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How to celebrate the New Year in the 70's and 80's
The traditional color of the Spring Festival was strengthened in the late 70s, when temple fairs and traditional snacks were revived, people got high on melon seeds, set off firecrackers, wrapped up dumplings, gave out New Year's money, and paid New Year's greetings to each other, while on the other hand some young people wore bell-bottom pants, grew long hair, and strutted about in their tape recorders blasting pop songs. The change in fashion was so shocking that our understanding of fashion became more and more open. Another big fad after the crushing of the Gang of Four was learning English, which led to the popularity of slate tape recorders. One of the most significant changes of the 1970s was the return of human nature, and people's love of family, friendship and socializing reached its peak. In this sense, Chinese people at the end of the 1970s may have had an unprecedented sense of well-being.

New Year's meals were made with more and more food

Food accounted for most of the country's income, and in order to have a good meal, one had to "get up early in the morning and work late at night".

In the shortage economy of the 1970s, the theme of human consumption was "shopping", and there were many requirements for a good meal: good health, good patience, and getting up early. But even in the most difficult of times, traditional festivals like the Spring Festival were treated with great pomp and circumstance, and in 1970 newspapers reported that during the Spring Festival "there was an ample supply of food, oil, meat, eggs, fruit, tea, and some summer vegetables like cucumbers, tomatoes, and bean curds were available on the market". The situation seems to be getting better and better every year, in 1971, meat, fish, eggs, sugar, milk powder types and quantities also increased compared with the same period of the previous year, a variety of fresh vegetables, cakes, dried and fresh fruits were in sufficient supply. 1972 also increased the bacon, sausage, and pheasant, hare, and other game from Guangdong, Hunan, and Sichuan, and a large number of live chickens, ducks, fish, and birds were listed on the market, and the market was not only supplied with vegetables from the north, but also with vegetables from the south. At that time, the consumption of food accounted for most of the country's income, in order to get a sumptuous New Year's dinner, people had to pay the price of "getting up early in the morning and working late at night". As the years went on, the variety of food increased, and after 1976 the temple fairs were revived, as were the traditional snacks, which sparked great enthusiasm among Beijingers. Regarding food, what we saw in 1979 was probably the most sumptuous record in the newspapers. There were more seasonal foods, and the Spring Festival market saw the release of Golden Plasma, Xiquan, and Luquan white wines to the market, the resumption of the production of big walnut chocolates and plum candies, and the arrangement of production and supply of 11 new products, such as egg-perfumed cookies, crispy cookies, special cakes, and chocolate stick candies.

The New Year's dinner in the 1970s showed a change from poverty to abundance, from gastrointestinal monotony to gluttony - the return of food can be said to be a signal of the return of human nature.

Colorful lanterns, melodious firecrackers, firecrackers and face paintings.

During the Spring Festival in 1972, the watch display counter in the department store showed luminous watches and colorful dial watches produced by the Beijing Watch Factory. 1975 saw the addition of more than 100 kinds of commodities such as Warda tweed, Zhenliang, and Kaki garments, etc. In 1976, a report on the invention of a new combination of furniture by the Beijing Municipal Furniture Factory, which was exhibited in Zhongshan Park, was listed on the front page of the Spring Festival edition of the Beijing Daily. 1978 saw the Spring Festival market. In the 1978 Spring Festival market, the Beijing Department Store sold traditional cheongsams and children's clothes, as well as popular tartan khaki, bell-bottomed pants and suits, and a kind of acrylic plush fluffy collar and a short khaki coat with a dual-purpose lining. 1979 Spring Festival, the problem of the long haircutting queue was solved. Women would notice a wider variety of textiles, such as pongee yarn, polyester grass-green poplin, thin elastic stockings, imitation baked tweed coats, silk soft satin quilt tops, etc. The fervor with which Chinese women loved nylon products in the 1970s was no less than that of American women's enthusiasm for nylon stockings in the same year. More and more new games were created, the most delightful to the children were colorful lanterns, as well as the melodious "firecrackers", all kinds of firecrackers, face paintings, etc. Consumer groups in the 70's had a great passion for consumption with the basic characteristics of rushing to buy and limiting purchases, and a letter from the public published in the Beijing Daily in 1979 stated that A letter from the public published in the Beijing Daily in 1979 said: "It's not good to talk about ostentation in marriage. When I attended a colleague's son's wedding in the Spring Festival, the gifts received by his family were numerous, including 7 table lamps, 1 radio, 2 alarm clocks, 4 blankets, 2 towel quilts, 12 thermos flasks, 80 pillowcases, a large stack of washbasins, 8 sets of tea sets, pairs of pots and pans, and spoons.... ... "From here you can see a knotty form of life and consumer enthusiasm.

New Year's Words: The Great 70s began with the phrase "Welcome the Great 70s with Revolutionary Spirit" and continued through the 1970s. "and the slogan "Have a revolutionary and combat-oriented Spring Festival", which lasted until 1977.

The slogans for the Spring Festival in the early 1970s were "China should make a greater contribution to mankind" and "practicing economy and opposing waste".

The Spring Festival couplets posted in every household in the early 1970s were more or less the same: "The east wind is blowing and the revolutionary situation is infinitely good; the red flag is fluttering and the weather on the production front is new."

The flavor of the people gradually intensified in 1979, with the following couplets: "Spring Festival is full of joy, and you are strong and powerful enough to welcome the Long March! ""The four beauties of the world have invigorated people's hearts, and the spring breeze of the communiqué has made the earth shine."......

For the common people, the most common thing they say to each other when they greet each other at New Year's Eve is "good year". The new year will be a good one," he said.

The era of discourse is becoming more relaxed, the Spring Festival by the initial bold words gradually become humane and color of life, the people pay their respects to each other more than the pleasantries of the parents and the short.

At that time, people's interaction and frequent exchanges expressed a strong social need. The folk language was also enriched.

Nianle is a reunion

People are obsessed with firecrackers, and there are more and more cases of injuries caused by firecrackers.

The Chinese New Year entertainment theme that ran through the first half of the 1970s was relatively monotonous and could be summarized as: model operas, revolutionary songs, revolutionary dance dramas, revolutionary movies and documentaries, which continued almost decade after decade. The literary model of the time fostered a generation of young people to be entertained, and the shortage years were a rare opportunity for entertainment consumption. For example, in the 1970s, ticket sales were organized and distributed, and thereafter became "groups were limited to X number of tickets with a letter of introduction, and individuals were limited to X number of tickets." The situation changed dramatically in 1977, when the atmosphere of the Chinese New Year began to come alive, with sports performances, temple fairs, dances, poetry fairs, literary evenings, concerts, and even an in-house movie. There were even in-house movies. Chinese New Year performances were also enriched with more than 50 kinds of performances. Not only can we see domestic movies such as "Asima", "Peach Blossom Fan" and "Li Shuangshuang" which reappeared after many years, but also the newly created drama "In Silence", more importantly, we can see feature films from abroad and Hong Kong, China, such as Japan's "The Chase", the UK's "Female Heroes of England", France's "Notre Dame de Paris", the US's "Modern Times", and Hong Kong, China's "Three Laughs". It can be said that there is unprecedented openness and richness. In the first Spring Festival after the downfall of the Gang of Four, people were obsessed with firecrackers, and for a period of time there were numerous incidents of injuries caused by firecrackers. All kinds of garden activities flourished, and some traditional games such as lasso and shooting reappeared. At that time, people were keen on guessing riddles at Spring Festival, riddles and lanterns were unprecedentedly popular, and it could be said that people hungrily drank in the joy of life and savored the warmth of Spring Festival brought about by the reunion and the exchange of visits among friends and relatives after "setting things right". The Spring Festival, which represents the highest tradition of humane society, has finally returned. From the comparison of the evolution of the Spring Festival atmosphere in the 1970s, people felt the greatest joy - the feeling of security, freedom, warmth, hilarity and reunion of the traditional Chinese festival.

In the 1980s, the Chinese people gradually agreed on a unique way of celebrating the festival, which scholars call "new folklore". A party not only brought families together, but also created a number of literary forms such as sketches, and provided the ground for a large number of comedians, such as Huang Hong, Song Dandan, Zhao Benshan, Gong Hanlin, Cai Ming, Guo Da and others to thrive.

New Year's dinner ticket faded out of the market

What you usually want to eat to buy, so that people do not know what to eat on New Year's Day.

In 1980, the Beijing branch of the China National Cereals, Oils and Foodstuffs Import and Export Corporation (CNAFIC) tried to produce frozen dumplings filled with pork and cabbage and began selling them in six major vegetable markets, including Dongdan.

In 1981, Beijing residents were supplied with two taels of flower tea at 4 to 8 yuan a catty per household for the Spring Festival, one package each of dashi, huanghua and fungus, 20 catty of Chinese cabbage, one catty of tofu with food stamps and one catty of soybean products with food stamps. Some snack bars added snacks such as "honey three knives" which were not usually served.

1983, the Spring Festival in February in the towns and cities in the supply of three pounds of flour per person, a catty of small beans, a catty of rice, peanut oil 4 two, one or two sesame oil, half a catty of peanuts, melon seeds three two, one or two sesame sauce, two pounds of fish (rationing per person to ensure that half a catty of yellowtail).

In 1984, the city's 11 sub-stores sell tofu without credentials.

In 1985, low-grade wine and tonic wine were hot. A number of Western restaurants were full, and Xinqiao Restaurant and other restaurants offered canned and bagged Western-style famous dishes for family banquets.

In 1989, 26 kinds of condiments, 14 kinds of soybean products and 35 kinds of sauces were on sale in a big exhibition, and Beijingers were no longer busy with rice, noodles, fish and meat for New Year's Eve.

As the saying goes, the New Year is in the mouth. People living in the 80's, the dinner table is getting richer and richer, starting with the increase in the variety of rationing, followed by the restoration of the market. Usually want to eat what, to the market to buy, so that people in turn do not know what to eat on New Year's Day.

The new three big pieces of New Year's goods come fast

Housewives no longer need to wash for the New Year's Day back pain, no longer need to worry about meat spoilage.

1980, the major shopping malls from the field organization of a number of electroplated tables and chairs, simple sofas, a head of sinking, enamel pots one after another on the holiday market; 1981, nylon silk jackets, thread coarse quilted surface is in short supply, some people use repeated queuing and consignments to buy and other means of arbitrage, only the new new clothing store before the festival will be arrested "speculators! "46 people; 1984, 14-inch color TV holiday supply 42 times more than the previous year; 1985, the twenty-eighth of Lunar New Year to the individual pre-sale of imported cameras, each person is limited to one, within six months to pay for the goods, the brand name of the Konica, Yasika two kinds of; 1987, the down jacket is favored, fur hats are in vogue; 1988, a kind of Angolan wool called mohair goat hair Popular ...... Spring Festival to wear new clothes, the 80s, Beijing people began to come out of the package of black, gray and blue clothing, suits, jackets, cowboys, cashmere sweaters, winter clothing, leather coats flow into a colorful wind. At the same time, as a gift, popular for a while warm bottles, basins, pillowcases, tablecloths, to the 80's fewer inquiries, the cultural flavor of the annual gift is getting stronger, postcards, New Year's cards, calendars became popular.

In the 80s, color TV, refrigerator, washing machine, the new three big things fast pace to the people, housewives no longer need for the New Year's Day big washing tired back pain, no longer need to be stewed in the morning for the pigs, cows, mutton and worry about deterioration.

New Year's scrolls and spring couplets were pasted into the flat building, the words overflowing with the atmosphere of the times: "The new Long March started with a bright spring, and the beginning of modernization was filled with golden drums and cheers."

The New Year is always asked for auspicious plans to celebrate, the expression of a variety of ways. Spring Festival couplets, New Year's greetings, the 80s have new features. First of all, the Spring Festival couplets, in the past, most of the small farmhouse only stick, the words are only "years of peace and day year after year, such as spring" and so on the old sentence cliché. 80's is very different, the Spring Festival couplets not only pasted into the city's apartment buildings, the words are also full of the flavor of the times: "the new Long March started spring bright and beautiful modernization began golden drums The words were also full of the spirit of the times: "The new Long March begins with a bright and beautiful spring and the beginning of modernization is a golden drum"; "Wealthy country, peaceful country, people are happy and prosperous, change customs and send the old and welcome the new". A large "Fu" character pasted upside down on the door of a flat reveals people's longing for a better future. From the city to the countryside, people are eager to use this most traditional form to express their deepest joy for the times. On the first day of the New Year, when friends and relatives meet, they first hand over a "Good New Year to you" and then chat for a few minutes. The older ones are concerned: "Have you bought your family's 'gas' (cooking oil supplied in addition to the ration) for the Spring Festival? This year's oil is stronger than last year's, and there's not much fumes. Some young people just asked each other this Spring Festival: "Did you buy the new tape of Teresa Teng and Liu Wenzheng?" The next year, they already worshiped Cui Jian to no end: "The third day of the lunar calendar went to my house, yesterday I just set up a drum set". The parents of the children complained to each other: "Our family this 'little emperor' in the Spring Festival had to take to eat 'KFC', the store that many people, the queue has been lined up to the front gate street."

The bosses who took the first step to "go to sea" still can't forget to take this rare opportunity to get together to communicate information: "How many washing machines do you still have in your hands, I'll take all of them, and the refrigerator will be fine, too."

In the 1980s, listening to people chatting on New Year's Eve, we could not hear any worries about food and clothing, and we could not hear any taboos and cover-ups, and it seemed that people were closer to each other, and people's topics were broader and their hearts were higher. A common "good New Year" is so rich in meaning.

New Year's Eve is a time to be greedy and watch the evening party

Playing Zhao Zhongxiang showed up, the kettle on the stove was turned on and no one lifted it, and the one who wanted to go to the toilet had to put up with it again and again.

The Chinese New Year was a great success, but in the 80's there was a lot more fun to be had.

I don't know whether it was the live broadcast of the Spring Festival gala that made the market for color TVs tense, or whether it was the fact that there were more people with color TVs that made the Spring Festival gala more and more popular, but the pre-holiday "rush to buy" color TVs can be considered a scene of the 1980s. From 1984, imported color TV tension, color TV has become the people's heart of the goods in short supply. 1986 the second half of the year, the store announced that the color TV is out of stock, at the same time, the color TV ticket. In those days, it was a great joy to buy an 18-inch color TV before the festival, and all the aunts and uncles had to be notified: "His uncle, the family has bought a new TV, come to see it in the Spring Festival." What's even more fun is still to come: the family finished the New Year's dinner early on the night of the 30th, prepared to record the riddles announced at the party with paper and pen, and argued over who should sit closest to the TV before taking their positions. On this night, since Zhao Zhongxiang appeared, no one wanted to lift the kettle on the stove, and those who wanted to go to the toilet held back for fear of missing Ma Ji's comedy, Fei Xiang's songs, and even more so for fear of missing the prize riddles that were announced in between the programs. After a lot of hard thinking and racking my brain, it was already the morning of the first day of the Lunar New Year, and the first thing to do was to send the answer. While waiting for the good news from CCTV, it was time to figure out where to go to the temple fairs. 80's, Longtan Lake, Temple of Earth, Baiyunguan, Grand View Garden, Dazhong Temple, temple fairs were everywhere. Snacks are tired of eating, buy cheap department stores, handicrafts are used to seeing, flower contests and gong, the traditional enjoyment of fun has not been reduced, crystal clear ice lanterns and beckon to people. From the 30th until the 15th day of the first month, the family is always idle, not enough fun. People began to taste the reform and opening up just rich flavor.