Supermarket display is divided into the following aspects: shelf display-supermarket shelves are generally divided into four sections from top to bottom: upper section (1.6m or more), "golden section" (1.2m- 1.6m) and middle section (0.5m- 1.2m). ; Promotional products and new products are mostly concentrated in unfixed promotional booths, such as terminals and stacking for repeated display. Classified display-supermarket drinks are displayed vertically by category. There are carbonated drinks, fruit juice, tea, functional drinks and water, and each category is displayed vertically from top to bottom. Single product display-brand single products are classified, and single products will be displayed horizontally. Single product display is generally suitable for the popularity and popularity of products, and the display surface size of products is determined according to the overall display position of categories. There are also some items that are displayed vertically in the upper and lower rows, which cannot be regarded as vertical display. Its single product is still displayed horizontally, and two rows are repeated displays suitable for special situations of products or categories. The purpose is to enhance the brand image through display. Pepsi and delicious food are the most common products for repeated display. As a carbonated product, there are fewer items on the whole, and both companies pay more attention to image display! Display principle-1, first in, first out, according to the production date to decide which is in front and which is behind, the earlier the previous date. 2, easy to take, in the case of independent purchase, customers can take the goods in their hands for inspection, which will increase the chances of sales. 3, plump display, on the premise of convenient access, try to keep the distance between the top of the goods and the upper floor as low as possible, and control it at 2cm. Too high a distance will make it easy for consumers to see the back plate and bottom plate of the shelf, and it is difficult to create a sense of fullness of the goods. It makes sense to buy a lot of goods!