The specific process of color box packaging design
1. Design the film. This stage is mainly coordinated by customers, designers and printing houses. At first, customers design packaging and printing documents with advertising companies or their own internal designers according to their own requirements, and at the same time complete the selection of packaging materials. Secondly, the design documents will be sent to the printing plant, and the printing plant and the film company will produce the film. 2. printing. After the printing factory gets the film, it determines the printing according to the size of the film, the thickness of the paper and the color of the printing.
3. Make the knife mold and mount the pit. Making a knife mold should be determined according to the sample and the printed semi-finished products. A good knife mold determines the appearance and shape of the color box. Mounting pits is mainly used on pit boxes. According to customer's requirements, select pit paper and stick it together with special machinery.
4. Appearance treatment of printed matter. This appearance treatment is mainly to beautify the surface, including film covering, bronzing, uv, oil polishing and so on.
5. Forming. Using machinery and die. Make the color box die-cut to form the basic style of the color box.
6. Sticking the box. It is to stick the color box with glue according to the model or design style. Through the above process, a color box has been made. What is the specific process of color box packaging design?
I don't know how others do the design. Let me talk about the design proposal process in my work.
1. Collect information and get ready to start (it can also be understood as accepting the design task list, the text part is necessary, and then through communication, you can catch some keywords that are expected to be packaged, such as: leaders or customers will generally describe to you what they want. This is very important. Meeting the requirements of leaders or customers is the key part. Otherwise, your design may not be affirmed no matter how satisfied you are.
2, enter the two-dimensional design stage (this is also a real job). Among them, the grasp of the dimensions of length, width and height and screen design is purely based on your experience. Then adjust and export JPG images repeatedly, and make self-examination and self-denial modification comparison. A designer should learn to affirm himself and modify his own design. This seems a bit contradictory, hehe, but it is actually the case. The completion of a design is sometimes different from what was expected before its own design. At this time, it needs self-adjustment and modification. To be more perfect.
3. In the three-dimensional software, establish a one-to-one model of the package, and then map each surface separately. Adjust the lighting and background. Render a picture.
4. organize all the necessary details, organize them into PPT, and give design instructions. (Part can be done with animation in PPT. ) This will look more convincing.
5. The above is the design proposal part, which is sorted out and sent to the boss or customer for the result.
If the design is passed, the production document will be sent to the supplier; if the design is not passed or modified, the above process sequence will have to be repeated.
The above is the workflow when I receive the design task at work, for your reference.
---------Off topic, many design friends will say, why bother to make a flat display directly from CDR or AI? Just export JPG. Hehe, I used to do the same, but the pass rate was not high. Many leaders or customers could not imagine the finished product effect of this package. Therefore, my own experience is that in the end, we must give a three-dimensional simulation effect for packaging, so that the probability of design being recognized will be higher. How to make exquisite product packaging boxes?
I. Design
Many packaging box designs are designed by enterprises or customers themselves or specially designed by design companies in advance. Because design is the foundation, what kind of patterns, sizes, structures and colors customers want. At the same time, the packaging box printing factory will also provide services designed for customers.
second, proofing
the first time you customize a printed packaging box, you usually need to make digital samples, and the rigorous design sometimes even needs to be printed on a printing machine. Because when the digital sample is printed again, it may be different from the color of the digital sample when it is printed in large quantities, and the printing machine can ensure that the color of the mass production is consistent.
Third, publishing
After the proofing is confirmed, it can be produced normally in batches. For the production of packaging and printing plants, this is actually the first step. Now the color technology of color box is very beautiful, so the published version is also varied. Many color box boxes not only have four basic colors, but also spot colors, such as special red, special blue and black, which are all spot colors, which are different from normal four colors. Several colors are several PS printing plates, and spot color is a unique one.
fourth, the paper material
the choice of the material of the color box packaging box has been determined at the time of proofing. Here, let's talk about the types of paper used in the printing and production of the packaging box.
1. Single copper paper, also known as white cardboard, is suitable for color box packaging, single box printing production, and the general weight is: 251-411g.
2. Coated paper is used as a packaging box, which is generally used as laminating paper, that is, coated paper prints patterns and then mounts them on gray paper or wooden boxes, which is generally suitable for hardcover box packaging.
3. whiteboard is a paper with a white side and a gray side. It is printed with patterns on the white side, which can be used as a single box, and some are used in crated cartons. Therefore, no more explanation will be given here.
v. Printing
The printing process of color box is very demanding, and the most taboo problems are color differences, ink spots, inaccurate overprint of needle position, scratches and so on, which will also bring trouble to post-press processing.
six, printing surface treatment
surface treatment, color box packaging box is common gloss glue, gloss glue, uv, gloss oil, gloss oil and bronzing.
VII. Die-cutting
Die-cutting, also known as beer in packaging and printing industry, is an important and final link in post-press processing technology. If it is not done well, the previous efforts will be wasted. Pay attention to the indentation of die-cutting and don't die-cut.
VIII. Bonding
Many color box packages need to be bonded and glued together, and some packages with special structures don't need to be bonded, such as airplane boxes and heaven and earth covers. After bonding, it can be packaged and shipped through quality inspection.
I'll share with you how to make exquisite packaging boxes. If you are interested in page layout, website design and graphic processing, I hope this article can help you. If you want to know more about the materials and skills of graphic design, you can click on other articles on this site to learn.