Golden jewelry of the national tide style are based on traditional Chinese culture, using traditional Chinese elements, such as the Chinese zodiac, lotus, auspicious clouds, auspicious patterns, classic totems, etc., will have the classic symbols of traditional Chinese culture, words with modern methods and fashion design, presented in gold jewelry, the first gold designer brand - FERN gold, overturning the traditional concept of gold, the first gold fast-fashion core shoppingmall light jewelry store, with the concept of "light" jewelry to shape the gold fast-fashion, light jewelry. FERN gold, subvert the traditional gold concept, the first gold fast-fashion as the core of the shoppingmall light jewelry store, with the concept of "light" jewelry to shape the "national tide face" "Oriental rhyme", "Panda" and many other not heavy, simple novelty, good with, but also very strong cultural heritage of the national tide of gold jewelry, not only to achieve the fashionable beauty of gold jewelry to wear, but also to make the essence of traditional Chinese culture can be inherited.

The main elements of the current national tide style are cranes, vermilion birds, auspicious clouds, classical garden architecture, the national essence of Peking Opera, calligraphy, these elements of the national style, all show a different oriental fashion aesthetics.