Based on the principle of supply and demand, it is important to choose the right direction of development. In other words, in general, the fewer the competitors, the larger the market share. For example, Fu Niu Tang is the first to sell beef rice noodles in Beijing, so it has relatively few competitors, plus the consumer market in Beijing is also more open, so there is a lot of room for development. In addition to the quality to pass, publicity and marketing means on the original way is also very important. And this could be a very, very important aspect of winning over the old store.

Wine is not afraid of the deep alley. Since the fun to do stick, flavorful, clean, service is a must in the catering industry. There is also the enthusiasm of the owner of the store, a person doing something full of enthusiasm what can do well. Good food, different people have different understandings. If it is an old noodle shop, then it has a lot of old customers, and even tourists who come here to get the "authentic" flavor. In fact, these customers do not come here because of the "delicious", but more of a habit, or even looking for the memory of the taste buds.

In this case, it is really difficult to shake the consumers through the "delicious". Unless there is a huge gap in taste. My suggestion is to mismatch marketing, research or introduce some different style of menu with others, or do not open a noodle shop, operating other varieties. What is the main problem to solve. For example, if most of the guests are office workers who solve the breakfast problem in the restaurant, then you can consider what methods to provide more suitable services for office workers than the old restaurant, such as cleaner and more convenient takeaway. In today's business environment, it's all about the details.

Restaurant location environment is not bad, the first thing to do is the quality, including the health of the food, deliciousness, quality of service, environmental cleanliness, etc., these are restaurants based on the fundamentals, followed by the establishment of a customer fund, a portion of the money from the profits of the organization of some small activities, such as the organization of a raffle game on weekends, or to change the pattern of the restaurant, the organization of a children's talent contest and so on. For example, organize a lottery game on weekends, or change the layout of the restaurant, organize a children's talent contest and so on. Of course, the basis for organizing activities is to analyze the basic information of our stable customers.

Corresponding to the establishment of integrity with customers, mutual trust in the health of food witness, and at the same time with customers to build stable feelings. The first point to do is conscience, the latter point to do is stable development, many restaurants can put the first point to do well, the second point only rely on the issuance of vouchers is not enough ... Secondly, we found through the analysis of the surrounding environment, our restaurant around the consumer population is relatively large, the students urgently want to have a weekend ordering and delivery of services, the big city telephone, Internet ordering has been popularized, though we have their own publicity website, we also hope that the next step to expand the business program, to the network to order food development, we are still stuck in the telephone ordering stage, will be upgraded to the network to order food.

Everyone has their own favorite tastes, can not simply use delicious not delicious to describe. The food that often comes to your house is of course like the taste of your house. Find a few friends to neutral comparison. You will find the gap. Either bridge the gap. Either do differentiation competition, find like your restaurant people's **** the same point, and then targeted to do the corresponding.