staff

3. Treat guests warmly, put customers first, ensure excellent service, and strengthen the supervision of employees' service attitude.

4. control the operation of the restaurant, strengthen the property management of the restaurant, and master and control the use of various items.

5. Strengthen communication and cooperation with each chef, provide suggestions from guests and improve the quality of food.

(II) Responsibilities of Chinese Chef

1. Make brunch every day to ensure the food quality

2. Observe the work and rest time, start meals on time, do not leave without leave, and do not strike without reason, which will affect the restaurant operation.

3. Follow the safe operation process, use raw materials rationally, and save consumption of water, electricity and gas.

4. Wear chef's special clothes at work, clean yourself up, do not smoke during working hours, and cook safely.

5. Try to create a special diet.

(3) The responsibilities of a western-style chef

are the same as those of a Chinese restaurant chef.

(4) Waiters (3 persons)

Responsibilities:

After the operation is stable, we can consider expanding our business and expanding the scope of restaurants, and we can find new business premises, do chain operations, and gradually build our own brands, so that we can develop into the catering industry that provides meals for students

III. Risks and countermeasures

(1) Funds <

(II) Resources

The raw materials of this restaurant are mainly fruits and vegetables, beans and fungi, which is the most popular green natural pollution-free food at present, especially this restaurant is mainly green food, so it needs professional knowledge and technical investment in the selection of raw materials, which is conducive to purchasing fresh, natural and pollution-free green food. Therefore, it is necessary to establish long-term friendly and cooperative relations with raw material suppliers.

(3) Management

After the restaurant has been operated for a long time, customers will be tired of the restaurant's diet and feel bored with the unchanging style of the restaurant. Then, it is necessary to change the dishes in time and use certain funds to change the style of the restaurant.

(4) Management

1. In order to prevent the chef from resigning, the restaurant manager needs to know something about the restaurant's special dishes, and hire another chef in time to invent new special dishes.

2. At the same time, for the chefs and waiters in restaurants, restaurant managers need to get along well with each other, give them rich rewards, listen to their opinions in time and improve their management methods.

(5) Other aspects

With the development of the world, large foreign catering companies have entered China, and international brands have entered the China market quickly and more, which will definitely bring great impact to the catering industry in China. The competition in the catering industry is fierce, especially the fast food chains from abroad, such as KFC and McDonald's, occupy a large market share in the fast food industry in China. Therefore, being good at innovation and learning is the foundation for the restaurant to survive for a long time.

iv. financial plan

1. cash flow statement

1. the costs in the initial stage mainly include: venue rental fee (31,111), application fee for catering hygiene license and other documents, venue decoration fee (5,111), kitchen utensils purchase fee, basic facilities fee (5,111), etc.

2. the costs in the operation stage mainly include: employees. (it is estimated to be 71,111 yuan)

3. The remaining 41,111 yuan is used as the principal of the restaurant to prevent various emergencies.

2. Estimated income statement (main business income)

According to the budget analysis and investigation, the market capacity can be preliminarily determined, and the total daily turnover is roughly estimated to be about 1,511 yuan, with a yield of 31% and a gross profit of 1,111 yuan. It can be calculated that the payback period of investment is about three months. Dietotherapy Innovation and Entrepreneurship Plan 2

Business Purpose:

1. Make use of the existing member resources of the restaurant, organically combine the fitness venue with the restaurant to form a catering enterprise that takes fitness as the leading brand and integrates leisure, meals, water bars, bars, western-style fast food and advocates fitness and leisure restaurants.

2. Expand the organic combination of exercise, fitness and dietary nutrition, and give back to the people a new catering enterprise with the adjustment of diet structure and balanced nutrition.

3. According to the brand combination effect of Pafik's sports fitness, a sports restaurant will be formed.

Business area:

3,111 square meters, 211 leisure dining places

Business objective:

1. Set up dining seats for 211 people;

2. Per capita consumption of 41 yuan; 2 meals/day

3. Daily sales: 211 people × 41 yuan/person = 8,111 yuan/meal

(according to the afternoon market: 61% attendance rate, and the evening market: 71% attendance rate)

In the afternoon market: 8,111x61% = 4,811 yuan/day, the evening market: 8,111x71. 1 people totaling 5,111 yuan

Supervisor: 1 people totaling 1,211-1,511 yuan/person

Head waiter: 2 people totaling 811-1,111 yuan/person

Service: 14 people totaling 611-811 yuan/person totaling 11,211 yuan

Food delivery: 4 people totaling 611 yuan/person. 1 people

western food chef: 3 people, reception desk: 3 people

Case: 3 people, West Point: 2 people, totaling 26,111 yuan

Third, bar: 2 people, totaling 811-1,111 yuan/person

Fourth, cashier: 2 people, totaling 1,111 yuan/person

Total person: 1,111 yuan

VII. Finance: 1 person: 1,511 yuan/person: 1,511 yuan

VIII. Purchasing: 1 person: 1 yuan/person: 9. Business accounting:

1. Monthly sales: 31 yuan/monthly gross profit margin: 68%

2. Gross profit: 31 yuan/. Monthly innovative business plan for dietotherapy 3

1. Entrepreneurship background

In recent years, China's catering industry has developed rapidly, with a rich variety of catering products and a rapid increase in the number of shops. Various types of restaurants and hotels have emerged one after another, and the industry competition has become increasingly fierce. At the same time, the landing of foreign fast food also poses a severe challenge to China's catering industry. With the large-scale March of foreign fast food, a new catering business model-chain operation has gradually attracted the attention of practitioners. Chain operation has changed the traditional mode of small-scale production and operation, effectively reduced operating costs, expanded market share, and brought huge scale benefits to enterprises. People of insight in China have begun to use the chain as an effective means to develop production and operation. For example, Beijing Quanjude Roast Duck Group, Dong 'an Catering Group, Tianjin Goubuli Group and Dalian Bohai Hotel Group are all at the forefront of the chain operation of domestic catering industry, which has promoted the scale development of the industry. But in general, China's chain operation, especially the chain operation of catering industry, is still in its infancy. Vigorously developing chain operation is an effective way and the only way for the catering industry to improve its economic benefits.

II. Store Profile

Our store is located in the center of a university gathering, and its main target customers are college students, teachers and migrant workers. The business area is about 81 square meters. It mainly provides breakfast, lunch, dinner, special cold drinks and casual dining. Breakfast is characterized by snacks. Variety, full taste and rich nutrition make diners have more choices. Lunch and dinner are mainly healthy dishes. This restaurant adopts the way of self-help fast food, so that customers have a more relaxed dining environment and more choices. This restaurant is decorated naturally and casually, and at the same time, it has a modern flavor. The walls are light and warm, the kitchen layout is reasonable and exquisite, and the lighting is good. The overall sense is between the nature of family kitchen and the nature of hotel kitchen.

In the early stage (October-March)

The main products are meals with different health conditions for three groups in the city, and the marketing strategy is to occupy the market share of Chinese catering and health care drugs through active and effective marketing strategies; Establish a good brand image of "green food" and enhance its popularity and reputation; Recover the initial investment and actively promote the market.

Mid-term (1 years)

Consolidate and expand the existing market share, further improve the management system of restaurants, and improve the scientific management level of enterprises; Set out to prepare for the construction of corporate identity system, unified characteristic and superior food and unified management mode necessary for brand expansion.

long-term (2 years)

by then, the restaurant operation has entered a stable and good state. With the strength and influence of the enterprise, when the service scope can no longer meet the needs of potential customers, it will open up new market space and expand the radiation scope and influence of the restaurant by franchising.

Third, the development strategy

1. Before the opening of this restaurant, we should advertise, because the main customer base is aimed at students, and the speed and breadth of information transmission among students are great, so we don't need to spend too much effort on publicity, just carry out simple advertisements in the form of leaflets or multimedia.

2. This restaurant adopts a buffet style, with free tea and fresh soup. And the quality of rice is better than that of competitors, so we can adopt different methods to make the taste different, in order to be different from competitors, give customers more discounts and attract more customers. In addition, our restaurant also sets distinctive couple packages according to different festivals, which will also become a major feature of our restaurant.

3. Many students are accustomed to the 3.1-point lifestyle. Many times, in order to save time, they will choose the nearest dining place rather than a restaurant far away, so they will not be too far away from the school gate in terms of geographical location. In due course, the restaurant will also offer delivery service, and take corresponding measures according to different situations. For example, if there are more than three orders (including three orders), they can be delivered to your door free of charge, and those who order takeout separately have to pay a certain delivery fee, which has another advantage. If someone wants to order takeout, they will pull two other takeout orders in order not to pay the delivery fee, which will also increase sales.

4. The restaurant uses stainless steel buffet plates, which is economical and environmentally friendly, and the waste can't be dumped casually. You can contact the farmers and ask them to collect it for free on a regular basis, which can be mutually beneficial. It is reported that competitors have not done enough in this respect, so a good dining environment is acceptable.