The headquarters of Yiho Tang in Nanning City is in Zone F, Group 2, Orange County, Jinyuan, No. 169 Xiuwang Avenue, Nanning City. The contact number for the Yiho Tang headquarters is 400-855-5288 400-040-3866.

Generally, Yiho Tang is not uniform across the country, and if the per capita consumption level of the city where the franchise is located or the type of the franchise is not the same, the franchise cost of Yiho Tang is not the same either.In 2018, it will continue to expand to the coastal cities, and the brand has now successfully expanded dozens of franchises in Beijing, Hangzhou, Wuhan and other cities.

So as far as the investment cost is concerned, the brand can be said to be low cost and high profit. If the brand franchise is in the provincial capital city, the franchise fee is 543,000 yuan. If the brand franchise is in a prefecture-level city, the franchise fee is 361,000 yuan. If the brand franchise is in county-level cities, the franchise cost is 204,000 yuan.

The head office has achieved a relatively high social visibility and credibility, good business performance, a wide range of stable channels of purchase, excellent management personnel and a wealth of management, in the appropriate commercial location to choose the right business premises, or cooperation with other enterprises, or their own investment to open new business premises for the branch, the branch to use the head office of the social credibility, management experience, purchasing channels and other advantages, to achieve the expansion of market share. The branch stores utilize the social reputation, management experience, purchase channels and other advantages of the head office to achieve the purpose of expanding the market share and increasing sales of the business model.

The name of the store often reflects the information of the partner. The main reason why the head office adopts the route of cooperating with other enterprises to open branches is mainly because in the urban market environment where the retail industry is more developed and the market competition is more intense, it is difficult for the head office to directly find sales outlets with a very ideal commercial location, and it is only by cooperating with these other enterprises that have a good commercial location but do not know much about the retail industry that it can more conveniently develop new outlets.

The commodity structure, store layout, price level, procurement and supply methods of the outlets can be decided by themselves according to the market situation, and they may not necessarily copy all the operation and management modes of the head office. Compared with the chain management mode, the number of outlets in the head store one outlet mode is relatively small, and the operation and management mode of each outlet is not uniform.

Baidu Encyclopedia - General Store-Branch Store Business Model