The Notice of the State Administration for Industry and Commerce on Investigating and Punishing the Illegal Use of the Names of Party and State Leaders in Advertisements clearly stipulates that it is illegal to display the inscriptions and photos of leading comrades in various shopping malls, specialty stores, franchise stores, restaurants and other sales outlets, and other acts of using the names of party and state leading comrades in advertisements should be severely punished according to law.

Mao Zedong's portraits, calligraphy and poems are integrated with various slogans, slogans and objects of that era, which constitute the memory of a generation. For that generation, it was bitter, hard, memorable and memorable.